Associations Now
JULY 20, 2017
Here are six tips associations can use when writing and sending out press releases. Like other media outlets, Associations Now finds out about some of these initiatives through well-written and well-timed press releases. Press release titles should be relatively short,” Kane said. Release at an odd time. “
Association Success
OCTOBER 7, 2020
Whether they realize it or not, many people build their habits around consuming content. . Others eagerly await an insightful newsletter that brightens their lunch hour. Before long, this content becomes woven into the daily fabric of our lives. Here are three ways your content strategy can build brand habits that stick. .
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Association Briefings
OCTOBER 21, 2020
Here are a few reasons you should leave your member newsletters to a human. Artificial intelligence has no place in an association-centric member newsletter. Ann Handley , chief content officer at MarketingProfs, says it best : “An email newsletter is the only place where individuals—not algorithms—are in control.”
MemberClicks
DECEMBER 14, 2023
Exclusive content and experiences are an important part of your organization’s offerings, as well as an effective way to generate non-dues revenue. It may feature exclusive job postings and content or extra perks like timely notifications about new jobs. Review their content, branding, campaigns, and messaging.
GrowthZone
APRIL 3, 2020
Most website content management systems (CMS) allow you to quickly build new page or update an existing page flexible design options. Set the tone: Whether targeting association members or your association’s industry stakeholders and regardless of the amount of or type of content, the tone should be helpful, sincere, and compassionate.
Higher Logic
FEBRUARY 8, 2018
This helps organizations deliver more personalized experiences, content, and solutions that are tailored to meet the needs of specific segments of your audience. What content and search terms do they search for on your site? Start by searching their site for testimonials, case studies, press releases, or newsletter signups.
Associations Now
JULY 12, 2013
There’s a lot of content developed and distributed around every meeting and event an association holds. How can an organization be more strategic about content creation and delivery? As anyone involved with a big conference knows, meeting content comes from everywhere within an association. Press releases.
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