October, 2019

Getting Started with Influencer Marketing

Association Adviser

Consumers are looking for marketing that relates to them, and as that attitude grows, the future of influencer marketing will keep looking brighter. The post Getting Started with Influencer Marketing appeared first on Association Adviser.

The Ultimate Guide To Creating Nonprofit Annual Reports

Wild Apricot

Getting started with a nonprofit annual report for the first time, or just want a refresher? Simplify the process with this ultimate guide full of expert advice and examples

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The Association’s Most Valuable Asset

Multiview

This blog, written by MultiView’s Vice President of Partnerships, Chris Mazzon, originally appeared in Association TRENDS. What’s the most valuable… The post The Association’s Most Valuable Asset appeared first on MultiView.

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Who Should "Own" Social Media at Your Association or Chamber?

MembersClicks

By now, you know your organization needs to be active on social media, but there’s a problem: You don’t have anyone on staff to actually manage it. You could just pick someone, but you’re all spread so thin, as is. Should you just throw in the towel until you can hire someone new?

AMC-Managed Organizations are More Stable than Standalone Organizations

Why do organizations managed by Association Management Companies outperform standalone organizations? This paper seeks to answer that question through the results of a study examining the rates of change in the length of chief staff executive tenure and changes in office locations of membership-based organizations between 2009 and 2015.

Four Ways Associations Can Boost Their Industry’s Future Workforce

Associations Now

With many industries facing a shortage of workers and a skills gap, associations can play a critical role in addressing workforce development. Future workforce is a hot-button issue in many industries, with associations looking to boost the flow of talent into their respective fields.

More Trending

6 Digital Tactics to Keep Association Members Engaged

Blue Sky eLearn

In today’s world, associations are growing and evolving at a rapid pace. With advances in association management systems (AMS), associations are attracting millennials , as well as other high-priority groups of professionals.

Association Management Systems (AMS): 5 Software Strategies

Higher Logic

Your association provides your members with many different opportunities to develop as professionals and grow in their careers.

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Why You Should Rethink Association Leadership Training

WBT Systems

Why You Should Rethink Association Leadership Training. Read more about Why You Should Rethink Association Leadership Training

How to Use Site Retargeting to Gain Registrants

Multiview

The event is set. You’ve got a good venue. You’ve got a great lineup of speakers and education sessions. The… The post How to Use Site Retargeting to Gain Registrants appeared first on MultiView.

Make your association the kind of place a techie wants to work

YourMembership Blog

National Techies Day is a perfect occasion to consider the future of your association. To deliver a great member experience, it’s time to make sure your organization is the kind of place techies want to work.

Association Brain Food Weekly: 10.4.19

Reid All About it

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Driving Growth with Hybrid Events

Blue Sky eLearn

Whether it’s due to conflicting schedules, cost, or travel limitations, there are throngs of people who would love to engage with your brand at an event, but simply cannot attend.

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3 Add-on Tools to Drive Association Revenue + Amplify Member Engagement

Higher Logic

Is your association leveraging technology to its fullest potential? You can elevate the success of your online community and marketing automation activities by integrating solutions that fuel long-term engagement , like data collection, mobile apps, and volunteer management programs.

4 Tactics You Definitely Aren’t Using to Grow Your Nonprofit Email List

Wild Apricot

Having these 4 tactics under your sleeve will help grow your nonprofit email list in no time

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What You Need to Know About Being an LMS Project Manager

WBT Systems

What You Need to Know About Being an LMS Project Manager. Read more about What You Need to Know About Being an LMS Project Manager

4 ways to balance data privacy with personalization for greater member loyalty

YourMembership Blog

Your members have high demands for privacy and data security. But they also want personalized member communications. What’s your small association to do? Here are four tips. We hear a lot about data privacy these days. It’s a hot topic with consumers.

The REAL Reason We Keep Doing Engagement Surveys

Jamie Notter

When I do keynotes about employee engagement, I usually show this slide that documents the absolutely abysmal progress we’ve made on employee engagement over the last 20 years (the numbers are from Gallup).

