Reid All About it

DECEMBER 10, 2021

They suggest an excellent (and entertaining) white paper to read on this topic and steps you can take to start your association’s journey from digitized to digital. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Digital transformation.

Chicago 195

Chicago Social Media Education Recruiting 195

Blue Sky eLearn

JUNE 19, 2017

Hyperlink ads to a vendor white paper, infographic, or diagnostic tool. Consider a technology spotlight series where tech vendors are each given an industry challenge and they present their solution. Tracy specializes in the intersection of learning science and technology.

Video 171

Video Content LMS Social Media 171

Blue Sky eLearn

JULY 31, 2017

What if learners submitted case studies and the community co-created solutions resulting in a white paper? Tracy specializes in the intersection of learning science and technology. But, offering opportunities for co-creation is a magnificent way to build community around content.

Content 144

Content Sample Case Study Course 144

Reid All About it

JANUARY 26, 2018

Whenever association consultant Elizabeth Engel releases a white paper, I pay attention. No matter the topic, her papers are always interesting and informative. 4 million US jobs are expected to be disrupted by technology and other factors between now and 2026. Make Your Marketing Technology Resolutions for 2018.

DC 225

DC Washington millennials Chicago 225

Reid All About it

MAY 26, 2017

Your weekly list of free webinars and events for the association community… Earlier this week, I finally read the new white paper from Elizabeth Engel and Sherry Marts, Include Is a Verb: Moving from Talk to Action on Diversity and Inclusion. Don’t be fooled, this is not a wonky paper. More info/register. Host: Bizzabo.

Raleigh 150

Raleigh North Carolina Texas Chicago 150

Reid All About it

MARCH 24, 2016

The conference website says Carroll will talk about: technologies and innovations that will affect association business models. Get a sneak preview of his thinking in the white paper he co-authored with Elizabeth Engel: Innovate the Lean Way: Applying Lean Startup Methodology in the Association Environment.

Innovation 150

Innovation Industry Conference Revenue 150

.orgCommunity

FEBRUARY 25, 2019

Technology creates paradoxes that are as upside down as Alice’s adventures in Wonderland. What are your current revenue and sales priorities? You can strengthen anecdotal information with research such as member needs surveys, white papers and case studies. If you seek to deeply engage constituents (And, who doesn’t?)

Marketing 68

Marketing Case Study eBook Social Media 68

Vanguard Tech

JUNE 27, 2013

Then gather data from external sources through white papers and published research. Many of the vendors you work with develop white papers and webinars. She purchases publications and white papers occasionally. You can obtain a lot of lifestyle information for virtually nothing.

Marketing 70

Marketing Newsletter Social Media Content 70

Leading Learning

JULY 12, 2021

The main challenge associations face in digital transformation initiatives is that digital transformation is an iterative process that includes both technologies and culture. And that means we need to be on the lookout for the tools and technologies that will enable us to change. Which sounds if not easy then at least simple.

Case Study 52

Case Study Technology millennials Strategy 52

Nimble AMS

FEBRUARY 3, 2022

You might be surprised at just how far this technology has come! In other words, AI is a fantastic piece of technology that you can only leverage if you’re collecting the correct data and using AI in the right ways. Some high-tech resources are available to help you grow and empower your membership.

Tools 141

Tools Software System Library 141

Associations Now

DECEMBER 5, 2014

36.8 % Percentage of associations that offer technology-enabled learning that also provide a mobile version for some of their learning content, according to Tagoras’ “Association Learning +Technology 2014″ report. Lucky for you, Tagoras released a new white paper on this topic earlier this week.

Strategy 40

Strategy Revenue Content Technology 40

Association Adviser

JULY 23, 2018

However, if your senior management wants revenue from your career center, they need to know having that placement is one of the most important ways to get it. Use RSS to constantly feed viewers fresh text such as featured jobs, upcoming career webinars and newly published white papers. (Even better? Stick with us. YOU got this.

Maine 60

Maine Revenue Newsletter Content 60

Membership Marketing

DECEMBER 22, 2011

Non Dues Revenue and Affinity Programs for Members. So here is a quick list of possible non-dues revenue and affinity products that I have put together to get your thinking going. Technology. Labels: new products , Non-Dues Revenue. Non Dues Revenue and Affinity Programs for Members. Non-Dues Revenue. (1).

Revenue 40

Revenue Discount Directory Price 40

Associations Now

SEPTEMBER 2, 2014

SEA will aim to help content creators build revenue for the entertainment industry across devices—something that hasn’t always been easy, due to both the differing underlying technologies and the lack of connective tissue between a smartphone, a cable device, and whatever other screens you use to watch entertainment.

Discount 40

Discount Price Revenue Video 40

Vanguard Tech

MARCH 29, 2011

For all the talk of non-dues revenue, new members, retention, and fresh designs, a commonly missed component of an association’s website strategy is content – and making sure members and audiences are going to read the content. This includes events, press releases, association news, white papers and reports. Sharing Is Huge.

