Reid All About it

MAY 14, 2021

The weekly list of free educational events and resources for the association community…. Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. Host: American Marketing Association. Horacio Gavilan, Executive Director, Hispanic Marketing Council.

St. Louis 341

St. Louis Technology Strategy Conference 341

Association Freak

MARCH 26, 2021

Reading Time: 5 minutes Many associations t alk a good game about member focus, but their actions tell a different story. Generic benefits, one-size-fits-all communication, and a lack of understanding member needs all contribute to a disengaged membership base. But there’s hope! It’s a necessity.

Social Media 72

Social Media Survey Resources Member Engagement 72

Reid All About it

JUNE 10, 2016

Get a better understanding of your website audience and what they do on your site by leveraging two Google tools. Presenters: Tom Jelen, Director of Digital Communications, American Speech-Language-Hearing Association. To be successful, you need a solid marketing strategy to recruit the right sponsors and grow your attendance.

System 150

System millennials Member Insights Recruiting 150

Reid All About it

MARCH 22, 2019

They advise associations to “ rethink how you approach needs assessments if you wish to develop and deliver relevant, useful education that meets existing market needs and anticipates future needs.”. Your new member onboarding shouldn’t just be show and tell , says Billhighway. Laurent, Director of Marketing at BizIQ.

Arlington 170

Arlington DC Washington LMS 170

Higher Logic

NOVEMBER 19, 2015

The importance of the community builder within an organization has grown tremendously. Community builders are expected to be the shepherds, content creators, marketers and social media experts, help people advance their thinking, answer any tech questions and think up new features – sometimes all in the same day.

Social Media 120

Social Media FAQ Boston Content 120

MemberClicks

MAY 9, 2022

Knowing what didn’t go as smoothly in the past can help you improve functions of your events, including: Marketing and outreach efforts Scheduling and event planning Communications and follow-up. It can also be a way to express your appreciation for your members and their participation. Forums and CommUnity Spaces.

Event Planning 52

Event Planning Survey Review Social Media 52

Reid All About it

FEBRUARY 11, 2022

The weekly list of free educational events and resources for the association community…. Marketing, membership and communications awards. 3 in 30: Tools & Tips to Easily Improve Strategic Planning. In 30 minutes, you’ll learn 3 great strategic planning tools you can actually use the next day.

Content 39

Content Strategy Technology Analysis 39

Reid All About it

JANUARY 13, 2023

The weekly list of free educational events and resources for the association community…. It’s time for MGI’s 15 th annual Membership Marketing Benchmarking Survey. They explain how these factors affect the member experience, how the AMS market is changing, and what you should look for in a new AMS. Membership benchmarks.

Revenue 39

Revenue Education Strategy Leadership 39

Reid All About it

SEPTEMBER 13, 2019

WBT Systems explains how to increase your sales to nonmembers , an underappreciated market segment with huge potential. What a member (or anyone) says they need isn’t always what they really need. Presenters: Jane Barwis, Founder and President, BRG Communications. Turn Member Engagement and AMS Data into Effective Marketing.

DC 34

DC Washington Revenue Review 34

Reid All About it

FEBRUARY 18, 2022

The weekly list of free educational events and resources for the association community…. Marketing maturity assessment. Mighty Citizen launched The Mighty GPS , a 10-minute self-assessment to measure your association’s marketing maturity. Host: American Marketing Association. ASAE research on change. More info/register.

Content 39

Content Marketing Tips Strategy 39

Reid All About it

MAY 27, 2016

Presenter: Suzanne Carawan, Chief Marketing Officer, HighRoad Solution. Learn about best practices to use when selecting and applying new technologies to your event, and examples of important ( and easy-to-use ) tools such as planning and content management, analytics, and website management. . Host: ASAE Business Services.

North Carolina 150

North Carolina Raleigh millennials Tips 150