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Event Email Marketing for Associations: 3 Essentials

Blue Sky eLearn

Promoting these special membership events is a multi-step process that could include written invitations, videos, and social media posts. Far and away one of the most effective channels for association event marketing is email. This reach of this medium is unrivaled, with 99% of consumers checking their email daily.

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Email Marketing vs. Marketing Automation [Explained]

Higher Logic

Email is an important component of any modern marketing strategy. But, email marketing on its own can only do so much. Trying to look at your members’ engagement using email marketing is like seeing the world without glasses. Sure, you can personalize the emails by inserting their name, but that ’s about it.

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48 No-Brainer Tools Every Marketer Needs

Higher Logic

Whether you’re on a small team, a team of one, or a large team with divided responsibilities and resources, marketers all have a few things in common: We need to accomplish things quickly, handle multiple projects at once, stay inspired, keep ourselves updated about current events, and collaborate with others across our team or departments.

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How to Set Up Registration for An Event (Tools, Tips, and More)

MemberClicks

Below, we’ll cover how to create a seamless event registration experience that resonates with your audience, supports and drives your event goals, and helps grow your organization. You may want to use a tool like BrowserStack to test your page. Optimize your emails Remember, email is still a top promotional channel.

Tools 52
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13 Membership Drive Ideas for Events & More (Plus How to Run a Campaign!)

EventMobi: Association Events

How Do I Create a Membership Drive? Here’s how to organize and execute your campaign in 9 simple steps! Step 5: Create your workback plan The best membership campaigns utilize several different streams (social media, email, events, etc.). Membership drives work best when you’ve got a solid strategy in place.

How To 130
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Don’t stop learning: How to repurpose content for long-term revenue

Freestone

Scaling is so important for small organizations with limited marketing resources. Leveraging your marketing automation tools will help infuse dynamic content and create templates that you can then reuse. How to repurpose your content There are so many opportunities when the rewards from repurposing content can be used.

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Membership Directory: Why Your Organization Needs One & How to Create One

EventMobi: Association Events

No matter what type it is, your membership directory makes it easy for members to find others’ contact info, like phone numbers, email addresses, or social media accounts. Here’s a list of the most common options: Name Contact info (phone, email, etc.) How Do I Create a Member Directory?

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