Nimble AMS

MARCH 29, 2022

It’s important to have revenue-generating tools and approaches in place to keep your association strong. . Here are some approaches you might not have thought of to increase revenue for your association. Over time, your association’s revenue needs change. But it can be a highly effective tool for increasing revenue.

Revenue 128

Revenue Discount Tools Certificate 128

Freestone

DECEMBER 12, 2023

Are you looking for strategies to increase non-dues revenue? Leveraging your learning management system (LMS) to generate non-dues revenue is the perfect way to prioritize your goals throughout the year. Read our blog for 13 tips to utilize your LMS and drive non-dues revenue. You’re not alone!

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Learning Management System LMS Revenue System 82

Nimble AMS

FEBRUARY 16, 2022

Taking a strategic approach to driving non-dues revenue might seem challenging. Read on for proven techniques and technolog ies that will help you boost your non-dues revenue in no time. . Driving non-dues revenue is critically important to your association’s long-term success. Strategies for driving non-dues revenue.

Revenue 133

Revenue Strategy Certificate Massachusetts 133

Membersuite

FEBRUARY 17, 2022

The importance of revenue diversification was made painfully obvious during the pandemic. Associations that relied too heavily on one revenue source, like the annual meeting or membership dues, had a tough time. Revenue diversification is an essential strategy for achieving the financial stability needed to drive your mission forward.

Revenue 135

Revenue Certificate eBook Education 135

Association Analytics

APRIL 1, 2024

Look to create new and innovative products and services for an underserved population in your membership. Looking at their internal dashboard they could see that those individuals weren’t engaging with the association due to a lack of available content. This helped to nurture and engage these members until they were eligible.

Member Engagement 210

Member Engagement Strategy Certificate Survey 210

Reid All About it

APRIL 26, 2024

Two-thirds of associations plan to develop new products/services, yet only one-third plan to hire more staff. Bernard Huang at Clearscope explains why ranch-style SEO —publishing granular, targeted pieces of content—is a better strategy than the old skyscraper SEO that focused on all-encompassing content pillar pages.

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Content Survey Education Strategy 266

Blue Sky eLearn

DECEMBER 28, 2018

How vital is non-dues revenue for your association? In 1953, more than 95% of revenue for professional associations came from membership dues. Over the last few decades, the biggest driver of non-dues revenue has been technological advancements. Live Stream and/or record content from in-person meetings and conferences.

Content 200

Content LMS Class Course 200

Crowd Wisdom

NOVEMBER 30, 2023

Why you should invest in your continuing education program in 2024 Continuing education is a valuable member benefit and a great source of non-dues revenue for your association. How to set prices for continuing education content in 2024 How you price your content can make a big impact on the success of your continuing education program.

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Price Education Content Revenue 59

Blue Sky eLearn

MAY 13, 2019

Associations are always looking for new and creative ways to drive additional non-dues revenue. At a recent Association SIG Summit, Blue Sky Client Success Manager, Kara Adams, joined a group of association executives as they crowdsourced ideas to drive non-dues revenue. Create product bundles. Anything you think we are missing?

Revenue 168

Revenue Certificate Social Media Course 168

Reid All About it

APRIL 19, 2024

James Young of Product Community describes a twist on mentoring. I’m happy to feature it as long as it’s not too product-centric. Networking Discussion: Best Practices for Diversifying Revenue Join your Fridays@4 colleagues for an open discussion about your best practices or challenges in diversifying revenue. Co-mentors.

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Newsletter Content Social Media Education 250

Association Success

OCTOBER 13, 2020

The classic advice “ content is king ” motivates plenty of organizations to sink significant time and resources into producing blog posts, papers, videos and more. But devoting energy to content production without a clear strategy can incur heavy costs with underwhelming benefits. MORE: How content builds brand habits.

Products 78

Products Content Strategy Social Media 78

Leading Learning

MAY 19, 2022

Back then, most of the learning subscriptions in our space were content factories churning out live Webinars. Not every learning subscription needs to be a content factory. So is non-dues revenue. In fact, the only product with a substantial gap between perceived value and price was far under priced. I was wrong.

Revenue 97

Revenue Price Course Content 97

Delcor

NOVEMBER 18, 2020

These days more than ever, associations are seeking new sources of non-dues revenue to replace the income they used to rely upon from in-person meetings and events. One way to monetize creatively is by developing a digital products portfolio for members and customers. What’s in a digital products portfolio? Survey reports.

