Freestone

DECEMBER 12, 2023

Are you looking for strategies to increase non-dues revenue? Leveraging your learning management system (LMS) to generate non-dues revenue is the perfect way to prioritize your goals throughout the year. Read our blog for 13 tips to utilize your LMS and drive non-dues revenue. You’re not alone!

Learning Management System 82

Learning Management System LMS Revenue System 82

WBT Systems

AUGUST 15, 2017

An effective online learning marketing plan has three phases. First, create awareness in your target audiences—their awareness of the need for pursuing professional development and their awareness of the educational programs your association offers. Expeditionary Marketing. First, escape the tyranny of served markets.

Education 155

Education Marketing Class Mooc 155

Freestone

MARCH 4, 2024

Introduction Are you looking to grow your continuing education program? It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry.

Strategy 52

Strategy Marketing How To LMS 52

Reid All About it

OCTOBER 13, 2023

The weekly list of free educational events and resources for the association community… Sponsored education. Associations usually rely on corporate marketing budgets for sponsorship revenue. Katherine May ) You never grow old at the table Skip down to the list of free educational events if you prefer takeout.

Revenue 272

Revenue Austin Tools Education 272

Association Success

OCTOBER 15, 2020

According to a November 2016 report , revenues from membership dues were down to 45% of total revenue for trade associations and a meager 30% for professional associations. Advances in technology have opened new doors of opportunity to drive non-dues revenue. Talk about your association and its particular industry and benefits.

Revenue 148

Revenue Directory Certificate Cost 148

Reid All About it

OCTOBER 6, 2023

The weekly list of free educational events and resources for the association community… Industry careers website. Once again, I’m asking for good examples of association (or association foundation) websites that feature an industry careers section. Association education in 2024. Content marketing.

Revenue 256

Revenue Certificate Tools Innovation 256

WBT Systems

MAY 9, 2017

This week Eric Kuhn, opening keynoter at ASAE’s 2017 Marketing, Membership & Communications Conference advised attendees to “ adopt social media next practices , not just best practices “, when describing social media as one of the most powerful marketing tools for associations.

Revenue 230

Revenue Certificate Learning Management System Course 230

Reid All About it

APRIL 26, 2024

The weekly list of free educational events and resources for the association community… Association boards. As we come to the end of National Volunteer Week, take a few moments to explore ways volunteers can enhance your association’s online education programs. The outlook for associations, as described in Marketing General Inc.’s

Content 266

Content Survey Education Strategy 266

Reid All About it

APRIL 5, 2024

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. 2024 membership pains. Seems like a good place to start. Lessons from the podcast world.

Revenue 256

Revenue Price Denver Tools 256

Reid All About it

SEPTEMBER 29, 2023

The weekly list of free educational events and resources for the association community… Request re career section on association website. Does your association have a career section for people curious about entering your industry or profession? I love this page from SEMI about the semiconductor industry. More info/register.

Revenue 272

Revenue Innovation Education Tools 272

Reid All About it

OCTOBER 20, 2023

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. Market perception. Host: UST Education Speaker: Bill Sheehan, VP, Strategic Partnerships, Multiview Tue 10/24 at 11 a.m.

Maryland 272

Maryland LMS Revenue Strategy 272

Reid All About it

SEPTEMBER 15, 2023

The weekly list of free educational events and resources for the association community… Must-read newsletters. The problem, Dean says, is most meeting planners are expected to focus on logistics, not education and experiences, so we get the same design year after year. Curated reading lists are the best, right? Credentialing support.

LMS 256

LMS Revenue Arlington Education 256

Reid All About it

SEPTEMBER 22, 2023

The weekly list of free educational events and resources for the association community… Event recordings. TopClass LMS reviews the pros and cons of recording an educational event from both the attendee and association perspectives. Gen Z education. Host: UST Education Speaker: Chris Rodriguez, CEO, iExcel Tue 9/26 at 2 p.m. –

LMS 266

LMS Revenue Education Strategy 266

Crowd Wisdom

JULY 27, 2023

Today, mounting financial pressures are leading associations to seek new ways to generate non-dues revenue. According to Community Brands research, association professionals plan to turn to new forms of non-dues revenue to address any revenue losses, with 68% prioritizing increasing non-dues revenue at their organizations.

Revenue 52

Revenue LMS How To Course 52

Freestone

FEBRUARY 21, 2024

Introduction Do you want to reach more learners with your continuing education program? Perhaps you want to promote an upcoming conference or educational event? If your organization hopes to reach more learners or successfully promote an upcoming event, it might be time to create a marketing plan. What is a marketing plan?

Marketing 80

Marketing LMS Social Media Course 80

Reid All About it

FEBRUARY 9, 2024

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. to 1 p.m. –

Newsletter 266

Newsletter Certificate Denver Case Study 266

WBT Systems

MAY 15, 2018

The global corporate online training market is expected to grow by nearly 10% annually over the next five years. Who will the companies in your industry choose to educate their employees? Become the preferred educational partner in your industry by selling online education to corporate members and customers.

Education 155

Education Mooc Course Revenue 155

MemberClicks

SEPTEMBER 29, 2022

and relying on a single revenue stream is too risky. This is where non-dues revenue comes into play. By generating non-dues revenue, you can: Grow your association’s revenue Avoid implementing higher membership dues Diversify your revenue streams. What is Non-Dues Revenue? But remember: no size fits all.

Revenue 98

Revenue Tips Certificate Social Media 98

ISAE

SEPTEMBER 14, 2023

Growing Your Association’s Non-Dues Revenue: The Basics The idea that all or most of your association’s revenue should come from membership dues is an outdated, inaccurate assumption. According to ASAE, dues made up only 30% of total revenue for professional associations in 2016, a steep drop from 95.7% Let’s get started!

