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Is New Technology Worth The Investment?

Association Adviser

We asked Marcus Underwood, vice president for online media at Naylor, to weigh in about technology becoming more personal and, at times, more expensive. Tech innovations such as blogging and social media platforms allow associations to host low-cost, two-way communication forums.

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Five Strategies to Ensure Your Digital Product Has a Killer Launch

Associations Now

A few ideas from the worlds of marketing and technology: Think big. If you’re releasing a big feature or an impressive tool, you can’t just announce it with a ho-hum approach, says Aileen Horgan of Atlassian. It can feel a bit nerve-wracking, of course. She suggests treating the launch as a journey. Have a post-launch strategy.

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Community App Builder To Transform Your Community

Disciple Media

The advantages of opting for a whitelabel community app builder Embarking on the journey of creating a community app can often be overshadowed by concerns about high costs and lengthy development times. This extended period of waiting and huge cost can be a significant deterrent. You can book a demo here.

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Social Media and Tourism

ChatterBachs

The first Symposium on the Use of Social Media in the Tourism Industry will be conducted in Loudoun County November 17th-19th. He was with the tourism bureau of Ann Arbor in the mid-’90s, when the confluence of tourism and web technology really began.

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3 Ways Online Communities Help Software Companies Drive Revenue

Higher Logic

Whether consciously or subconsciously, this standard of service influences our expectations for our buying relationships with B2B technology vendors. With the cost to build software going down, the barrier to entry is much lower. The software business model is another example with (historically) limited competition – until now.

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Digital Marketing Efforts Increase ROI for the Exhibition Industry

Associations Now

Recently released cross-industry research highlights successful strategies and tactics when it comes to social media and digital marketing efforts within the exhibition industry. The exhibition industry is adopting social media and digital-marketing efforts in an effort to strengthen sales and drive revenue.

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Online Learning: The Latest Webinar Trends and Benchmarks

Associations Now

In fact, according to Tagoras’ “Association Learning + Technology 2014″ report , 88.7 percent of organizations provide some type of technology-based or technology-enabled learning. The most popular type: webinars, with more than 80 percent of respondents currently offering them. percent in 2014. Interactivity.