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Why your association needs to adopt a data governance policy

Nimble AMS

While data analytics might be communicated as a high priority, the surveyed association professionals report their confidence in the state of their member data remains weak. Having well-governed analytics also helps elevate companywide strategy and maximize ROI. How can your organization reverse this concerning trend?

Committee 116
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How to Make Analytics a Priority – Finally!

Association Analytics

We suggest that you have a conversation and not send a survey. Drive strategy by using data to inform your association’s strategy and departmental strategies as well as drive business metrics and KPIs. You can identify which member acquisition strategies drive the highest LTV members, then double down on those.

How To 169
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Insurance Group Launches Innovation Initiative

Associations Now

The National Association of Benefits and Insurance Professionals (NABIP) has launched a new department focused on innovation, dedicated to leveraging member insights and AI to develop tools to better serve its audience. Member surveys had revealed a gap between member needs and what the association was delivering.

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Association Brain Food Weekly: 5.14.21

Reid All About it

Hear three examples of how our customers have addressed this very challenge using practical, cost-effective strategies. Presenter: James Burron, co-founder and president of the Canadian Association of Alternative Strategies & Assets. Hear insights culled from OnBoard’s 2021 Board Effectiveness Survey. Host: Omnipress.

St. Louis 341
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Association Brain Food Weekly: 4.16.21

Reid All About it

Strategies for getting out of a negative thought spiral and into a more productive state of mind. This workshop will arm you with tactical strategies that will help you negotiate and defend your organization in the post-shutdown world. In this interactive program, Steve provides insights and strategies to elevate decision performance.

Revenue 363
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Daily Buzz: Modernize Your Conference With an Event App

Associations Now

She highlights several app benefits that helped her win buy-in from leadership: A streamlined experience. The app created a more seamless process for registering, accessing brochures, and responding to surveys,” she says. Young professionals are seen as the mentees, while those who hold leadership titles become the mentors.

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Association Brain Food: 1.13.23

Reid All About it

It’s time for MGI’s 15 th annual Membership Marketing Benchmarking Survey. If not, use this survey link to join nearly 1,000 association leaders worldwide whose participation helps all of us gain insights about what’s working to recruit, engage, and retain members, along with other valuable information. CAE credit.

Revenue 39