Strategy 70

Strategy Press Release Social Media Content 70

Associations Now

JUNE 26, 2017

On one hand, it’s fact for many associations that the path to revenue growth via meetings, credentialing, and other products increasingly leads outside the United States. “Ongoing globalization and technological change are now further weakening people’s trust in global institutions.” And that trust is eroding.

United States 45

United States Proposal Certificate Report 45

GrowthZone

JULY 26, 2018

Great lead magnets include cheat sheets, handouts, reports, white papers, and other easy-to-create and easy-to-consume pieces that can be delivered digitally. He has taught social media, digital marketing, and technology strategies to business audiences from around the world. He is on the faculty of the U.S.

Social Media 74

Social Media Proposal Content Marketing 74

Associations Now

JUNE 8, 2016

Associations face no shortage of challenges in tracking the ROI of their myriad programs and services, and perhaps just the latest head-scratcher is figuring the ROI of an online member community platform—a technology endeavor that comes with a pretty big I. The primary reason to calculate ROI is that it forces you to define value.

Class 40

Class Revenue Case Study Software 40

Vanguard Tech

JULY 30, 2012

Advertising Revenue = page views and time on site. white papers). Ray van Hilst is Director of Client Strategy and Marketing at Vanguard Technology. First, it helps to know what your website’s goal is so you can align measurement with those goals. Some high level examples might include.

Course 70

Course Analysis Content Tools 70

Membership Marketing

NOVEMBER 1, 2010

He wrote, “Research from Web analytics technology provider Webtrends shows that on average, 95% of website visitors leave a site without indentifying who they are and taking some form of action, such as subscribing to your e-newsletter. Personally I would love to write more white papers and you know I have plenty to say.

Tools 40

Tools Marketing Recruiting Recruitment 40

High Context

FEBRUARY 27, 2009

The economy is hitting meeting revenue hard in some sectors while programs such as certifications and distance learning are booming for the same organizations. What features of your existing technology are you not using? magazine , discussed how he accidentally shot the revenues of his CoPilot service through the roof.

Strategy 40

Strategy Report Social Media Revenue 40

Reid All About it

OCTOBER 18, 2019

If you’ve ever been in charge of a technology implementation project without the benefit of project management experience, then you know what a wild ride it is. Even with all the technological innovations revolutionizing membership recruitment strategies in today’s world, the membership brochure remains a mainstay of membership marketing.

North Carolina 34

North Carolina Education Project Communications 34

Membership Marketing

JUNE 18, 2011

This type of foundation may explain why IBM is enjoying its 100th anniversary – an unusual feat in the rapidly changing technology world. “IBM’s secret is that it is built around an idea that transcends any particular product or technology. Its strategy is to package technology for use by businesses.

Marketing 40

Marketing Price Survey Products 40

Beth Kanter

APRIL 1, 2012

focusing on how information consumption patterns are changing in light of these two technological developments. How can a non-profit today use mobile technology, social and web in a way that increases participation, ensures success and provides easier management campaign and their resulting data points. Her blog is Contentious.com.

Resources 28

Resources Conference Tools Sample 28

Membership Marketing

SEPTEMBER 29, 2011

Her fundamental thesis is that “three key shifts in our society have caused a decline in membership: economic rescission, demographic shifts, and rapidly changing technology. That definition has changed in recent years, partly because of demographic shifts and economic dips but largely because of technology. Non-Dues Revenue. (1).

Marketing 40

Marketing Price Survey Analysis 40

Membership Marketing

MARCH 8, 2012

” The program he highlights is run by Nonprofit Technology Network (NTEN) using Twitter, Facebook, and LinkedIn posts to request donations to fund scholarships for their annual conference. Non-Dues Revenue. (1). White Paper. (4). Membership Participation and Retention. (3). Membership Recruitment. (4). Non-Profit.

Social Media 40

Social Media Marketing Price Survey 40

Membership Marketing

MARCH 11, 2010

The only option now for fiscal health is to grow revenue. VanBuskirk goes on to say, “If youre going to make a successful shift back into growth mode, you have to retool the organization for driving revenue vs. saving money. Resources, talent and priorities must flow toward revenue drivers.”2. Non-Dues Revenue. (1).

Marketing 40

Marketing Price Survey Revenue 40

Membership Marketing

FEBRUARY 21, 2011

First in an article in the Technology section of the Washington Post , the case is made that much of the economic dynamism of technology companies comes from sharing talent and ideas. Non-Dues Revenue. (1). White Paper. (4). Membership Participation and Retention. (3). Membership Recruitment. (4). new markets. (1).

Innovation 40

Innovation Marketing Price Survey 40

Membership Marketing

OCTOBER 10, 2011

The surge of technology has caused a social media explosion that is difficult to keep up with and challenging to imitate. Non-Dues Revenue. (1). White Paper. (4). They all have their place. The current economy has made everyone take a serious look at value for member dues. Membership Participation and Retention. (3).

Marketing 40

Marketing Survey Social Media Price 40