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Association Brain Food: 4.12.24

Reid All About it

TopClass LMS shares 15 tactics for keeping your attendees’ interest and attention. SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Corporate marketing budgets are tighter and sponsors are no longer satisfied with logo displays and podium mentions.

Revenue 257
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How to create an association marketing strategy

Freestone

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy? Learner acquisition.

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Association Brain Food Weekly: 6.25.21

Reid All About it

WBT Systems suggests a baker’s dozen ways to differentiate your online learning programs from the competition. Tracy King has come to the rescue with an excellent idea: host the trade show/expo on your learning management system (LMS) —a long-lasting and sustainable solution for exhibitors, prospective customers and your association.

LMS 361
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Association Brain Food: 4.19.24

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TopClass LMS explains how it works and shares examples of associations doing this now. In Nimble AMS’ AI success kit, you get four resources: two 30-minute webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy. Education + mentoring.

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Association Brain Food Weekly: 3.19.21

Reid All About it

WBT Systems suggests setting aside time to reflect back on a year of pandemic winter, do some spring cleaning, tend to the plants in your care, and fertilize your soil—four activities that will renew your association spirit. Two proven tips to increase your newsletter’s open and click rates. Celebrating a new season. Quick hits.

LMS 370
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How Technology Partners Help Associations Comply with GDPR

WBT Systems

Reviewing and revamping how you market. Here are a few ways an EU citizen could end up in one of your systems: Working for a US member firm but a citizen of the EU. An EU citizen with a Gmail address who signs up for a newsletter or downloads a PDF. Members, customers, and system users are “data subjects.”.

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Association Brain Food: 3.17.23

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But excellent content isn’t enough to gain market share. Content is a commodity, says WBT Systems. You fall to the level of your systems.” They point out seven of those systems—or bad habits —and suggest good habits that chapters should practice instead. Newsletters. Host: MPI Wed 3/22 at 8 am. But do you?

Revenue 205