Freestone

MARCH 4, 2024

An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. Leverage your website, social media, marketing materials, and more to demonstrate the benefits of your continuing education program. Sponsor acquisition.

Strategy 52

Strategy Marketing How To LMS 52

Protech

JUNE 11, 2020

To help get your online career center off and running, here are a few pieces of advice association managers can immediately implement to engage with and serve members, all while growing non-dues revenue. . Leverage Systems to Grow Non-Dues Revenue . Create Membership Profiles & Develop Career Paths .

Revenue 83

Revenue Tips Social Media Communications 83

Reid All About it

SEPTEMBER 15, 2023

The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. Curated reading lists are the best, right? So, let’s move on to the rest of your weekend reading.

LMS 256

LMS Revenue Arlington Education 256

Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Freestone

MARCH 7, 2024

Your continuing education program already likely offers several in-person and on-demand learning courses, annual conferences, and member events. Remember that the goal of PD Day isn’t to increase non-dues revenue, but to create awareness about your learning program and show how you can support members throughout their career journey.

How To 73

How To Course Tips Education 73

Reid All About it

JULY 7, 2023

Self-paced online courses. Designing asynchronous (self-paced, on-demand) online courses is even tougher, but WBT Systems gives you a head start. They share 19 activities to build into your asynchronous courses that will make them more effective and enjoyable. Host: Professionals for Association Revenue Wed 7/12 at 1 p.m.

Tools 195

Tools Education Newsletter Chicago 195

Blue Sky eLearn

OCTOBER 11, 2017

Some companies offer turn-key online courses that you could buy or revenue share so you have something to offer initially. A course or a workshop? Use the same terminology across the board – in your LMS, on your website, on social media, and in the marketing messages. Start your own newsletter!

Tips 215

Tips LMS Mooc Social Media 215

Aptify

JULY 24, 2019

Beyond membership dues: 3 ways to boost your association’s revenue. What do you do when your association’s revenue goes flat? Here are three revenue-boosting ideas you can take to your board today. It may be time to consider some new ways to boost your revenue stream beyond membership dues.

Revenue 56

Revenue LMS Newsletter System 56

Aptify

JULY 22, 2019

Beyond membership dues: 3 ways to boost your association’s revenue. What do you do when your association’s revenue goes flat? Here are three revenue-boosting ideas you can take to your board today. It may be time to consider some new ways to boost your revenue stream beyond membership dues.

Revenue 56

Revenue LMS Newsletter System 56

Association Adviser

MAY 20, 2014

It shows all too clearly that social media is still considered a broadcast medium by many associations. Too many associations still treat social media as a one-way broadcast medium and are missing great engagement and intelligence-gathering opportunities from members. That’s a huge missed opportunity. percent agree).”

Social Media 60

Social Media Communications Content Strategy 60

WBT Systems

FEBRUARY 27, 2018

Figure out what type of free content will meet those needs and lead them toward your paid content—your courses and other online programs. Besides increasing attendance and revenue, you also want to develop and deepen your relationship with this segment of the market so you can better understand their educational needs.

Content 150

Content Marketing Education Course 150

Reid All About it

JULY 30, 2021

Non-dues revenue. 55 days from now, you could be in Nashville hanging around with people whose associations are rolling in non-dues revenue and people who want to emulate their success. Why niche communities are the future of social media marketing—associations should have an advantage here. The countdown is on!

Newsletter 195

Newsletter Certificate Technology Strategy 195

Blue Sky eLearn

OCTOBER 11, 2017

Some companies offer turn-key online courses that you could buy or revenue share so you have something to offer initially. A course or a workshop? Use the same terminology across the board – in your LMS, on your website, on social media, and in the marketing messages. Start your own newsletter!

LMS 120

LMS Tips Mooc Social Media 120

WBT Systems

SEPTEMBER 12, 2017

Recorded sessions can become part of a digital badge or online course curriculum. Or, include them in a course syllabus as supplementary resources. Send a post-conference newsletter to attendees. Send them a newsletter with: Links to session handouts, slides, and recordings. Highlight conference content. Send reminders.

