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How to amplify member voices to create a culture of thought leadership

Nimble AMS

You owe it to your members to develop a thought leadership-driven culture at your association. According to the Community Brands Association Trends Study , members in their mid and late careers rank insightful industry information as their top association priority. How to foster a culture of thought leadership.

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Why your association needs to adopt a data governance policy

Nimble AMS

A well-executed data governance policy will often include a steering committee or leadership board to determine the data standards and discuss the implementation process and enforcement procedures. Additionally, consider who will make up your data governance body if you choose to create a committee or leadership board.

Committee 117
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How to Make Analytics a Priority – Finally!

Association Analytics

By sending messages at the right time to the right people, you’ll see upticks in open and click-through rates because they are receiving relevant content that they care about. Communicate to leadership and staff in their language. Ask, “Do you want better member insights to inform strategy?”

How To 169
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Association Brain Food Weekly: 4.16.21

Reid All About it

I liked this one from Jyrki Paananen, co-founder and COO of Brella, who said, “There’s almost an inflated volume of virtual events at the moment and it is challenging to make content the differentiator, so perhaps connections could be the new king.”. Don’t Just Create Learning Content, Sell It! More info/register.

Revenue 363
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Growth Hacking Your Community with Vanessa DiMauro

Higher Logic

Community builders are expected to be the shepherds, content creators, marketers and social media experts, help people advance their thinking, answer any tech questions and think up new features – sometimes all in the same day. Behavior change is what will get members to remember to log in, consume content and contribute.

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Association Brain Food Weekly: 3.22.19

Reid All About it

.* – Improving Member Engagement (Coffee Talk – Alexandria VA). Your focus is on your members and it can be challenging to compete for their time. Do you have a strategy to keep them coming back to you – for content, resources and to take action? good data for every stage of the member life cycle experience. 1 CAE credit.

Arlington 170
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Association Brain Food Weekly: 5.14.21

Reid All About it

Get a glimpse into questions company leadership must ask themselves when considering the future of their workers and workplace environments. Loren Edelstein, Vice President, Content Director, Northstar Meetings Group. Vasan Selliah, Member Insight and Engagement Manager, CSAE. Legal Considerations for Nonprofits.

St. Louis 341