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Association Brain Food: 4.12.24

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Even well-meaning learners who’ve paid for online courses and conferences are apt to click away if their attention wanes during your program. TopClass LMS shares 15 tactics for keeping your attendees’ interest and attention. Your professional development programs must adapt to their traits, values and expectations.

Revenue 256
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Association Brain Food: 9.22.23

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TopClass LMS reviews the pros and cons of recording an educational event from both the attendee and association perspectives. At Business Insider, Charlotte Lytton reports on research about Gen Z and education. ExOrdo shares key findings from their interviews with 27 scholarly societies about event goals, programs, and challenges.

LMS 266
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Association Brain Food: 10.20.23

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TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference. Bruce Rosenthal and Lori Zoss Kraska share five valuable hard truths about sponsorships from Bruce’s interviews with 100 corporate sponsors. Online community. In 2016, China reported 17.86

Maryland 272
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Association Brain Food: 2.23.24

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Learning subscriptions. TopClass LMS explains how to keep industry professionals (and members) close with a learning subscription. They describe ASHA’s astounding success with its Learning Pass and share ASHA’s Jack Coursen’s advice from Leading Learning’s recent Learning Business Summit. Event sponsorships.

DC 261
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Association Brain Food: 4.19.24

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If you work with chapters, components or affiliates, this post will give you a sense of how it will feel to hang out with your community at CEX: Association Component Exchange hosted by Billhighway, Impexium and Mariner Management in Chicago on May 7 or in DC and online on May 10. Education + mentoring. Decline of trust. Co-mentors.

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Association Brain Food: 1.19.24

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The survey report will benchmark key factors in AI adoption, including budgeting, training and hiring. Post-program campaigns. TopClass LMS explains why you should keep the conversation going and the community gathering after a course, conference or educational program ends. Membership. Marketing to Gen Z and millennials.

Revenue 256
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Association Brain Food: 4.26.24

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As we come to the end of National Volunteer Week, take a few moments to explore ways volunteers can enhance your association’s online education programs. TopClass LMS also discusses factors that limit participation and strategies to improve your volunteer recruitment and retention efforts. Forget what you’ve learned about SEO.

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