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CMA Wins 6 Industry Awards For Creative Design, Publications

CMA Solutions

1, 2023— CMA , a full-service communications, marketing and association management firm, announced today that it has won six industry awards for an array of creative designs, publications and public relations from NJ Ad Club. CMA won five marketing communications awards from Public Relations Society of America New Jersey Chapter (PRSA-NJ).

52
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What is Customer Experience (CX)? Crash Course

Fonteva

CX is a relatively new field of business strategies that all types of organizations can use to ensure their customers, clients, or members have their voices heard and problems addressed. Chances are that your association likely already has a membership engagement strategy in place. What are the benefits of an intentional CX strategy?

Course 52
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Association Brain Food: 6.24.22

Reid All About it

The weekly list of free educational events and resources for the association community…. It’s a good start, for sure, but you know your market segments best. Skip down to the list of free educational events if you prefer takeout. Here are the educational events scheduled for next week. Leadership training. CMP credit.

Video 39
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Why Strategic Training Matters for Capacity Building

Leading Learning

This is one of the most neglected parts of any capacity-building strategy, but you could also argue that it’s the most important part. The above is an important baseline training strategy for strengthening organizational infrastructure. Consider why your organization is critical to its beneficiaries. Pay for staff training.

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Gaming the System

Idea Architects

Doubt that gaming is becoming a core marketing strategy? This New York Times article about the Army Experience Center in Philadelphia might challenge your mindset. Philadelphia has been one of the more challenging areas for recruitment, so trying something very different here might seem less risky.

System 60
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6 Fundraising Platforms That Have Disrupted Charitable Giving Forever

Beth Kanter

I could tell they were passionate, fired-up people who had great ideas for strategies and projects to help kids learn better,” said Best in a 2014 interview in Fast Company. For example, a ten dollar donation gives you a chance to be on the set of the comedy series It’s Always Sunny in Philadelphia. Disruptor: Facebook.

Project 28
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5 Types of People Who Need Nonprofit Fundraising Training

Achieve

effective fundraising strategy. If we’re just talking about methods, there’s major gifts, bequests and trusts, corporate relations, grant proposals, direct mail, social media, virtual and in-person events. you rely on events, direct response (mail, email and social media) and grant proposals? The question, now, is in what.