WBT Systems

MAY 9, 2017

This week Eric Kuhn, opening keynoter at ASAE’s 2017 Marketing, Membership & Communications Conference advised attendees to “ adopt social media next practices , not just best practices “, when describing social media as one of the most powerful marketing tools for associations. Value of Digital Badges for Association Members.

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MemberClicks

SEPTEMBER 29, 2022

and relying on a single revenue stream is too risky. This is where non-dues revenue comes into play. By generating non-dues revenue, you can: Grow your association’s revenue Avoid implementing higher membership dues Diversify your revenue streams. What is Non-Dues Revenue? But remember: no size fits all.

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Freestone

DECEMBER 12, 2023

Are you looking for strategies to increase non-dues revenue? Leveraging your learning management system (LMS) to generate non-dues revenue is the perfect way to prioritize your goals throughout the year. Read our blog for 13 tips to utilize your LMS and drive non-dues revenue. You’re not alone!

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Velvet Chainsaw

APRIL 5, 2022

Before March of 2020, pacing data was a useful tool for predicting final attendance and revenue. On average, associations are anticipating 2022 registration and revenue will be about 20 percent below pre-pandemic levels. To do this, analyze what percentage of registration revenue you historically averaged each week.

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ISAE

SEPTEMBER 14, 2023

Growing Your Association’s Non-Dues Revenue: The Basics The idea that all or most of your association’s revenue should come from membership dues is an outdated, inaccurate assumption. According to ASAE, dues made up only 30% of total revenue for professional associations in 2016, a steep drop from 95.7%

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Crowd Wisdom

JULY 27, 2023

Today, mounting financial pressures are leading associations to seek new ways to generate non-dues revenue. According to Community Brands research, association professionals plan to turn to new forms of non-dues revenue to address any revenue losses, with 68% prioritizing increasing non-dues revenue at their organizations.

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Velvet Chainsaw

FEBRUARY 8, 2021

Over the past nine months, many industry experts have proclaimed that meetings and conferences are forever changed and hybrid is here to stay. By adopting the principles of product management, organizers can think more broadly about how captured session content can be repackaged or rebroadcast to deliver member value and/or new revenue.

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Velvet Chainsaw

DECEMBER 11, 2019

If your conference is like most, sponsorship revenue is underperforming. There are two benchmarks we like to use to identify healthy conference revenue business models: Industry revenue — 30 percent or more of a conference’s total revenue should come from the combination of sponsor, exhibit and advertising revenue.

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WBT Systems

FEBRUARY 21, 2017

Organizations offer a wide variety of professional learning opportunities to their members, employees, and partners which range from online courses and webinars, to regional or annual conferences, to classroom-based learning. Reasons Members Attend Events. It turns out that the two key reasons are Networking and Education.

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WBT Systems

SEPTEMBER 12, 2017

Conferences consume a great deal of your association’s time and financial resources. The truth is: conferences are not the most effective method of transferring knowledge. In most associations, only a small percentage of members attend conferences. Why Continue the Conference Learning Experience.

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Conference How To LMS Newsletter 210

Leading Learning

MAY 19, 2022

So is non-dues revenue. You pitch the product, pull the customer into the funnel, process the payment, recognize all the revenue immediately, deliver the product, and that’s that. That means more learners, learners have access to more learning, and revenue starts adding up. Revenue Potential. I was wrong. We added it.

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Association Analytics

DECEMBER 15, 2022

Are you using it to increase revenue and lower costs per renewal? At the same time, your analysis might show that members who attend your annual conference have a high renewal rate. But are you truly leveraging that information? Retention rates aren’t one dimensional.

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Velvet Chainsaw

APRIL 30, 2020

The dynamics that we’re seeing impact conferences and their business models are very similar to the Freemium movement we experienced way back in 2009. Go ahead and read Seth’s post and then come back for the linkage to conference monetization. To best compete: Premium conferences must choose quality over quantity.

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Conference Discount Content Price 118

EventMobi: Association Events

OCTOBER 19, 2023

Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. If your organization sells any products or merchandise, you can also offer limited-time discounts to drive membership.

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ISAE

MAY 13, 2024

Events are a great way for your association to boost engagement, secure additional revenue, motivate members to actively participate, and inspire them to build their professional networks. It’s easy to highlight the value that events add to your offerings, and you can add obvious member perks like discounts or early registration.

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Association Analytics

MAY 17, 2021

Are you using it to increase revenue and lower costs per renewal? At the same time, your analysis might show that members who attend your annual conference have a high renewal rate. But are you truly leveraging that information? Retention rates aren’t one dimensional.

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Associations Now

DECEMBER 18, 2023

While reciprocal membership agreements allow participating organizations to increase their member count, they are about more than numbers and dues revenue. Another type of arrangement—reciprocal memberships—typically involve a dues discount that allows members of one society to join the other at a reduced rate. Moore said. “We

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EventMobi: Association Events

JUNE 26, 2023

Boost your non-dues revenue. of revenue for trade associations, and 30% of revenue for professional associations. Engaging members with ticketed events can bring in event revenue (as well as other streams!) With the help of event tech , your annual event can grow into a community that engages conference-goers year round!

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Velvet Chainsaw

JULY 27, 2018

Who wants to attend a common, ordinary, ho-hum, everyday , I’m-just-like-all-the-others traditional conference? Your conference growth and revenue depends upon repeat paying attendees year after year. And your customer loyalty is built upon making your common conference uncommon. Routine Been-There-Done-That Conferences.