Conference 210

Conference How To LMS Newsletter 210

Higher Logic

APRIL 25, 2019

Why you should pay attention: Mobile event apps can help you generate additional revenue through sponsored ad space and push notifications. Publish an event blog or newsletter. Monitor social media feeds + hashtags. Case Study] : Massachusetts Society of CPA’s Online Community is Members’ #1 Benefit. Need examples?

Massachusetts 226

Massachusetts Newsletter Social Media Conference 226

Aaron Wolowiec

FEBRUARY 11, 2014

As 8-to-5 days at the office have slowly turned into 24-hour social media networking from the car and virtual meetings during the kids’ soccer practices, social media has filled in the gaps. There’s a goldmine of information in the report, which you can get for free if you subscribe to Tagoras’ free e-newsletter.

Social Media 100

Social Media System Technology Survey 100

MemberClicks

APRIL 28, 2022

Here, we’ll cover how to: Reevaluate the journey for young members Provide chances for career development Connect young members to one another Meet young members where they are Encourage young members to be leaders Create a compelling job board Create fun, informal events Highlight a young member in your newsletter Solicit input from new members.

Tips 98

Tips millennials Newsletter Recruiting 98

Blue Sky eLearn

SEPTEMBER 12, 2018

Let’s dive in to learn how: Online courses, lecture series, webinars, and roundtables — the kings of all member engagement techniques! Integrate your eLearning content into your social media marketing strategies. Announce the session on your (print and/or audio) newsletter a week or two in advance.

Content 173

Content Member Engagement Tools Strategy 173

Disciple Media

JANUARY 10, 2024

The Disciple platform puts you totally in control of your business, your revenue and the experience that you give your members. Manage and share your courses and content: Easily create and manage content and courses, including building a library of resources that will aid your members on their transformation journey.

Revenue 36

Revenue Content Social Media Cost 36

Achieve

AUGUST 18, 2023

For events that have a high fundraising potential to start, such as live auctions, being strategic in your marketing efforts can lead to significant revenue generation. Dedicate a page to thanking everyone who made your event possible, including staff members, volunteers, sponsors, and participants (of course!). Acknowledgments.

Marketing 52

Marketing Video Social Media Revenue 52

MemberClicks

APRIL 5, 2022

This will give you the power to post online: Educational courses Relevant learning resources Online certification programs. You can promote seasonally through: Email campaigns Chamber newsletter Special social media posts Print ads Special highlights on your website. Often, it involves promotion on social media.

Directory 52

Directory Social Media Video Discount 52

Forj

JUNE 7, 2021

Rather than being administrator-led with course recommendations based on the learning business’s trajectory, each learner can control the path of their own experiences. These include: Learner-Driven Recommendations: The LXP will provide course recommendations to help learners forge the best learning path for their individual experiences.

LMS 91

LMS Course Library Learning Management System 91

Reid All About it

APRIL 12, 2019

Here’s a little piece I did on microvolunteering —one of my longtime soapbox topics—for my state association’s newsletter. Amplify Education Experiences Through Social Learning. Unlocking Revenue by Driving Learner Engagement. Tom Whatley, Content Marketing Institute ). More info/register. Wed 4/17 at 2 p.m. 1 CAE credit.

LMS 276

LMS Pennsylvania Innovation Education 276

Disciple Media

FEBRUARY 7, 2024

Are you planning to provide insightful articles, exclusive videos, interactive courses, or perhaps a mix of these? Part 2: Selling your membership Now, let’s get to the juicy bit – how do you sell your membership so that you are bringing in new members and scaling your revenue?

How To 36

How To Social Media Content Price 36

MemberClicks

MARCH 15, 2024

A CRM that is well-designed and utilized will ensure you capture all lead details from all your various channels, including emails, social media, and lead magnets. Thankfully, with AMS software, you can send automated event invitations, newsletters, emails, and even community updates all through the system. Subscription history.

