MemberClicks

FEBRUARY 9, 2023

That means clearly communicating your organization’s value proposition. Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling.

Marketing 98

Marketing Strategy Tips Email Marketing 98

EventMobi: Association Events

OCTOBER 19, 2023

If you run a membership organization, you know how important it is to engage and retain your members. After all, members are the lifeblood of your organization: they support your organization’s mission, attend events, and form your community! Here’s how to organize and execute your campaign in 9 simple steps!

How To 130

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Reid All About it

JUNE 30, 2023

Professional development is a highly valued employee benefit, according to dozens of research reports, especially by early-career professionals. Functional Expense Reporting Functional expense reporting is one of the more complicated areas of nonprofit U.S. Employee retention. Non-dues revenue partners. 1 CAE credit. CAE credit.

Chicago 205

Chicago Newsletter Revenue Education 205

Nimble AMS

DECEMBER 11, 2022

While we can ’t promise we have all the answer s, this blog offers vital facts about the important young professionals that your organization is so eager to recruit. If Gen Z isn’t yet on your radar, it really should be. Sure, you’ve heard of TikTok, but does your association use the massively popular social media platform?

Recruiting 135

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Nimble AMS

JUNE 27, 2022

Associations are looking for innovative association management software (AMS) like email marketing, content management systems, e-commerce platforms, job boards, and learning solutions to transform MX. . To truly transform how your members benefit from your organization, you’ll want to invite them to the leadership table.

Leadership 117

Leadership FAQ Member Engagement Social Media 117

Freestone

APRIL 11, 2024

However, when you repurpose content from your live events, you can save your organization time and money while reaching new learners. Your organization can save time and effort by repurposing content while reaching learners who aren’t on your leading distribution platform. This is where repurposing content comes into play.

Content 78

Content Revenue How To Social Media 78

Higher Logic

MAY 29, 2020

Your organization needs to bring in new members to meet revenue goals, and often, this includes increasing the young member base. Looking to personalize and target your email communications strategy to different member segments? Organize volunteering opportunities. New Member Acquisition. Growing Non-Dues Revenue.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

MAY 21, 2021

Because of pandemic-induced change, Dave Lutz of Velvet Chainsaw Consulting says, “Conference organizers have an opportunity to make changes that would have been more difficult to sell up the ladder in the past.” This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management. every Monday.

San Jose 369

San Jose Email Marketing Tools millennials 369

Associations Now

FEBRUARY 6, 2020

While spending on social media is rising along with digital ad spend in general, social platforms can sometimes be a tough place to win conversions. One strategy might be to think of social as a venue for soft leads. percent of the media spending pie.

Social Media 116

Social Media Email Marketing Strategy Marketing 116

Higher Logic

OCTOBER 4, 2018

Since there are so many tools out there, our marketing team came together to compile a list of our favorites to share with you. For when you need to stay organized: Evernote : Take notes in Evernote to keep them organized and available on the go. Out of space?

Tools 233

Tools Marketing Social Media Software 233

Associations Now

MARCH 26, 2019

Social media is becoming increasingly important for member service, but it highlights the many channels customers use for help. Here are some insights to consider within your organization. Some recent insights on the matter worth heeding: You can’t take your time with social media.

Strategy 101

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Association Briefings

MAY 6, 2021

For successful organizations, a good portion of marketing budgets are being spent on recruiting, retaining and engaging with these younger professionals. Although both are defined as digital-first generations, there’s still very distinct ways to digitally market to each - particularly as it relates to email.

Marketing 52

Marketing millennials Email Marketing Social Media 52

Freestone

APRIL 11, 2024

However, when you repurpose content from your live events, you can save your organization time and money while reaching new learners. Your organization can save time and effort by repurposing content while reaching learners who aren’t on your leading distribution platform. This is where repurposing content comes into play.

Content 52

Content Revenue How To Social Media 52

Reid All About it

MAY 19, 2023

Association executives want their organizations to evolve and take advantage of new opportunities, but something is holding them back. Aaron Terr at Persuasion makes a free speech case for Section 230 , which prevents owners of social media platforms and online communities from being sued for user-generated content.

Strategy 195

Strategy Content Leadership Email Marketing 195

Associations Now

JANUARY 8, 2020

A 2019 Campaign Monitor report reveals the latest email marketing trends. Also: AARP uses VR to promote social interaction. In a year when worldwide email open rates decreased, nonprofits bucked the trend. Nonprofits were behind only government organizations in email open rates last year.

Las Vegas 90

Las Vegas Email Marketing California Software 90

MultiBriefs

JUNE 29, 2023

We've debunked some of the most common marketing misconceptions below, giving you the information you need to reach your organization's goals. Advertising is the only marketing method you need Newspaper, magazine, and television advertisements have their place in association marketing, but it's a mistake to rely on them exclusively.

Marketing 52

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GrowthZone

JUNE 21, 2021

GrowthZone Chamber Edition provides chamber professionals with a powerful, easy-to-use system to manage the daily workflow of running their organizations. Analytics and reporting. Financial reporting. Board member reporting. Email and text communications. Email marketing. FEATURES: Marketing.

System 148

System Software Directory Membership Management 148

MemberClicks

SEPTEMBER 27, 2023

A great event registration experience can boost attendance, provide you with important data for improving future events and your organization as a whole, increase event profits and ROI, widen your reach, and provide new sponsor and donor opportunities. This will keep attendees engaged, excited, and interested in your event and organization.

