WBT Systems

MAY 11, 2020

Market Virtual Education Programs Carefully and Caringly Right Now. Read more about Market Virtual Education Programs Carefully and Caringly Right Now.

Education 201

Education Marketing 201

WBT Systems

MARCH 6, 2023

Have you ever dreamed of having an assistant who lessens your workload? And does it for free? Dreams do come true, but this one comes on a wave of hype. Yes, I’m talking about ChatGPT. Artificial intelligence (AI…

Education 351

Education How To Marketing 351

WBT Systems

FEBRUARY 1, 2021

How to Use Search Engine Optimization (SEO) for Marketing Education Programs. Read more about How to Use Search Engine Optimization (SEO) for Marketing Education Programs.

Education 160

Education Marketing How To 160

WBT Systems

AUGUST 21, 2023

But the one I eagerly await each year is one of the oldest, the Membership Marketing Benchmarking Report from Marketing… Every year, we see the release of more and more research reports in the association space.

Team 368

Team Education Report Marketing 368

WBT Systems

FEBRUARY 27, 2018

Yet you count on them seeing, opening, and clicking on the promotions you send out about your online educational programs. But, informational or educational content is another story—and that’s why content marketing is the best marketing strategy for educational programs. Why content marketing is effective.

Content 150

Content Marketing Education Course 150

WBT Systems

SEPTEMBER 9, 2019

Selling Education to Nonmembers, a Market Segment with Huge Potential. Read more about Selling Education to Nonmembers, a Market Segment with Huge Potential.

Education 181

Education Marketing 181

WBT Systems

AUGUST 15, 2017

An effective online learning marketing plan has three phases. First, create awareness in your target audiences—their awareness of the need for pursuing professional development and their awareness of the educational programs your association offers. Expeditionary Marketing. First, escape the tyranny of served markets.

Education 155

Education Marketing Class Mooc 155

WBT Systems

APRIL 24, 2023

Job analysis is the best way to connect the content of your credentialing or education… If your association offers (or plans to offer) a credentialing program, you know all about job analysis—or should know.

Analysis 314

Analysis Marketing Education Content 314

Freestone

MARCH 14, 2024

Introduction Are you looking for strategies to boost learner engagement in your continuing education program? Freestone LMS has reviewed the top learner engagement strategies to foster a successful continuing education program. Look no further! Check out our top seven strategies for learning engagement.

Education 91

Education Strategy LMS Learning Management System 91

Freestone

FEBRUARY 21, 2024

Introduction Do you want to reach more learners with your continuing education program? Perhaps you want to promote an upcoming conference or educational event? If your organization hopes to reach more learners or successfully promote an upcoming event, it might be time to create a marketing plan. What is a marketing plan?

Marketing 80

Marketing LMS Social Media Course 80

Association Analytics

APRIL 13, 2023

The post Beyond Basic Learning Metrics: Using Analytics to Uncover Insights & Education Gaps appeared first on Association Analytics.

Education 169

Education Member Engagement Resources Strategy 169

Forj

JULY 21, 2023

The events of the last few years have deeply disrupted how we live and work and left many associations struggling to adapt. The assumptions that once guided their strategies have, in some cases, been rendered irrelevant. As a result, many association leaders have begun exploring new ways to elevate the member experience.

Education 70

Education Marketing Member Experience Strategy 70

WBT Systems

JANUARY 24, 2022

In an uncertain job market, you’d think everyone would… Work is constantly in the news these days with stories about The Great Resignation, returning to the office vs. staying remote, and short-staffed businesses.

Education 370

Education Marketing 370

Freestone

MARCH 4, 2024

Introduction Are you looking to grow your continuing education program? It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry.

Strategy 52

Strategy Marketing How To LMS 52

Association Analytics

APRIL 13, 2023

The post Beyond Basic Learning Metrics: Using Analytics to Uncover Insights & Education Gaps – 5/17/23 appeared first on Association Analytics.

Education 169

Education Member Engagement Resources Strategy 169

WBT Systems

FEBRUARY 20, 2018

Since some of your courses have been around forever, you wonder if it might be time to sunset an educational program or two. When an organization has limited resources, you can’t afford to invest time and money into educational programs—online courses, certifications, or conferences—that no longer meet the needs of your target audiences.

Education 160

Education How To Certificate Committee 160

YourMembership

SEPTEMBER 21, 2017

The continuing education (CE) market is sweet. So, it’s no surprise the CE market is attracting a broad spectrum of providers. The post Part 1: Secret recipe for continuing education LMS success. By some estimates, CE represents $47 billion of total formal training spending in the United States alone.

LMS 207

LMS Education United States Marketing 207

WBT Systems

AUGUST 1, 2017

Everyone knows that sitting in an audience listening passively to a speaker is not an effective way for adults to learn, yet that’s still the norm at many conferences and educational events. It’s time for associations to upend ineffective education with flipped learning. Create a new educational product.

Education 225

Education Conference LMS Course 225

Reid All About it

APRIL 26, 2024

The weekly list of free educational events and resources for the association community… Association boards. As we come to the end of National Volunteer Week, take a few moments to explore ways volunteers can enhance your association’s online education programs. The outlook for associations, as described in Marketing General Inc.’s

Content 268

Content Survey Education Strategy 268

YourMembership

OCTOBER 30, 2019

Here are three ways to boost your revenue through your continuing education program in the new year. Your members look to you for learning opportunities including everything from continuing education to certification.