Products 59

Products Revenue Case Study Content 59

Velvet Chainsaw

FEBRUARY 8, 2021

Meetings of the future will be improved and monetized by embracing the tenants of strategic product management. If the pandemic has taught us anything, it’s that we should optimize the benefits of the best, most-advanced and relevant content from your annual conference by thinking beyond the three-day in-person or virtual meeting experience.

Content 97

Content Conference Revenue Discount 97

Associations Now

NOVEMBER 30, 2023

Nondues revenue can be crucial for an association’s financial stability. It also gives associations the freedom to “innovate and invest in the future of the organization,” said Sarah Sain, CAE, vice president of content services for Naylor Association Solutions. “It Without nondues revenue, associations could face difficult decisions.

Revenue 64

Revenue Survey Member Engagement Resources 64

ISAE

SEPTEMBER 14, 2023

Growing Your Association’s Non-Dues Revenue: The Basics The idea that all or most of your association’s revenue should come from membership dues is an outdated, inaccurate assumption. According to ASAE, dues made up only 30% of total revenue for professional associations in 2016, a steep drop from 95.7% Let’s get started!

Revenue 52

Revenue Learning Management System Course eBook 52

Reid All About it

OCTOBER 6, 2023

Another take on the young professional recruitment challenge comes from James Young of Product Community. Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” Content marketing. I’m happy to feature it as long as it’s not too product-centric. More info/register.

Revenue 256

Revenue Certificate Tools Innovation 256

Aptify

JUNE 23, 2023

When you need new ways to drive revenue, look to an online career center. Here are five ways an online career center can help you grow revenue for your membership-based organization. Whether your large organization is an association, a union, or another member-based organization, you need powerful ways to drive revenue.

Revenue 72

Revenue Organization Software Membership Management 72

Blue Sky eLearn

OCTOBER 30, 2018

Below are a few ways to spread some holiday cheer while also boosting end-of-year eLearning revenue. Offer your learners holiday discounts in the form of coupons and product bundles. The post Increase Exposure & Maximize Revenue on eLearning Offerings this Holiday Season appeared first on Blue Sky eLearn.

Revenue 144

Revenue Discount LMS Course 144

Blue Sky eLearn

DECEMBER 28, 2018

How vital is non-dues revenue for your association? In 1953, more than 95% of revenue for professional associations came from membership dues. Over the last few decades, the biggest driver of non-dues revenue has been technological advancements. Live Stream and/or record content from in-person meetings and conferences.

Content 126

Content LMS Class Course 126

MemberClicks

SEPTEMBER 29, 2022

and relying on a single revenue stream is too risky. This is where non-dues revenue comes into play. By generating non-dues revenue, you can: Grow your association’s revenue Avoid implementing higher membership dues Diversify your revenue streams. What is Non-Dues Revenue? But remember: no size fits all.

Revenue 98

Revenue Tips Certificate Social Media 98

Reid All About it

APRIL 5, 2024

Carolyn Shomali of Professionals for Association Revenue explains what associations can learn about audience engagement from the most popular podcasts today. AI-generated SEO content is “polluting our culture for your own minor profit. I’m happy to feature it as long as it’s not too product-centric. Blue ocean strategy.

Revenue 256

Revenue Price Denver Tools 256

ISAE

FEBRUARY 14, 2024

5 Video Content Strategies for Engaging Association Members Since members are your association’s bottom line and main revenue source, it’s crucial to keep them continually engaged in your activities and offerings. Behind-the-Scenes Event Content Your association’s events present major member engagement opportunities for your team.

Video 52

Video Content Strategy Social Media 52

ISAE

FEBRUARY 14, 2024

5 Video Content Strategies for Engaging Association Members Since members are your association’s bottom line and main revenue source, it’s crucial to keep them continually engaged in your activities and offerings. Behind-the-Scenes Event Content Your association’s events present major member engagement opportunities for your team.

Video 52

Video Content Strategy Social Media 52

Freestone

JULY 20, 2023

Make your content go further and expand the reach of your continuing education (CE) program when you repurpose your event. Read on for strategies to repurpose your annual conference content, engage more learners, and increase your CE revenue. Drive more revenue. Is your annual conference on the horizon? Live stream.