Tools 52

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Reid All About it

JANUARY 6, 2017

If your organization has a webinar scheduled in the next few weeks, please send me the link. Email Marketing in 2017: Trends, Data and Best Practices. See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. Single digit temps at night too.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

If your organization has a webinar scheduled in the next few weeks, please send me the link. Email Marketing in 2017: Trends, Data and Best Practices. See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. Single digit temps at night too.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

FEBRUARY 15, 2019

Some quick hits before we get to the list of next week’s free webinars: Excellent advice on content marketing for associations—advice that works for any organization. Tue 2/19 at 1 p.m.* – How to Use Social Media to Raise Money Online. Presenter: Julia Campbell, Founder of J Campbell Social Marketing.

Social Media 170

Social Media DC System Technology 170

Association Success

SEPTEMBER 22, 2020

Thinking like a reporter by interviewing expert sources . Publishing case studies that demonstrate your organization’s expertise. When you publish content that is full of facts, proven insights and specific details, your organization can build a reputation as a trusted source of information. Download it now.

Content 78

Content How To Newsletter Social Media 78

Association Briefings

AUGUST 23, 2021

It’s no longer a secret that revenue from membership dues cannot sustain an association’s overall value proposition or keep the organization afloat. And that revenue certainly can’t cover an organization’s operational expenses, including member benefits administration, advocacy efforts and continuing education opportunities.

Revenue 52

Revenue Social Media Newsletter Email Marketing 52

Associations Now

APRIL 28, 2020

And that means that purely digital ways of reaching potential customers or members are more important than ever—which means that if your organization relies on search already, you could be seeing traffic benefits. The report also found 63 percent of marketers believed SEO would become more important in 2020.

Cleveland 126

Cleveland New York Cost Email Marketing 126

GrowthZone

NOVEMBER 23, 2020

Whether your membership organization is in the association or chamber of commerce sector, a feature-rich Association Management Software (AMS) is a must. Be aware that each system can look just as different as the various organizations which utilize this service. Analytics and reporting. Financial reporting. Fundraising.

Membership Management 78

Membership Management Software Directory System 78

Achieve

FEBRUARY 2, 2015

Mobile usage will only continue to rise, so you mind as well start catering to the market now. Some platforms even allow you to see what the mobile version looks like before you send your email. Don’t set yourself up to look like an outdated organization! MUST HAVE #3: AUTOMATIC THANK YOU EMAIL MAKE YOUR CONSTITUENTS FEEL LOVED.

Email Marketing 52

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Membership Marketing

MARCH 8, 2012

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Whether you are an association professional or a relationship marketer, join the discussion on the Membership Marketing Blog and share your ideas and counsel.

Social Media 40

Social Media Marketing Price Survey 40

Higher Logic

MAY 8, 2019

Many associations see membership as an automatic email opt-in. The logic here being, if someone wants to be a member, then that person also wants to receive emails from the organization. Members may want email from you, but only on topics that are relevant to them. Tip #2: Let Association Members Choose Email Frequency.

Tips 166

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Achieve

AUGUST 12, 2021

Use social media to increase campaign visibility. Millennial Impact Report. Achieve found that 90% of millennials who donate are motivated to give by a compelling mission, rather than a specific organization. . Use social media to increase campaign visibility. Here are the five tips we’ll explore: .

millennials 82

millennials Tips Social Media Software 82

Associations Now

FEBRUARY 18, 2015

For those who want to do a deeper dive into the 2015 Digital Outlook Report, NTEN will host a webinar on the topic on Thursday at 2 p.m. A new survey of nonprofit professionals finds that many nonprofits can see the advantages of digital outreach but struggle to integrate it into the full organization.

Report 40

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GrowthZone

MAY 17, 2017

You know they don’t just go from an oblivious state of not knowing your organization exists one day, to raving fans telling their colleagues about you the next. Let’s analyze the journey so you discover how social media, digital marketing/sales, and marketing automation help move your prospects and members through the process.

How To 112

How To Social Media Directory Tips 112

Higher Logic

APRIL 24, 2018

It’s made them some of the more creative and efficient organizations we’ve ever seen. Analytics – Your tracking tools should lead to dashboards and reports showing the variety of opportunities you have, how well they’re performing, and the real-dollar ROI of your programs. 3 Non-Traditional Uses for Volunteer Tools. Award Submissions.

Tools 225

Tools Software Review Newsletter 225

Reid All About it

JULY 7, 2023

. – Association Product Maturity Model (Radio Free 501c, the podcast of Rogue Tulips Consulting ) Every week Rogue Tulips brings the nonprofit community intriguing guests discussing vital topics affecting nonprofit organizations around the world—and we have fun doing it! CAE credit. More info/register (PAR members only). More info/register.

Tools 195

Tools Education Newsletter Chicago 195

Associations Now

MAY 12, 2014

A new report from the Web Video Marketing Council takes a look at some of the latest trends in online video production, and the message is clear: Organizations are devoting more resources to engaging their audiences with a growing trove of video content. Online video is a hot commodity among many organizations.

Video 40

Video Report Marketing Email Marketing 40

Higher Logic

JUNE 14, 2018

Their blog will also often highlight findings from their detailed reports, such as the State of Community Management 2018. And although we’re possibly a little biased toward blogs focusing on content creation , we thought that some of these might be helpful for the content side of marketing automation. Social Pros.

Marketing 116

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MemberClicks

OCTOBER 6, 2022

Your members are the lifeblood of your organization—but how can you most effectively “manage” them? Membership acquisition is any form of outreach or activity to connect with potential new members—whether that’s through emails, recruitment events, social media, or any other means. New Member Onboarding.

Membership Management 52

Membership Management Software Social Media Recruiting 52

Reid All About it

JULY 28, 2017

WBT Systems takes a look at the recent findings of a Pew Research Center report on the digital readiness gap. If your organization has a webinar scheduled in the near future, please send me the link. Creating a Social Media Policy. Find out how your email processes stack up to your peers. Follow Blog via Email.

Chicago 150

Chicago Washington DC Social Media 150