November, 2019

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Can Your Small Staff Association Support a Mobile App?

Multiview

Here’s a hot take that may blow your mind: Everybody uses mobile devices. [Insert sarcasm.] Whether you’re the baby boomer,… The post Can Your Small Staff Association Support a Mobile App? appeared first on MultiView.

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Should your association start a podcast?

Association Success

When Hannah Andrews and her team started thinking about creating their first podcast, they weren’t actually thinking in those terms. Instead, they considered their strategic plan goals around consumer outreach for the Association for Professionals in Infection Control. . What’s a great way to build the audience they already had for their website, with info about infection prevention and hygiene?

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How to Lead a Successful Spinoff

Associations Now

Associations can often struggle to launch a foundation or sister organization. One persevered by sticking to its vision. Every association that launches a foundation does so with good intentions. Perhaps the idea is to serve charitable goals, such as providing scholarships or conducting public outreach. But the process can be fraught with complications.

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How to Start a Mentoring Program People Want to Participate In

Higher Logic

Think back to your first job out of college. You were probably excited and wanted to learn everything. Along the way, did you have someone who mentored you and helped you along in your profession? If so, you probably never forgot that relationship and the people who made an impact on your career (and possibly your life). Many people want a mentoring relationship like this, but don’t pursue one because of barriers like feeling intimidated or not finding the right match.

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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Membership management health check: How does your association measure up?

YourMembership

As your association prepares for 2020, make sure your membership management program is in top shape. You likely have goals around member acquisition, engagement, and retention. And, you may regularly review your progress toward these goals. But are you really taking time to assess your program’s vital signs and ensure your membership management program is.

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How Has GDPR Affected Association Marketing?

HighRoad Solution

American-based associations don’t usually take notice of data laws in other countries. However, there is one law that you should know about: GDPR.

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What Lady Gaga can teach your association

Association Success

Nearly a decade ago, Lady Gaga fans were introduced to Jo Calderone. . Calderone, a striking Italian-American from New Jersey, was in a kind of love affair with Gaga. When Calderone wasn’t appearing in a menswear fashion spread for Vogue Hommes Japan or heading to Bikram yoga classes, he was tweeting at Gaga, giving interviews , walking the red carpet at the MTV Video Music Awards and even sitting atop the star’s piano as she pounds its keys in the middle of a cornfield for her “You and I” video

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Four Ways Psychology and Email Marketing Tie Into Each Other

Associations Now

Before your hit send on that next member email, consider the role psychology plays in getting your message across. You could write and design the best email in the world, but unless you consider how it will be received, its ability to resonate with your audience is slim. That’s because email isn’t just about your message. Like other forms of communication, email is meant to connect with people—which means you have to appeal to your audience’s state of mind.

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Association Brain Food Weekly: 11.29.19

Reid All About it

The weekly list of free educational events and resources for the association community… Will I see you at ASAE TEC next week? For me, TEC is like a reunion, camp and retreat combined in one. If we haven’t met and you see me walking around, please introduce yourself, I’d love to meet you. Association silos have been a topic of conversation for years now.

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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The 50 Best Nonprofit Websites To Get You Inspired

Wild Apricot

Planning to redesign your website? We've handpicked the top 50 nonprofit websites from organizations large and small to help you create the best possible website.

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Does your association value job boards as much as your members do?

YourMembership

A recent Community Brands study shows that job opportunities are one of the most important benefits to members, yet associations have work to do in this area. According to the Community Brands Member Engagement and Loyalty Study, job opportunities rank in the top 10 of most important benefits to members of professional associations. The study. The post Does your association value job boards as much as your members do?

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11 Catalysts for Cross-Departmental Collaboration

WBT Systems

11 Catalysts for Cross-Departmental Collaboration. Read more about 11 Catalysts for Cross-Departmental Collaboration.

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Association Growth Strategy: 6 Tech Tools to Drive Member Recruitment + Retention

Higher Logic

For associations focusing on strategically attracting new members (and keeping them engaged for the long haul), it’s important to package your tech stack for ample growth and retention. Association membership in the modern age is all about providing people with real value on their terms, and strategically leveraging technology is an effective way to attract and retain those members who you’ll transform into your trusty advocates.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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How Hidden Standards Impact Your Life

Virtual

The theme around the tenth episode of Virtual Inc.’s podcast “Five Minutes with Andy” is standards. People don’t realize how important standards – and associations that create standards — are in our lives. Standards keep things running. From firefighting to using technology — even buying a Coke in a vending machine. Standards in some way, shape or form impact all our lives daily.