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Conference Discount Price Revenue 88

Freestone

APRIL 16, 2024

There are three major benefits you’ll find in repurposing your continuing education content: Reach a larger audience Engage more learners Boost your revenue How to record and edit live presentations for online consumption One way to repurpose your content offerings is to transform live presentations into on-demand learning resources.

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Education Content LMS Library 77

MemberClicks

AUGUST 4, 2022

How do you strike a balance between ensuring that enough revenue comes in to cover all your operation costs, and charging your members a fair price for the value they’re receiving? Membership dues are the biggest provider of revenue for organizations. You don’t want to lose money because your multi-year discount is too large.

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Price Discount Revenue Tips 96

.orgCommunity

JULY 18, 2019

Associations have traditionally used membership “as an excuse to sell more stuff at discounted prices to members,” said Garth Jordan , senior vice president of corporate strategy at the Healthcare Financial Management Association (HFMA). But, HFMA has cast that old non-dues revenue practice aside. What can we do to fill that gap?’”.

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Association Adviser

NOVEMBER 11, 2016

Last month, we asked our readers: What are your most valuable sources of non-dues revenue? It’s not surprising that this group was cited as the most valuable source of non-dues revenue by half of our poll’s participants. Government sources of non-dues revenue were deemed the most valuable by 17 percent of poll respondents.

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Association Success

MAY 20, 2020

A virtual conference is not simply back to back webinars,” said Arianna Rehak , co-founder and CEO of Matchbox Virtual Media. There’s a lot of production value, there’s a lot of planning and there’s a whole art and science to putting on virtual conferences.”. With that being said, pricing should follow the same concept. . “A

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Price Revenue Cost Discount 158

Smooth The Path

DECEMBER 17, 2019

Instead of pulling in, the organization tries to boost revenues by discounting dues and non-dues revenue streams. We see deep discounts on conferences, meetings, research, guide books, membership, and more. If retention dips, or when revenues fall, or even when attendance is low, try the Start-Up path.

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Blue Sky eLearn

DECEMBER 28, 2018

How vital is non-dues revenue for your association? In 1953, more than 95% of revenue for professional associations came from membership dues. Over the last few decades, the biggest driver of non-dues revenue has been technological advancements. Live Stream and/or record content from in-person meetings and conferences.

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Content LMS Class Course 200

SBI

JANUARY 16, 2024

Moreover, SBI worked with clients to catalyze membership growth by offering enticing incentives, such as discounted rates for group membership and events with multiple registrations from a single organization.

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Reid All About it

JANUARY 22, 2021

Do we have approval to book live conferences? Breakout room topics will include asynchronous virtual education, virtual conferences, and Zoom tips. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Conference Organizers Summit (Day 1). What does that mean? 1 CAE credit.

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Innovation Communications Education Strategy 370

EventMobi: Association Events

SEPTEMBER 21, 2023

Implementing even the most basic member retention strategies will not only save you money, it’ll help you increase revenue over time! Over 50% of consumers say loyalty points and discounts make them stick by a brand longer—and the same logic applies to membership organizations. Review your event budget. Build your toolkit.

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Blue Sky eLearn

JUNE 23, 2017

When we realize eLearning is not bound by the same constraints as in-person events, new opportunities multiply our revenue potential. Quantify your market share and set realistic goals for expected revenue. Consider bundling a discounted eLearning course with conference registration. Embrace Continuous Learning.

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Price Certificate Revenue Course 193

MemberClicks

MAY 25, 2023

You can also earn added revenue from sponsorships and selling ad space on things like your conference app. If you have some sightseeing or other event planned, look for opportunities for group discounts. Contract with the same vendors for multiple events for deeper discounts. Increase revenue. Know your budget.

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Discount Price Cost Metro 52

Freestone

MARCH 7, 2024

Your continuing education program already likely offers several in-person and on-demand learning courses, annual conferences, and member events. Remember that the goal of PD Day isn’t to increase non-dues revenue, but to create awareness about your learning program and show how you can support members throughout their career journey.

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Membership Marketing

AUGUST 9, 2023

Products get a lot more attention, although they don’t drive revenue in the same way.” “Not Outside of discounted conference fees and priority communications about scholarships and leadership programs, there is no extra incentive to maintain membership.” “Not focusing on membership growth. Not ‘investing’ in membership growth.”

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Higher Logic

JUNE 4, 2019

While it’s important to generate non-dues revenue , that doesn’t mean you have to charge for every single piece of content you’re putting out there. By offering content for purchase in bundles at a discounted rate, you’ll get more eyes on programs that weren’t getting attention when only sold alone. Let’s dive right in. Yes, I said it!

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Learning Management System Content Course Discount 214

Association Adviser

OCTOBER 18, 2013

I recently attended a large seminar about non-dues revenue (NDR) strategies for association leaders. Ask for little bits of revenue along the way rather than a large, all-encompassing package. In fact, a small cadre of attendees said that dues made up only 10 percent of their annual revenues. affinity programs). .”Our

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Reid All About it

MARCH 24, 2023

Non-dues revenue. A survey conducted by the Professionals for Association Revenue (PAR) revealed that 86% of associations said their business development strategy is underperforming or non-existent. PAR explains why a business development strategy is vital to association revenue health. 1 CAE credit. . – More info/register.

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Revenue Chicago Leadership Education 227

Blue Sky eLearn

JULY 24, 2019

For an association, hosting events like conferences, networking meetups, and learning sessions is an effective way to bring people who share a common goal or passion together. Plus, events are one of the ways that your association can raise non-dues revenue. . Repurposing Conference Content. Repurposing Conference Content.

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