Revenue 52

Revenue Learning Management System Course eBook 52

Reid All About it

FEBRUARY 16, 2024

The weekly list of free educational events and resources for the association community… Competition-beating strategies. DEI & education. Inspired by a session at the recent Learning Business Summit hosted by Leading Learning, TopClass LMS describes a data-driven approach to making DEI part of your educational strategy.

Case Study 266

Case Study Newsletter Strategy Revenue 266

Association Adviser

JANUARY 3, 2023

Since events are a significant contributor to associations for generating and maintaining memberships and non-dues revenue, it’s important to consistently offer enticing and exciting events for your members and industry. The post 6 Event Marketing Best Practices to Grow Your Show appeared first on Association Adviser.

Marketing 78

Marketing Revenue Education Industry 78

Reid All About it

JANUARY 12, 2024

The weekly list of free educational events and resources for the association community… Free education. They share sources of free education for association professionals , including niche membership organizations, events, webinars and podcasts for the association community. More info/register. with Zapier. 1 CAE credit.

LMS 266

LMS Member Engagement Education Revenue 266

Reid All About it

FEBRUARY 2, 2024

The weekly list of free educational events and resources for the association community… Early-career microcredentials. They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. Print magazines. Generation Z. More info/register. 1 CAE credit. More info/register.

Certificate 266

Certificate Denver South Carolina Project 266

Reid All About it

MARCH 24, 2023

The weekly list of free educational events and resources for the association community… I’m going away for eight days on a hiking vacation in southern Utah, so I’m not publishing Association Brain Food the next two Fridays, March 31 and April 7. They explain how to use AMS data for planning and marketing events. Non-dues revenue.

Revenue 227

Revenue Chicago Leadership Education 227

Membersuite

APRIL 13, 2023

With content marketing, you can achieve these two goals simultaneously. Why Content Marketing Content marketing allows you to reach and develop relationships with a new audience of prospective members and customers while deepening relationships with your existing audience of members and customers.

Content 93

Content Marketing Social Media Video 93

Reid All About it

NOVEMBER 24, 2023

The weekly list of free educational events and resources for the association community… Upcoming association events. Next gen marketing. PAR Member Meet-Ups are 30-minute sessions for industry professionals to collaborate on the ideas, skills and solutions our association teams need to move forward. Event recording release.

Arlington 261

Arlington Los Angeles Atlanta Technology 261

Reid All About it

NOVEMBER 3, 2023

The weekly list of free educational events and resources for the association community… Looking for additional work. I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. More info/register.

Tools 272

Tools Strategy Revenue Technology 272

Associations Now

NOVEMBER 30, 2023

Nondues revenue can be crucial for an association’s financial stability. Without nondues revenue, associations could face difficult decisions. They may have to cut back on crucial benefits like education programs, networking events, advocacy efforts, and industry research that impact member satisfaction and engagement,” she said.

Revenue 64

Revenue Survey Member Engagement Resources 64

Leading Learning

DECEMBER 3, 2023

As The Economist ’s interest in the topic suggests, much of the concern over lifelong learning ties back to the employment market and to business productivity and growth. But, while much of the focus has been on formal education and training tied to employment, the demand and supply for lifelong learning are much broader.

Marketing 52

Marketing Mooc Course Education 52

Reid All About it

JANUARY 19, 2024

The weekly list of free educational events and resources for the association community… Association AI survey. TopClass LMS explains why you should keep the conversation going and the community gathering after a course, conference or educational program ends. Marketing to Gen Z and millennials. Post-program campaigns.

Revenue 256

Revenue Strategy Member Engagement United States 256

Reid All About it

SEPTEMBER 1, 2023

The weekly list of free educational events and resources for the association community… Because I’m away most of next week at the Non-Dues-A-Palooza conference, Association Brain Food isn’t publishing next Friday, September 8. Gen Z marketing. They describe nine strategies for marketing membership to Gen Z. Count me in.

Revenue 227

Revenue Survey Education Strategy 227

Reid All About it

AUGUST 25, 2023

The weekly list of free educational events and resources for the association community… “If you look at what you have in life, you’ll always have more. TopClass LMS highlights findings from MGI’s 2023 Membership Marketing Benchmarking Report that they think will interest association education teams. Membership trends.

millennials 370

millennials Survey Team Education 370

WBT Systems

JULY 24, 2018

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

Survey 150

Survey Marketing Certificate Education 150

Reid All About it

FEBRUARY 23, 2024

The weekly list of free educational events and resources for the association community… Join or Die. I’d love to see that phrase in membership marketing copy. TopClass LMS explains how to keep industry professionals (and members) close with a learning subscription. Gen Z and millennial marketing. I’m hoping to somehow.

DC 261

DC Washington Member Engagement Innovation 261

Association Briefings

AUGUST 23, 2021

Like most successful businesses, smart associations must look to diversify their revenue streams. That’s where non-dues revenue comes into play. Let’s take a look at a few marcomm-focused non-dues revenue opportunities for associations of all sizes. That’s where non-dues revenue comes into play. What’s the No.

Revenue 52

Revenue Social Media Newsletter Email Marketing 52

.orgSource

FEBRUARY 12, 2024

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. What is changing in our industry?

Marketing 88

Marketing Team Social Media Communications 88

Reid All About it

JUNE 30, 2023

The weekly list of free educational events and resources for the association community… Gen Z membership. Non-dues revenue partners. William Deresiewicz, Tablet ) Good eats Skip down to the list of free educational events if you prefer takeout. MemberSuite explores why new membership communities are so popular with Gen Z.

Chicago 205

Chicago Newsletter Revenue Education 205