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The Impact of Marketing and Public Relations on Associations

Ngage Management

Though we are not certain there is no such thing as bad press, we do believe that reputation is everything and that a steady stream of efficient marketing strategies is what build an interactive audience and create a distinctive brand that ultimately drives revenue. Without proper publicity, an association simply cannot grow.

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Association Brain Food Weekly: 1.22.21

Reid All About it

Amanda Kaiser, Member Engagement Specialist at Kaiser Insights LLC, and Arianna Rehak, CEO and Co-Founder at Matchbox Virtual Media, have cooked up a fantastic-looking experience during which you can learn how to radically strengthen your virtual events by offering meaningful, quality networking opportunities for members and attendees.

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Association Brain Food Weekly: 1.15.21

Reid All About it

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Kim Moutsos, Content Marketing Institute ). Apply now for a Gold Circle Award or volunteer as a GCA judge.

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A look back at 2015

Aaron Wolowiec

Here’s a look at 2015: Marketing and Communications. In September, Event Garde held a marketing and communications retreat in which we discussed our communications strategy and marketing goals. Next month, we’ll be discussing how to implement our marketing and communications plan.

Michigan 100
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Association Brain Food Weekly: 5.15.20

Reid All About it

The weekly list of free educational events and resources for the association community… Benchmark survey on communicating in the current climate. Naylor and Association Adviser’s annual Association Communications Benchmarking Study is now open to association professionals. Marketing virtual/online education.

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Wednesday Buzz: How to Get Results Using Video

Associations Now

From big businesses to small nonprofits, there’s a huge question floating around: How can video be integrated into existing marketing efforts? And for many, that turns into: How can video be used for lead conversion? Graham IV, FASAE, CAE, by communications expert Kristen Parker, on the Event Garde blog.

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Striving for Success: Streamlined Processes

GrowthZone

We use the communication function in ChamberMaster all the time. Also, the reports are tools that give us information to use when planning for the future. ” Britt Delo Vice President of Membership & Marketing Michigan West Coast Chamber of Commerce GrowthZone user. Managing events is a breeze in ChamberMaster.

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