Association Analytics

FEBRUARY 14, 2022

When you ask them what their biggest asset is you commonly hear members or employees. Of course, they are valuable assets, but data is, too. In addition to keeping it safe and secure, think of how you can leverage it to gain insights to help run your association more effectively. Most people don’t. Remember, this is a long game.

How To 169

How To Case Study Cost Revenue 169

Reid All About it

JUNE 11, 2021

Billhighway talked with Peter Houstle of Mariner Management and Christi Beatty of the Associated General Contractors of America (AGC) who are working together on AGC’s chapter benchmarking project. Christi shared lessons learned so far, including five prerequisites for a chapter benchmarking project. Event budgets. More info/register.

Certificate 322

Certificate Technology Communications Revenue 322

Reid All About it

MAY 14, 2021

This week, WBT Systems shared a swipe file of marketing blurbs for association conferences, courses and credentialing programs —have at it! Learn how to identify good information, develop practices to gather great information moving forward, and leverage information for better member engagement and retention. Event safety.

St. Louis 341

St. Louis Technology Strategy Conference 341

Smooth The Path

JULY 26, 2017

They had a problem they didn’t know they had but read about it in one of the emails from the new member email series. They heard about a course that everyone is raving about and upon joining they got a discount coupon to sign up. Reverse engineer these reasons new members engage and engage more new members.

Sample 68

Sample Discount Member Engagement Course 68

Smooth The Path

AUGUST 2, 2017

But some long-time members choose to stay engaged, and this is what they say engages them: Long-time members tend to be very advanced in their career. They lead teams, big projects, or organizations and they deal with many complex problems. Problems that fewer people before them have solved.

Course 96

Course Project Team Report 96

Reid All About it

APRIL 16, 2021

Do you find yourself rushing to put out fires and never moving forward on big projects or initiatives? How Your Community Can Turn 1 Event into 365-Day Engagement. Learn how to keep the conversation going post-event and uncover the content your members want and need. Vasan Selliah, Member Insight and Engagement Manager, CSAE.

Revenue 363

Revenue Strategy Team Content 363

Reid All About it

JANUARY 13, 2023

It’s much better to get this news before your project begins so you can figure out how to juggle these tasks with your regular workload. Membership, Marketing & Engagement. They describe nine responsibilities you need to know about and prepare for. 2023 association trends. CAE credit. 1 CMP credit. More info/register. Host: PCMA.

Revenue 39

Revenue Education Strategy Leadership 39