Reid All About it

MARCH 8, 2024

The weekly list of free educational events and resources for the association community… 2024 association trends. Education program marketing. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Event marketing. Humans… so persuadable!

Social Media 250

Social Media DC Strategy Education 250

Reid All About it

APRIL 26, 2024

The weekly list of free educational events and resources for the association community… Association boards. The outlook for associations, as described in Marketing General Inc.’s Also, virtual events are off the agenda. AI and events. eShow describes AI’s impact on events and the challenges for AI adoption.

Content 266

Content Survey Education Strategy 266

Reid All About it

APRIL 12, 2024

The weekly list of free educational events and resources for the association community… I would love to live Like a river flows, Carried by the surprise Of its own unfolding. SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Scholarly events data.

Revenue 256

Revenue Strategy Price Newsletter 256

EventMobi: Association Events

SEPTEMBER 29, 2023

Effective event management is a blend of careful planning and adaptability. Regardless of the type of event you’re organizing, event attendance tracking is one of the keys to optimizing your future plans and remaining flexible on event day. But event attendance tracking is about more than doing a quick headcount!

How To 130

How To Software Cost Tools 130

MultiBriefs

APRIL 4, 2024

{summary} Associations need a successful marketing strategy in order to thrive. Between ever-evolving social media strategies , to incorporating AI and VR into advertising campaigns , knowing how to market your association can seem overwhelming. Read on for more in-depth ways to market towards these demographics.

Strategy 52

Strategy Marketing millennials Social Media 52

MemberClicks

APRIL 29, 2024

For those looking to energize their events and increase their positive post-event rating, the key element may be increasing event engagement. The challenge may be in identifying event engagement ideas that will produce your desired results. This article will examine the significance of event engagement and why it matters.

Software 52

Software Social Media Survey Technology 52

Blue Sky eLearn

OCTOBER 21, 2019

Whether it’s due to conflicting schedules, cost, or travel limitations, there are throngs of people who would love to engage with your brand at an event, but simply cannot attend. However, if show organizers and event marketers hope to expand their event and their brand to new audiences, they still need other ways to reach these people.

Content 218

Content Learning Management System LMS Strategy 218

Associations Now

JANUARY 8, 2019

More than 95 percent of planners use social media for marketing purposes, according to a recent survey, but underutilize other areas where the technology could shine. As a meeting planner, you know the potential that social media holds for events. Event technology is growing rapidly.

Social Media 73

Social Media Los Angeles Survey Committee 73

Reid All About it

FEBRUARY 23, 2024

The weekly list of free educational events and resources for the association community… Join or Die. I’d love to see that phrase in membership marketing copy. Professionals for Association Revenue talked to Michelle Brien of Matchbox about the difference between virtual events and digital initiatives. Event sponsorships.

DC 261

DC Washington Member Engagement Innovation 261

Aaron Wolowiec

APRIL 25, 2018

Business agree: Perhaps now more than ever, events are important. At the same time, social media and technology improvements have presented challenges to meeting planners. But the need for education, engagement and networking remains strong.

Marketing 124

Marketing Social Media Education Technology 124

Association Analytics

OCTOBER 10, 2022

Association membership marketing is much different than marketing a product for sale. With membership marketing, the key is to build loyalty. Fortunately, with data, we can better understand members’ behavior and which marketing channel is most effective to reach our members. Sales are instant. Analyze Performance.

Marketing 169

Marketing Tools Examples Content 169

Reid All About it

APRIL 5, 2024

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. Gamification at events. EventMobi explains the psychology behind gamification.

Revenue 256

Revenue Price Denver Tools 256

Higher Logic

OCTOBER 12, 2017

We all know it’s true: technology is becoming more vital with each passing day. As useful (and addictive ) as technology can be, many nonprofits still don’t know how to reap the full benefits of their various software platforms. Online community and marketing tools open up communications with your supporters.

Technology 179

Technology Strategy Software Tools 179

Reid All About it

OCTOBER 20, 2023

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members.

Maryland 272

Maryland LMS Revenue Strategy 272

Nimble AMS

JULY 7, 2022

Is it time for your association to invest in new technology? Perhaps you’ve lost staff because of broken digital processes and slow technology. You might even notice your member retention numbers are slipping, as individuals choose other associations with better technology to provide a superior member experience. .

Technology 109

Technology How To Software Member Experience 109

EventMobi: Association Events

SEPTEMBER 28, 2023

Members can refer to these membership lists when seeking to connect with others within the same organization or community, and it can also be used by those outside your organization to find a professional or contact for other reasons (jobs, events, etc.). They’re typically distributed to members at meetings, events, or sent in the mail.

Directory 147

Directory Organization How To Kansas City 147

Higher Logic

OCTOBER 18, 2018

Email is an important component of any modern marketing strategy. But, email marketing on its own can only do so much. Trying to look at your members’ engagement using email marketing is like seeing the world without glasses. You most likely use email marketing to 1) communicate with your members, and 2) engage your members.

Email Marketing 159

Email Marketing Marketing Social Media Video 159

Reid All About it

MARCH 1, 2024

The weekly list of free educational events and resources for the association community… Education programs. When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals. Marketing General Inc. Advertising. Member expectations. More info/register.

Education 256

Education New Hampshire Tips Technology 256

ISAE

JANUARY 31, 2024

Auction Planning: 5 Steps to Master Event Preparation You’re likely familiar with the planning chaos before a fundraising event like an auction: your team is scrambling to polish off details, items seem to be missing, and you’re in the midst of trying last-minute strategies to drive more registrations. Market your auction.