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Content Conference How To Library 52

Reid All About it

APRIL 12, 2024

They also tell the stories of two association executives who generated more revenue after changing their approach to sponsorship. I’m happy to feature it as long as it’s not too product-centric. Learn to create targeted personas in ChatGPT for personalized content and interactions. by Tony Rossell, Marketing General Inc.

Revenue 256

Revenue Strategy Price Newsletter 256

Blue Sky eLearn

OCTOBER 30, 2018

Below are a few ways to spread some holiday cheer while also boosting end-of-year eLearning revenue. Offer your learners holiday discounts in the form of coupons and product bundles. The post Increase Exposure & Maximize Revenue on eLearning Offerings this Holiday Season appeared first on Blue Sky eLearn.

Revenue 120

Revenue Discount LMS Course 120

Higher Logic

DECEMBER 19, 2017

Once considered a fad, content marketing has proven it’s “King” and shows no signs of slowing down. With 2017 coming to a close, now is a great time to revisit your marketing plan and amp up your content initiatives. With 2017 coming to a close, now is a great time to revisit your marketing plan and amp up your content initiatives.

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Content Marketing Social Media Process 227

Higher Logic

JULY 11, 2017

Did you know that 80 percent of your future revenue will come from only 20 percent of your current customers ? Activity data—also known as behavioral data—shows you what customers are doing online, including the content they’re interacting with, so you can learn what they’re interested in. Announce and Promote New Products or Updates.

Revenue 189

Revenue millennials Library Products 189

Higher Logic

DECEMBER 20, 2018

This is nothing new, by the way.although technology has changed how and where we buy, successful brands have always focused on delivering valuable products to their customers and making it easy for them to purchase. How does each one of these drive more revenue? Online communities enable you to: Learn more about your customers’ needs.

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Software Revenue Communications Team 159

Reid All About it

OCTOBER 13, 2023

Associations usually rely on corporate marketing budgets for sponsorship revenue. I’m happy to feature it as long as it’s not too product-centric. Learn about the types of technology needed for associations looking to retain, engage or grow membership and revenue programming. More info/register. More info/register. 1 CAE credit.

Revenue 272

Revenue Austin Tools Education 272

Association Adviser

MAY 23, 2017

Non-dues revenue is an important source of funds for associations. Membership dues may still be the single largest revenue source for many associations, but dues revenue is dropping according to a recent report from the ASAE Foundation. Associations have a wealth of content at their fingertips. True or false? That’s easy.

Revenue 64

Revenue Content Survey Newsletter 64

Reid All About it

SEPTEMBER 29, 2023

One difference this year: “For the first time in the survey’s history, the challenge of generating non-dues revenue topped all other obstacles faced by associations.” That explains the interest in communities like Non-Dues-A-Palooza and Professionals for Association Revenue. CAE credit. More info/register. Daughtry, M.Ed.,

Revenue 272

Revenue Innovation Education Tools 272

Association Success

SEPTEMBER 19, 2019

Determining the best ways to effectively communicate with members, drive engagement and grow non-dues revenue is a constant focus for associations. . Are your current operations and communication products efficient and effective? You have an existing partnership program that likely generates a good amount of revenue for you.

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Revenue Communications Analysis Products 93

Higher Logic

OCTOBER 10, 2017

Eighty percent of your future revenue will come from 20 percent of your existing customers , according to Gartner. Unfortunately, getting customers to buy more has always been a challenge – that’spart of why only 20 percent of customers will make up the majority of your future revenue. Low Product Awareness.

Revenue 159

Revenue Price Products Library 159

Association Briefings

AUGUST 23, 2021

Like most successful businesses, smart associations must look to diversify their revenue streams. That’s where non-dues revenue comes into play. Let’s take a look at a few marcomm-focused non-dues revenue opportunities for associations of all sizes. That’s where non-dues revenue comes into play. What’s the No.

Revenue 52

Revenue Social Media Newsletter Email Marketing 52

Associations Now

DECEMBER 23, 2019

As 2020 dawns, many associations are looking to make sure they have a steady influx of revenue streaming in. If you’re looking to boost the revenue at your association, don’t rely on superstitions. It’s OK for customers to choose the association’s products, but not its membership. But, yes, you should show up at work.)

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Revenue Discount Analysis Products 95