Reid All About it

MAY 26, 2017

Your weekly list of free webinars and events for the association community… Earlier this week, I finally read the new white paper from Elizabeth Engel and Sherry Marts, Include Is a Verb: Moving from Talk to Action on Diversity and Inclusion. Don’t be fooled, this is not a wonky paper. What else did I read this week?

Raleigh 150

Raleigh North Carolina Texas Chicago 150

Reid All About it

MARCH 24, 2016

The conference website says Carroll will talk about: technologies and innovations that will affect association business models. Guillermo Ortiz de Zarate’s session at digitalNow, The Lean Startup Changes Everything , is bound to give us some ideas on how to experiment with and speed up program development. That one’s from me.

Innovation 150

Innovation Industry Conference Revenue 150

.orgCommunity

FEBRUARY 25, 2019

Technology creates paradoxes that are as upside down as Alice’s adventures in Wonderland. What are your current revenue and sales priorities? You learn what makes them a good fit for your organization and how to engage their interest by exploring attributes such as: Demographics—Segmenting by age, location, socio-economic information.

Marketing 68

Marketing Case Study eBook Social Media 68

Leading Learning

JULY 12, 2021

The main challenge associations face in digital transformation initiatives is that digital transformation is an iterative process that includes both technologies and culture. And that means we need to be on the lookout for the tools and technologies that will enable us to change. Which sounds if not easy then at least simple.

Case Study 52

Case Study Technology millennials Strategy 52

Membership Marketing

DECEMBER 22, 2011

Non Dues Revenue and Affinity Programs for Members. So here is a quick list of possible non-dues revenue and affinity products that I have put together to get your thinking going. Technology. Labels: new products , Non-Dues Revenue. How to Calculate Where your Membership is Headed. How to Recognize a Good Strategy?

Revenue 40

Revenue Discount Directory Price 40

Vanguard Tech

JULY 30, 2012

It’s a good axiom that “You can’t manage what you can’t measure” and as a website manager, web analytics play a key role in defining how to manage your website. Advertising Revenue = page views and time on site. white papers). Ray van Hilst is Director of Client Strategy and Marketing at Vanguard Technology.

Course 70

Course Analysis Content Tools 70

Reid All About it

OCTOBER 18, 2019

If you’ve ever been in charge of a technology implementation project without the benefit of project management experience, then you know what a wild ride it is. Even with all the technological innovations revolutionizing membership recruitment strategies in today’s world, the membership brochure remains a mainstay of membership marketing.

North Carolina 34

North Carolina Education Project Communications 34

Membership Marketing

NOVEMBER 1, 2010

He wrote, “Research from Web analytics technology provider Webtrends shows that on average, 95% of website visitors leave a site without indentifying who they are and taking some form of action, such as subscribing to your e-newsletter. Personally I would love to write more white papers and you know I have plenty to say.

Tools 40

Tools Marketing Recruiting Recruitment 40

High Context

FEBRUARY 27, 2009

The economy is hitting meeting revenue hard in some sectors while programs such as certifications and distance learning are booming for the same organizations. What features of your existing technology are you not using? I presented recently on how to generate you own web site ideas at an association industry conference.

Strategy 40

Strategy Report Social Media Revenue 40

Membership Marketing

JUNE 18, 2011

This type of foundation may explain why IBM is enjoying its 100th anniversary – an unusual feat in the rapidly changing technology world. “IBM’s secret is that it is built around an idea that transcends any particular product or technology. Its strategy is to package technology for use by businesses.

Marketing 40

Marketing Price Survey Products 40

Beth Kanter

APRIL 1, 2012

focusing on how information consumption patterns are changing in light of these two technological developments. But it is also theme of a panel that I’m moderating at the Innogive Conference on Monday, April 2 that will focus on how this trend is and will continue to impact nonprofits’ communication strategies.

Resources 28

Resources Conference Tools Sample 28

Membership Marketing

MARCH 11, 2010

The only option now for fiscal health is to grow revenue. VanBuskirk goes on to say, “If youre going to make a successful shift back into growth mode, you have to retool the organization for driving revenue vs. saving money. Resources, talent and priorities must flow toward revenue drivers.”2. Tony Rossell.

Marketing 40

Marketing Price Survey Revenue 40

Membership Marketing

MARCH 8, 2012

” The program he highlights is run by Nonprofit Technology Network (NTEN) using Twitter, Facebook, and LinkedIn posts to request donations to fund scholarships for their annual conference. How to Calculate Where your Membership is Headed. Non-Dues Revenue. (1). White Paper. (4). Is there a Membership Gene?

Social Media 40

Social Media Marketing Price Survey 40

Membership Marketing

SEPTEMBER 29, 2011

Her fundamental thesis is that “three key shifts in our society have caused a decline in membership: economic rescission, demographic shifts, and rapidly changing technology. That definition has changed in recent years, partly because of demographic shifts and economic dips but largely because of technology. Non-Dues Revenue. (1).

Marketing 40

Marketing Price Analysis Survey 40

Membership Marketing

FEBRUARY 21, 2011

First in an article in the Technology section of the Washington Post , the case is made that much of the economic dynamism of technology companies comes from sharing talent and ideas. How to Calculate Where your Membership is Headed. Non-Dues Revenue. (1). White Paper. (4). Is there a Membership Gene?

Innovation 40

Innovation Marketing Price Survey 40

Membership Marketing

OCTOBER 10, 2011

The surge of technology has caused a social media explosion that is difficult to keep up with and challenging to imitate. We talk about free member services and make sure they know how to take advantage of them and ask if they have any questions about their membership. How to Calculate Where your Membership is Headed.

Marketing 40

Marketing Survey Social Media Price 40