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Association Brain Food: 2.23.24

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TopClass LMS explains how to keep industry professionals (and members) close with a learning subscription. Bulletin describes how a member app helps nurture member engagement by providing a centralized communication channel for members. Learning subscriptions. Webinar latecomers. Social fitness.

DC 261
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Association Brain Food: 10.27.23

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Trying to figure out how to market more effectively to Gen Z and millennials? Mercury Creative Group explains how to build an association brand that attracts and retains younger members. Learn how to craft a successful year-end report in half the time and a winning strategy for next year. Marketing to younger generations.

LMS 256
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Association Brain Food Weekly: 1.18.19

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He’s spot on, but, thankfully, provides advice on how to overcome these challenges. Tue 1/22 at 2 p.m.* – Eruption Not Disruption: How to Bulletproof Your Association and Attract More Members & Employees (Association Chat). Embracing Data and Technology to Increase Member Engagement (online and Washington DC).

DC 293
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Association Brain Food Weekly: 11.29.19

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Dan Hickey at DelCor Technology Solutions explains how to avoid application sprawl by taking a strategic approach to Office 365. AWTC End-of-Year Reception (Washington DC). Location: Washington DC. Member Engagement Party. When you recruit members, you’re inviting them to your organization’s “party.”

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Association Brain Food: 11.3.23

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TopClass LMS describes how to convince your audience to invest in their personal growth and improve their lives by participating in association programs. Billhighway explains how to help chapter leaders become better communicators so they can more effectively run and promote their chapters. Chapter communications. More info/register.

Tools 272
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Association Brain Food: 4.28.23

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Member recruitment. Impexium suggests member recruitment strategies that will successfully drive your marketing efforts in this very different marketplace. Although their opinions are most relevant for scientific societies , I wonder how much they reflect the thoughts of other young scholarly types. 1 CAE credit.

DC 205
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Association Brain Food: 12.8.23

Reid All About it

Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. Bulletin describes how a member app helps you nurture member engagement. Member retention. Location: Washington DC. Marketing to Gen Z and millennials.

Strategy 272