Remove Email Marketing Remove Recruiting Remove Revenue Remove System
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Association Brain Food: 4.12.24

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Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. Member recruitment. by Tony Rossell, Marketing General Inc.

Revenue 256
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Association Brain Food Weekly: 11.20.20

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WBT Systems shares the advice of two association execs who launched a certification during the pandemic. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Maximizing Revenue through Smart Pricing Strategies. Certification launch. More info/register. Wed 11/25 at 8 a.m.

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How to Budget for Upgrading Your Association Management Software

MemberClicks

Association management software (AMS) is a type of membership management software that’s part of an AMS system. Your basic AMS includes: Member database Email Marketing Event management Financial Management Data Analytics and Reporting 2. How much does association management software cost?

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Association Brain Food Weekly: 4.30.21

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WBT Systems laments the lost art of listening. Multi-system implementation. I’ve heard a few friends talk about implementing more than one system this summer. Why is membership recruitment so important, and how can you use it to grow your association? Host: Marketing General Inc. Shut up and listen. 1 CAE credit.

Education 354
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Association Brain Food: 1.26.24

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I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Email marketing news.

Survey 256
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Association Brain Food: 5.12.23

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WBT Systems describes how for-profit learning platforms, like the MOOCs Coursera and EdX, make their money. The corporate market is a growing profit center for them—and could be for your association too. Besides the time it takes to pull data from different systems, the reports are often limited in the insights they can offer.

Chicago 200
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Association Brain Food Weekly: 2.12.21

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WBT Systems describes several other options for delivering online education. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Visual Storytelling Trends You Can’t Afford to Miss: How to Achieve Revenue-Based Outcomes By Telling Engaging, Visual Stories. Host: Fridays@4.

Revenue 370