Reid All About it

APRIL 12, 2019

Association professionals, please consider participating in the 2019 Association Communications Benchmarking Survey. MemberSuite shares membership marketing tactics to use before, during and after your event to recruit non-member attendees. Tom Whatley, Content Marketing Institute ). Gabrielle Canon, The Guardian ).

LMS 276

LMS Pennsylvania Innovation Education 276

Forj

JULY 5, 2017

See the sessions below, and also read our blogs on the topic for more information: Designing Member Engagement into your Website and Using an LMS to Enhance Marketing and Increase Sales. Using Member Personas for Smarter Marketing and Increased Engagement . There is no “one size fits” all approach to membership marketing.

Minneapolis 79

Minneapolis Learning Management System New York California 79

Associations Now

MAY 16, 2016

While many see this as detrimental to the future of membership organizations, Pennsylvania State University Brandywine professor Laura Guertin, a member of and blogger for the American Geophysical Union (AGU), assures us that memberships still have an important purpose. Guertin notes a significant gap that the survey appeared to overlook.

Pennsylvania 53

Pennsylvania America Survey millennials 53

Reid All About it

JANUARY 13, 2023

It’s time for MGI’s 15 th annual Membership Marketing Benchmarking Survey. If not, use this survey link to join nearly 1,000 association leaders worldwide whose participation helps all of us gain insights about what’s working to recruit, engage, and retain members, along with other valuable information. Membership benchmarks.

Revenue 39

Revenue Education Strategy Leadership 39

Reid All About it

APRIL 10, 2020

The weekly list of free educational events and resources for the association community… Virtual association survey. MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. Presenters: Beth Arritt, Staff VP Marketing, AAAE. Event communications. More info/register.

North Carolina 74

North Carolina Content Montana Social Media 74

Associations Now

JUNE 1, 2014

For example, in many organizations the education staff has some data, the marketing staff has different data, and even more data has been gathered from purchases and surveys. If you’re trying to increase retention, change your marketing campaign for a group that you think has lower retention,” she says. “So Varied Approach.

Texas 40

Texas Pennsylvania Software Project 40