Reid All About it

OCTOBER 20, 2023

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 272

Maryland LMS Revenue Strategy 272

Association Adviser

JUNE 29, 2016

After more than three decades at the helm of various AGC chapters, Michael Dunham, CEO of the Associated General Contractors of Georgia, Inc. Michael Dunham, AGC Georgia. Association Adviser: Mike, tell us a little about AGC Georgia. Michael Dunham: AGC Georgia was founded back in 1928. MD: Not really.

Georgia 107

Georgia Louisiana Jacksonville America 107

Reid All About it

MAY 8, 2020

Hilliard, PhD, Esq, CMP, Attorney, Professor, Speaker, College of Coastal Georgia. Keith Skillman, CAE (moderator), senior research and content advisor, ASAE: The Center for Association Leadership. Gerd De Bruycker, marketing director at Cisco Systems. Presenters: Kristi C. Fri 5/8 at 1 p.m. Mon 5/11 at 12 p.m. Host: PCMA.

North Carolina 221

North Carolina Montana Conference Revenue 221

Reid All About it

SEPTEMBER 18, 2020

The weekly list of free educational events and resources for the association community… Association marketing. WBT Systems explains how to market your association’s credentialing programs in a crappy economy. Inclusive marketing. Marketers can do better, say Steve Pemberton and Ginny Engholm. 1 CAE credit.

Montana 350

Montana Certificate Conference Content 350

.orgCommunity

NOVEMBER 25, 2019

Look at your online learning content, webinars, conference recordings, leadership training content (both association and chapter), lobbying day materials, and anything else that’s educational in nature. Market a webinar series, mini-course, or series of modules leading to a digital badge.

Hawaii 52

Hawaii Iowa Utah Oregon 52

.orgCommunity

NOVEMBER 29, 0002

Look at your online learning content, webinars, conference recordings, leadership training content (both association and chapter), lobbying day materials, and anything else that’s educational in nature. Market a webinar series, mini-course, or series of modules leading to a digital badge.

Hawaii 40

Hawaii Iowa Utah Oregon 40

Association Adviser

JULY 27, 2016

Note: Full text of this thought leadership roundtable can be found in the 2016 issue of Association Adviser magazine – coming soon. AA: Do you have any special networking and leadership development programs for your young members? Mike Dunham, AGC Georgia. Daniel Obst, Institute of International Education.

millennials 60

millennials Georgia Atlanta Chicago 60