Software 52

Software System Association Management Communications 52

Association Success

APRIL 24, 2020

40,000 print newsletter subscribers ( source ). Just as big cats hunt animals as large as elephants and as small as rodents, Big Cat Rescue has a constant need for volunteers and interns, donors and advocates, and of course, park visitors. Of course, finding out requires you to give up your name and email address.

Strategy 100

Strategy Tampa San Diego Marketing 100

MemberClicks

SEPTEMBER 29, 2022

and relying on a single revenue stream is too risky. This is where non-dues revenue comes into play. By generating non-dues revenue, you can: Grow your association’s revenue Avoid implementing higher membership dues Diversify your revenue streams. What is Non-Dues Revenue? But remember: no size fits all.

Revenue 98

Revenue Tips Certificate Social Media 98

Fonteva

DECEMBER 19, 2019

Using a data-driven approach, observe how your members engage with those experiences, including: Social media platforms. Here are some examples of KPIs based on where your members may be currently active: Social media platforms. Member engagement and non-dues revenue. Email marketing. Live events. Email marketing.

Member Engagement 59

Member Engagement Strategy LMS Class 59

Blue Sky eLearn

FEBRUARY 4, 2020

However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals. Non-dues revenue capabilities: Offset the cost of purchasing your AMS by choosing one that allows you to collect non-dues revenue through it. Social media platforms.

Organization 270

Organization LMS Software Social Media 270

Association Adviser

MARCH 13, 2018

When it comes to the redesign, whether it’s a website, social media, newsletter or interactive online edition, take all your digital communications into consideration. Earn Greater Non-Dues Revenue. Offer a balance of both so members can engage with your association where they are when the moment is right.

Directory 61

Directory Communications Content Survey 61

MemberClicks

AUGUST 9, 2022

Plus, you can sell online as and sponsorship space for added revenue. You can extend your ROI by taking your content presented at your event and turning it into a valuable course in your learning management system. From there, you can make it available for free to your members or you can charge a fee to create a new revenue stream.

Tools 52

Tools Conference Tips Organization 52

Associations Now

SEPTEMBER 28, 2016

To be able to take that content and then share it in a more scientific way so you can build your revenue and sales, there’s just so much there, I get excited about it,” says Dave Martin, chief marketing officer at Aptify, acting CEO of Monomyth Collaborative, and author of the Inbound MarTech blog. Exciting indeed.

Case Study 40

Case Study eBook Content Social Media 40

Disciple Media

JULY 24, 2019

Mainstream social media might seem like the obvious venue for building a customer community , but when everyone’s doing the same thing trying to tap into audiences in the millions, it’s near impossible to get heard. For example, you can lock your community behind a paywall, sell online courses, or provide members with premium content.

Guidelines 31

Guidelines Social Media Team Content 31

Disciple Media

DECEMBER 18, 2023

Our comprehensive guide delves into the steps to build a thriving online learning community around your courses, ensuring a harmonious blend of technology, collaboration, and interactive learning that resonates with the needs of modern learners. Start by defining what learners should know or be able to do by the end of the course.

Course 36

Course Case Study Social Media Project 36

Fonteva

SEPTEMBER 2, 2021

Training courses are available to help membership professionals at any stage of their careers learn something new about design presentation, user experience, and marketing strategies in the virtual sphere. Course and pricing creation. Training programs and ease of use. One of the platform’s biggest areas of focus is accessibility.

Software 52

Software System Tools Membership Management 52

Reid All About it

FEBRUARY 16, 2024

One of her suggestions, social media polls, regularly pop up on LinkedIn. Axe-con: Building Accessible Experiences Building accessible digital experiences requires a team effort, across design, development, management, testing, accessibility experts, and of course, legal. Conference/abstract management. 1 CAE credit.

Case Study 266

Case Study Newsletter Strategy Revenue 266

Achieve

SEPTEMBER 8, 2023

What if you could double or even triple your fundraising revenue with just the click of a button? It’s a win-win—companies get to reap the aforementioned advantages of corporate philanthropy with less work, while your nonprofit gets more revenue! For nonprofits, fundraising is everything. Sounds too good to be true? Think again!

FAQ 52

FAQ Revenue Strategy Handbook 52