Vanguard Tech

JUNE 27, 2013

Then gather data from external sources through white papers and published research. Many of the vendors you work with develop white papers and webinars. She purchases publications and white papers occasionally. She likes to network via the association’s social media platform.

Marketing 70

Marketing Newsletter Social Media Content 70

Membership Marketing

MARCH 8, 2012

Fundraising with Social Media. In the March edition of Associations Now , Andrew Lang highlights a social media success story titled Tweeting for Dollars. Labels: Social Media. There is no doubt that social media efforts can be a challenge. Fundraising with Social Media.

Social Media 40

Social Media Marketing Price Survey 40

Vanguard Tech

MARCH 29, 2011

For all the talk of non-dues revenue, new members, retention, and fresh designs, a commonly missed component of an association’s website strategy is content – and making sure members and audiences are going to read the content. This includes events, press releases, association news, white papers and reports. Sharing Is Huge.

Strategy 70

Strategy Press Release Social Media Content 70

Association Adviser

JULY 23, 2018

However, if your senior management wants revenue from your career center, they need to know having that placement is one of the most important ways to get it. Use RSS to constantly feed viewers fresh text such as featured jobs, upcoming career webinars and newly published white papers. Socialize your career center.

Maine 60

Maine Revenue Newsletter Content 60

Membership Marketing

DECEMBER 22, 2011

Non Dues Revenue and Affinity Programs for Members. So here is a quick list of possible non-dues revenue and affinity products that I have put together to get your thinking going. Technology. Labels: new products , Non-Dues Revenue. Non Dues Revenue and Affinity Programs for Members. Non-Dues Revenue. (1).

Revenue 40

Revenue Discount Directory Price 40

Vanguard Tech

JULY 30, 2012

I quickly realized I wouldn’t need to drown my sorrows so I put down the (unopened) bottle of Jack Daniels, gathered my composure and remembered this: I had just returned from vacation and had been off social media. Advertising Revenue = page views and time on site. white papers). OF COURSE my score went down.

Course 70

Course Analysis Content Tools 70

High Context

FEBRUARY 27, 2009

The economy is hitting meeting revenue hard in some sectors while programs such as certifications and distance learning are booming for the same organizations. What features of your existing technology are you not using? Can social media be applied to your core strategies? You get the picture. High Geekery: Netbooks.

Strategy 40

Strategy Report Social Media Revenue 40

Membership Marketing

NOVEMBER 1, 2010

He wrote, “Research from Web analytics technology provider Webtrends shows that on average, 95% of website visitors leave a site without indentifying who they are and taking some form of action, such as subscribing to your e-newsletter. Personally I would love to write more white papers and you know I have plenty to say.

Tools 40

Tools Marketing Recruiting Recruitment 40

Membership Marketing

FEBRUARY 21, 2011

First in an article in the Technology section of the Washington Post , the case is made that much of the economic dynamism of technology companies comes from sharing talent and ideas. This is where I think social media plays a role. Last year I had written a post entitled Social Medial: Manure or Pearls?

Innovation 40

Innovation Marketing Price Survey 40

Reid All About it

OCTOBER 18, 2019

If you’ve ever been in charge of a technology implementation project without the benefit of project management experience, then you know what a wild ride it is. Even with all the technological innovations revolutionizing membership recruitment strategies in today’s world, the membership brochure remains a mainstay of membership marketing.

North Carolina 34

North Carolina Education Project Communications 34

Membership Marketing

JUNE 18, 2011

This type of foundation may explain why IBM is enjoying its 100th anniversary – an unusual feat in the rapidly changing technology world. “IBM’s secret is that it is built around an idea that transcends any particular product or technology. Its strategy is to package technology for use by businesses.

Marketing 40

Marketing Price Survey Products 40

Membership Marketing

SEPTEMBER 29, 2011

Her fundamental thesis is that “three key shifts in our society have caused a decline in membership: economic rescission, demographic shifts, and rapidly changing technology. That definition has changed in recent years, partly because of demographic shifts and economic dips but largely because of technology. Non-Dues Revenue. (1).

Marketing 40

Marketing Price Survey Analysis 40

Membership Marketing

OCTOBER 10, 2011

There is no "silver bullet" - direct mail, email, social media, events, member get a member. The surge of technology has caused a social media explosion that is difficult to keep up with and challenging to imitate. I need to use direct mail, email, telemarketing and social media for each campaign.

Marketing 40

Marketing Survey Social Media Price 40

Membership Marketing

MARCH 11, 2010

The only option now for fiscal health is to grow revenue. VanBuskirk goes on to say, “If youre going to make a successful shift back into growth mode, you have to retool the organization for driving revenue vs. saving money. Resources, talent and priorities must flow toward revenue drivers.”2. Non-Dues Revenue. (1).

Marketing 40

Marketing Price Survey Revenue 40