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Beware of Your Assumptions about What People Will Do

Jamie Notter

I was listening to a podcast the other day with Esther Duflo , a recent winner of the Nobel Prize in economics, who was talking about the importance of empirical evidence when you’re trying to change things (in her context, reducing global poverty). A lot of economists base their interventions around some logical assumptions that turn out not to be true when you look at real behavior.

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Nonprofit Credit Card Processing: Everything You Need to Know

Wild Apricot

Credit card processing for nonprofits may sound high-tech and complicated, but even the smallest organization can easily get set up to receive payments. Here's how to get started.

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Revisit your association’s benefits to improve member engagement and loyalty

YourMembership

Are your members satisfied with the benefits they receive from your organization? Community Brands’ latest study shows you might have room for improvement. To keep members happy and engaged long-term, it’s important to deliver the benefits that matter most to them. The Community Brands Member Engagement and Loyalty Study suggests associations might have work to.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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LMS Integration Questions to Consider Before Making a Selection Decision

WBT Systems

LMS Integration Questions to Consider Before Making a Selection Decision. Read more about LMS Integration Questions to Consider Before Making a Selection Decision.

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­­25 Things You Can't Miss at Super Forum 2019

Higher Logic

Whether you’re attending Super Forum 2019 or putting our annual community conference on your wish list for next year, there’s plenty to look forward to. Here are the 25 things you will be glad you didn’t miss at our 10th Super Forum. 1. Dazzling Views. Each year, we throw a stellar appreciation party for our attendees, because we appreciate you. As you stand in the Pose Rooftop Lounge, you'll be able to see skyline views of our nation’s capital, the beautiful National Harbor Ferris wheel overloo

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How Hidden Standards Impact Your Life

Virtual

The theme around the tenth episode of Virtual Inc.’s podcast “Five Minutes with Andy” is standards. People don’t realize how important standards – and associations that create standards — are in our lives. Standards keep things running. From firefighting to using technology — even buying a Coke in a vending machine. Standards in some way, shape or form impact all our lives daily.

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The Dos and Don’ts of Association Onboarding

GrowthZone

More tricks and tips for association new-member onboarding planning. SET A BUDGET. Statistics show that it costs 7x more to obtain a new member than to retain a current one, and that first-year members have the lowest renewal rates. New-member onboarding is a process that is clearly worth investing in, and with some planning and organization, it will make a big difference in an association’s success.

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5 Habits of Growth-Oriented Associations

We’ve identified the five defining characteristics of future-focused associations. Adopting these traits allows your organization to chart a course for long-term growth and success. Find out: Why some organizations are more adept at navigating and overcoming challenges facing all associations. The success formula for thriving associations, including a behind-the-scenes peek at some flourishing organizations.

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29 Free Nonprofit Webinars for December 2019

Wild Apricot

Here are all the free nonprofit webinars happening in December 2019 that the internet has to offer.

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How will your association observe National Philanthropy Day?

YourMembership

On November 15, we celebrate the act of charitable giving. Here are some ideas to help your small association recognize this important day. Have you thought about what your association will do to observe National Philanthropy Day? It’s a day when people across the U.S. and Canada recognize the great contribution philanthropy makes to our. The post How will your association observe National Philanthropy Day?

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How to Help Individual & Company Members Adapt to Remote Work

WBT Systems

How to Help Individual & Company Members Adapt to Remote Work. Read more about How to Help Individual & Company Members Adapt to Remote Work.

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Associations Raise Concerns Over Sale of.Org Domain to Private Equity Firm

Associations Now

The nonprofit sector is urging the Internet Society to stop the sale of the.org domain to Ethos Capital LLC, citing fears of significantly higher domain-name renewal fees in the future. Associations and other nonprofit organizations are concerned about increased online costs after the recent sale of the.org domain to the private equity firm Ethos Capital LLC.

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How to Design a Seamless & Personalized Digital Donor Journey

Speaker: Tim Sarrantonio

The average nonprofit uses five or more different software platforms to create their donor’s journey, making the experience clunky and disjointed. If you want to design a magical online giving experience for donors, making their journey as seamless as possible is key. In this webinar with expert Tim Sarrantonio, you’ll learn the fundamental steps to create an immersive and personalized online giving experience for your donors.