Association Success

JUNE 20, 2019

Does your association practice true inclusive leadership? A topic that has been on my mind a lot lately is inclusive leadership. I know there’s a lot being said about diversity inclusion, but inclusive leadership goes way beyond that. It’s about treating all team members fairly and respectfully, and not only the people who may look like you or think like you or even the people that are only willing to say what you want to hear.

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Associations Now

JUNE 20, 2019

New research from Eventsforce shows that more organizations are using event apps but that there are still challenges when it comes to adoption rates and measuring ROI. A look at how to improve both. For many associations, a conference’s traditional printed onsite guide is starting to be replaced—or has already been fully replaced—by an event app. According to a new Eventsforce study, “The ROI of Event Apps,” 57 percent of U.S.- and U.K.

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HighRoad Solution

JUNE 20, 2019

There’s a huge paradox at the heart of digital marketing. You have to communicate on a huge scale, potentially to millions of people. But you have to create personalized messages and try to have one-to-one conversations with each lead. How can this be achieved?

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Associations Now

JUNE 20, 2019

Rundown Attendees: 16,000 plus. Sessions: 1,400 plus. Vendors: 500 plus. The International Society for Technology in Education’s 2019 Conference begins this weekend in Philadelphia. Attendance is expected to top 16,000. More than 16,000 teachers, technology coordinators, administrators, library media specialists, teacher educators, and policymakers are headed to Philadelphia this weekend to get the skills and knowledge necessary for digital-age learning, try out some of the technology solutions

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Member Engagement

Smooth The Path

JUNE 20, 2019

When engaged members personally identify with their chosen profession, they are likely to describe their association with words like these. The association is: my scholarly family. my intellectual home. our professional family. the home of our community. a family of like-minded people. the home of the cause I feel strongly about. the home of our profession or industry or focus.

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Associations Now

JUNE 20, 2019

To celebrate its 150th anniversary, the Professional Photographers of America will re-create iconic imagery from its inaugural year. Also: how Google might be affecting organic searches. Talk about a throwback. In celebration of the Professional Photographers of America’s 150th anniversary, its Massachusetts chapter will reconvene this Sunday to re-create the group’s historic first photograph from 1869.

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Associations Now

JUNE 20, 2019

With the homegrown hashtag proving greatly successful as a marketing tool among its members, NAFSA has officially taken ownership of #YouAreWelcomeHere and will support the campaign’s growth. The latest effort by the international education group NAFSA is an ideal example of a grassroots campaign gaining institutional support. Since 2016, the #YouAreWelcomeHere social media campaign , launched via two videos by the academic firm Study Group and Temple University, has helped to show public suppor

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Associations Now

JUNE 20, 2019

This week, the House Ways and Means Committee passed a tax extenders package that included a provision to repeal the 21 percent tax on certain employee benefits provided by associations. It now needs a full House vote. The House Ways and Means Committee passed a tax extenders package on June 20 that includes a provision to repeal the 21 percent tax on certain employee benefits provided by associations and other nonprofits.

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