Revenue 240

Revenue Education Certificate Report 240

Higher Logic

MARCH 1, 2018

I may be biased, but I don’t consider most marketers to be inherently “shady.” There’s a difference between educating someone on your products and services and bombarding them with thoughtless advertising. The downfall of advertising might be part of marketing evolution, but let’s not make it the underlying narrative.

Marketing 189

Marketing Price Education Content 189

Membersuite

MARCH 17, 2023

Use that data when planning and marketing events. Webinar, course, and other educational event registrations Email clicks Web page views Community discussions Check your AMS data for audience segments that are large or active enough to support specialized tracks or workshops. Put non-members into a special marketing campaign.

Event Planning 150

Event Planning Marketing Discount Conference 150

Higher Logic

MARCH 15, 2018

In my quest to educate on marketing automation, I run across a lot of misconceptions. Someone always has a story about some other marketer, from some other organization, that had some sort of major difficulty or near catastrophe, caused by a malfunction of an automated campaign. Educate yourself on your data points.

Marketing 235

Marketing Cost Case Study Communications 235

WBT Systems

MAY 15, 2018

The global corporate online training market is expected to grow by nearly 10% annually over the next five years. Who will the companies in your industry choose to educate their employees? Become the preferred educational partner in your industry by selling online education to corporate members and customers.

Education 155

Education Mooc Course Revenue 155

Blue Sky eLearn

JANUARY 21, 2019

Raise your hand if “providing education and learning opportunities” is part of your association’s mission statement and/or core values. Meet with all the other departments in your association to identify new educational opportunities. Can your meetings team host session recordings in your LMS? Be flexible.

Education 151

Education How To Learning Management System LMS 151

YourMembership

OCTOBER 10, 2019

Continuing education is a valuable member benefit and a great source of non-dues revenue for your association. The post Your 2020 guide to setting pricing for your association’s educational content appeared first on YourMembership. How you price your content can make a.

Price 225

Price Education Content Revenue 225

.orgSource

FEBRUARY 12, 2024

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. We saw their loyalty as beyond commercial transactions.

Marketing 88

Marketing Team Social Media Communications 88

WBT Systems

JANUARY 24, 2017

There are lots of great ideas in this collection, and one theme that runs through the collection is that of innovative association education and certification programs that have been tailored to the specific needs or interests of the association membership. Best Benefit Ever = Association Education and Certification Programs.

Certificate 150

Certificate Education millennials Innovation 150

.orgSource

MARCH 4, 2024

Sharon Rice ,orgSource Managing Director of Business Strategy, is our expert for guiding associations through tough markets. This methodology was used to evaluate expanding the American Board of Medical Specialties, ABMS CertLink®, platform into new markets. We consulted with experts within education from K-12 to advanced academics.

Strategy 88

Strategy Marketing Price Certificate 88

WBT Systems

JULY 24, 2018

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

Survey 150

Survey Marketing Certificate Education 150

WBT Systems

MAY 22, 2018

If only prospects would give your educational programs a chance, you’d turn them into loyal learners—and customers, maybe even members. Instead, you let them sample online education so they can experience it for themselves. Choosing a sample online education program. Choose a topic that fits into your educational ecosystem.

Sample 150

Sample Education Course Recruiting 150

Blue Sky eLearn

JANUARY 21, 2019

Raise your hand if “providing education and learning opportunities” is part of your association’s mission statement and/or core values. Meet with all the other departments in your association to identify new educational opportunities. Can your meetings team host session recordings in your association’s LMS?

Education 133

Education How To LMS Learning Management System 133

WBT Systems

AUGUST 8, 2017

Their numbers alone are enough to compel associations to pay attention to the educational content and delivery methods these generations need and seek. The job market is rapidly changing. They’re either patching together a mix of part-time jobs or have gone out on their own into the freelance market or gig economy. hours a day.

Education 175

Education millennials How To Discount 175

Aaron Wolowiec

AUGUST 30, 2016

education) wasn’t nearly as strong. As some of you may know, I work at a university (in addition to my Event Garde role), so I live and breathe higher education. Educators should develop a better understanding of what students need to be learning, and then connect those learning outcomes to employment, they said.

Education 180

Education Mooc millennials Certificate 180

Aaron Wolowiec

AUGUST 30, 2016

education) wasn’t nearly as strong. As some of you may know, I work at a university (in addition to my Event Garde role), so I live and breathe higher education. Educators should develop a better understanding of what students need to be learning, and then connect those learning outcomes to employment, they said.

Education 180

Education Mooc millennials Certificate 180

Reid All About it

APRIL 19, 2024

The weekly list of free educational events and resources for the association community… Chapter relations gathering. Education + mentoring. Host: UST Education Speaker: Dave Will, Co-Founder and CEO, PropFuel Tue 4/23 at 11 a.m. – I loved it when local membership directors got together at our state association meetings.

Newsletter 252

Newsletter Content Social Media Education 252

Higher Logic

JANUARY 2, 2019

How can marketing and sales teams work more efficiently ? If these types of marketing strategy questions are floating around in your mind as we enter the new year, keep reading. Nobody wants to be the company left behind because they missed the trend, and everybody wants to get ahead with new groundbreaking marketing techniques.

Marketing 184

Marketing Strategy Tips Social Media 184