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Webinar Recap: Association Value Prop Remix

Blue Sky eLearn

Recently, we had the pleasure of hosting Sonya Pittman Guthrie and Jennifer Rowell, co-owners of Up10 Solutions , on one of our monthly webinars.

How to Use Customer Engagement Data to Identify New Sales Opportunities

Higher Logic

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What to Include in Your Annual Report

Wild Apricot

What should you include in your annual report to inspire and inform? nonprofit-communications annual reports

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Seven Keys to Running a Successful Meeting

Association Leaders

Meetings are necessary to achieve consensus – especially in associations. We’ve all been in those meetings that were a complete waste of time. Make sure meetings you run are not a waste of time but are productive and help your organization work toward achieving its mission. To do so, we have identified seven keys to running successful, productive meetings: Have an agenda for every meeting Every meeting should have an agenda that identifies all the items to be covered during the meeting.

Protect your members’ data with multi-factor authentication

YourMembership Blog

How can your small association address member and regulatory demands for data security? Multi-factor authentication will get you a big step closer. Like all of us, your members are concerned about data privacy and security. In fact, the Community Brands Digital Evolution Study indicates that 71 percent of members of professional associations say they worry. The post Protect your members’ data with multi-factor authentication appeared first on YourMembership.

Membership Q&A: Call or Text?

Spark Consulting

Let’s say you’re over email and want to take your welcome, retention, and/or renewal communications to the next level. Should you call, or should you text? Well, who are your members? What generations are represented and in what quantities? It’s not just your imagination – Millennials and GenZ genuinely do prefer text to voice calls, by pretty significant majorities (in the US, nearly 3/4 prefer text). You can get the full study here.)

Why Coworking Will Survive the WeWork Saga

Associations Now

Given WeWork’s recent troubles, association pros might be wondering if coworking is on the way out. But despite bad press for the company, the the coworking model appears to have staying power.

Plan Now for a Professional Development Day During the Holidays

WBT Systems

Plan Now for a Professional Development Day During the Holidays. Read more about Plan Now for a Professional Development Day During the Holidays

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How to Write a Sponsorship Letter (+ 2 Templates)

Wild Apricot

Ready to get into the wild and exciting world of sponsorship? Here's a complete guide to writing a sponsorship letter to help you get started

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Creating an Effective Nominating Process for your Association

Association Leaders

It’s the time of year again when many associations are implementing their nomination and election process. Because associations are groups of people or companies in the same profession or industry there are many opportunities for conflict and other challenges as an association goes through its nomination and election process. . To avoid challenges which can lead to bigger problems such as hurt feelings, dropped memberships, etc.,

Skyrocket your association’s revenue through your member education program in 2020

YourMembership Blog

Here are three ways to boost your revenue through your continuing education program in the new year. Your members look to you for learning opportunities including everything from continuing education to certification. According to the 2018 Member Education and Career Development Report, 85 percent of members look to associations for professional development opportunities. Are you.

Younger Millennials Strike Back with “OK Boomer”

Jamie Notter

The keynote I did in San Diego last week covered both Millennials and workplace culture, and as I was preparing for it, I realized that Millennials have now been in the workforce for more than 15 years. The oldest Millennials are nearly 40 now, and that means that the younger Millennials (often called Gen Z) are now entering both adulthood and the workforce in larger numbers, and like every generation, the second-half cohort is noticeably different than the first half.

AARP’s New Stock Photo Collection Looks to Fight Ageism

Associations Now

With those over the age of 50 often portrayed in stereotypical visual contexts that don’t often match their modern-day realities, AARP is teaming with Getty Images on a proactive effort to fix that.

The Basics of LMS Project Management from Kickoff to Close

WBT Systems

The Basics of LMS Project Management from Kickoff to Close. Read more about The Basics of LMS Project Management from Kickoff to Close

September Update: The new update that will help you create beautiful emails

Wild Apricot

This month's newsletter includes a big announcement about our email editor, an introduction to using the new admin roles, and an interview with Katya, our product manager

Digital Governance is Critical for Digital Transformation

Delcor

Digital Governance is Critical for Digital Transformation. Associations are generally experts in governance. However, they may have a blind spot when it comes to governing their digital presence.