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Is an Email Marketing Price War on the Way?

Associations Now

The pricing scheme for many email marketing service providers—which grows based on the size of your list—is one that feels destined for disruption down the line. You know how I know email marketing isn’t going anywhere anytime soon? Email marketing is a giant market for small to mid-sized companies.

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Association Brain Food: 4.12.24

Reid All About it

The weekly list of free educational events and resources for the association community… I would love to live Like a river flows, Carried by the surprise Of its own unfolding. Pricing in a Post-Pandemic World: Maximizing Revenue Learn methods for assessing price sensitivity and willingness to pay. More info/register.

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How to Budget for Upgrading Your Association Management Software

MemberClicks

How much does association management software cost? How much does association management software cost? But how much does association management software cost? The price of your AMS depends on several factors: 1. Features or add-ons The extra add-ons or features you want in your AMS to have will impact your overall cost.

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Why Data Analytics is Important and How to Budget Accurately

Higher Logic

That data becomes even more powerful when combined with data from other systems, like an AMS/CRM, email marketing, marketing automation platform or Google Analytics. Total cost of ownership. How you choose to store your data will also majorly impact the total cost of ownership. Predictable costs.

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3 Ways to Use Virtual Events to Promote eLearning Programs

Higher Logic

Because learners often assume the resources will always be there for them, so there’s no rush to engage. But before all of that, win their trust by offering them insightful and engaging content at no cost. Resource: 6 Key Features of the Best Learning Management Systems. Why is this? Enter: Virtual events. Bundle Content.

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How to Use Webinars to Promote Your eLearning Programs

Blue Sky eLearn

What kind of pricing should we use for our webinars? Forget about pricing, forget about monetizing your webinars – at least some of them! But first, win their trust by offering them insightful and engaging content at no cost! How can we monetize our webinars? These are two popular questions we receive from our clients.

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Building Buy-In for an Online Community at Your Association

Higher Logic

Their discussions, the resources they download, and the feedback they give you are all crucial to building your member personas. Your online community is a fantastic resource to encourage those who haven’t registered for the event to register sooner, rather than later. Objection 1: Price. Use community to reach future members.