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2015 Association Management Trends and Important News from YM

YourMembership

As quoted in our press release, “this significant addition makes YourMembership the leading engagement platform for organizations, delivering upon their mission of helping associations, organizations, publishers and other companies succeed by improving personalized user interactions across the web, social and mobile channels.”.

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With Gender Equality in Mind, CES Makes Changes for 2020

Associations Now

The Consumer Technology Association will enforce a new booth dress code and work with an equality partner as part of its efforts to improve inclusivity at CES, one of the year’s biggest tradeshows. CTA has implemented a dress code for the event, with booths that violate it losing access to prominent exhibit hall space.

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Tuesday Buzz: Cloudy Days Ahead

Associations Now

But in a new press release , Gartner says that anti-cloud sentiment is likely to fade away in a few years, as the offerings improve and bleeding-edge technology becomes cloud-only—think, for example, Adobe’s Creative Cloud offering, which is only available as a subscription service but is frequently updated for end users.

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Tire Group Rolls Out New Name, Communications Strategy

Associations Now

So it has built a strategic communication platform to define USTMA as a trusted voice and thought leader and to convey the tire industry’s commitment to safety, innovation, economic value, and environmental stewardship, she said. The post Tire Group Rolls Out New Name, Communications Strategy appeared first on Associations Now.

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Is New Technology Worth The Investment?

Association Adviser

We asked Marcus Underwood, vice president for online media at Naylor, to weigh in about technology becoming more personal and, at times, more expensive. Tech innovations such as blogging and social media platforms allow associations to host low-cost, two-way communication forums.

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Lunchtime Links: Invest in New Technologies That Matter

Associations Now

How to evaluate new technologies. New technologies are all around us, every day. Worthy tech: There’s no hiding from technology. And, at the pace at which innovation moves, the next big thing always seems to be just around the corner. But not every new technology is worth your time—or your money.

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Protech Adds Chief Revenue Officer to Accelerate Growth and Boost Industry Partnerships

Protech

Protech), a proven association management technology provider for associations and member-based organizations, hired John Bjorn as Chief Revenue Officer. John Bjorn, CRO, Protech, said, “I am excited to be part of Protech, a company that for more than 35 years has defined success and innovation in the association management industry.

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