Team 52

Team Software Event Planning Social Media 52

Fonteva

NOVEMBER 10, 2021

There’s no point in pouring your heart into planning an event if nobody shows up. Luring in attendees is challenging enough for traditional events and even more so for virtual events. So to help you out, we’ve made this concise guide on how to market and drive attendance for your virtual events. Master Plan.

Marketing 52

Marketing How To Discount Content 52

Higher Logic

JANUARY 2, 2019

How can marketing and sales teams work more efficiently ? If these types of marketing strategy questions are floating around in your mind as we enter the new year, keep reading. Nobody wants to be the company left behind because they missed the trend, and everybody wants to get ahead with new groundbreaking marketing techniques.

Marketing 184

Marketing Strategy Tips Social Media 184

Blue Sky eLearn

JANUARY 6, 2020

If you’re considering hosting an event or conference for your association, it’s critical that you plan for a few key elements to drive value to your members: Education. Explore this guide to learn how your association can increase the value it provides to members through events. Give your attendees a role to play in the event story.

eBook 191

eBook Social Media Content Conference 191

GrowthZone

APRIL 18, 2023

Marketing Automation is a premium module available in the GrowthZone platform that will help you increase engagement, recruit members, and save time. Personalization Marketing automation allows associations to personalize their communication with members based on their interests, behavior, and preferences.

Marketing 78

Marketing Email Marketing Social Media Recruiting 78

Achieve

JANUARY 18, 2023

Fundraising events are the perfect way to deepen your nonprofit’s impact. Between exciting auctions and marathon events, there are several opportunities to provide a memorable experience for your supporters, all while driving engagement. Before you jump into your next in-person fundraising event, carefully consider whether a virtual.

Social Media 97

Social Media Tools Event Planning Cost 97

Reid All About it

NOVEMBER 10, 2023

The weekly list of free educational events and resources for the association community… Got a writing project ? I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. New association event.

Certificate 281

Certificate Price Tools Technology 281

Reid All About it

FEBRUARY 9, 2024

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. Event trends.

Newsletter 266

Newsletter Certificate Denver Case Study 266

Association Analytics

FEBRUARY 20, 2024

Signing up for a membership is not something today’s professionals shy away from, so it’s critical for today’s associations to discover how to get in front of their target market and successfully communicate their value. Subscriptions to everything from television to meals to razor blades are a booming business.

Strategy 169

Strategy Social Media Discount Newsletter 169

Wild Apricot

FEBRUARY 6, 2013

Technology and social media are changing events and creating a "new normal" in terms of how we "market, consume and measure events." Here are some thoughts and tips to help small organizations update their events.

Event Planning 150

Event Planning Social Media Tips Technology 150

EventMobi: Association Events

JUNE 26, 2023

According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. Engaging members with ticketed events can bring in event revenue (as well as other streams!) The solution? Implementing proactive member engagement strategies! Year round.

Member Engagement 130

Member Engagement Strategy Software Social Media 130

Reid All About it

JUNE 30, 2023

The weekly list of free educational events and resources for the association community… Gen Z membership. Ex Ordo explains how to implement conference and abstract management software for medical, technical, scientific and academic events. Quick hits How to make your event habit-forming. Employee retention. Change and culture.

Chicago 205

Chicago Newsletter Revenue Education 205

Reid All About it

DECEMBER 8, 2023

The weekly list of free educational events and resources for the association community… Mental health. Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. Marketing to Gen Z and millennials. Member app. Member retention.

Strategy 272

Strategy Video Technology Innovation 272

Reid All About it

JANUARY 12, 2024

The weekly list of free educational events and resources for the association community… Free education. They share sources of free education for association professionals , including niche membership organizations, events, webinars and podcasts for the association community. Scientific society events. Member mobile app.

LMS 266

LMS Member Engagement Education Revenue 266

Expo Logic

JANUARY 28, 2019

Advancements in event technology have created more opportunities for organizers to integrate it into almost every aspect of an event. Technology is being utilized to enhance event registration, create engaging experiences for attendees, and much more. Technologies to engage and delight attendees.

eBook 34

eBook Technology Social Media Innovation 34

Reid All About it

MAY 19, 2023

The weekly list of free educational events and resources for the association community… Reflection. “I William Penn Chapter events. Here’s a conundrum: How can members ever feel like part of their chapter community if they don’t attend chapter events? Event apps. I expect to pass through life but once. I’m cooking again!

Strategy 195

Strategy Content Leadership Email Marketing 195

Association Adviser

DECEMBER 19, 2017

at the 2017 ASAE Technology Conference & Expo held Dec. One of the most thorough ways to help renewing members and potential members arrive at that same answer is to take advantage of a marketing technology platform that turns user-generated data into a tool your association can use to craft two-way conversations.

Technology 62

Technology Marketing Cost Tools 62

GrowthZone

JANUARY 10, 2023

It’s so frustrating, especially if you posted the event or program on social media again and again. The fact is, it’s virtually impossible to dependably reach the people in your audience through social media. It’s not social like the social media platforms. by Frank Kenny.

Social Media 148

Social Media Newsletter Tips Tools 148

Higher Logic

MAY 29, 2020

This is how you can prove your new member community will be a valuable technology investment. Where community fits in: Deepen member relationships year-round , not just at meetings or events. Increase event registration and participation. Use the community to advertise your events, whether they're virtual or in-person.

Social Media 254

Social Media Tools Member Engagement Revenue 254