Remove Marketing Remove Maryland Remove Revenue Remove Social Media
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Association Brain Food: 4.12.24

Reid All About it

SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. by Tony Rossell, Marketing General Inc.

Revenue 256
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Association Brain Food: 10.20.23

Reid All About it

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 272
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Association Brain Food: 4.5.24

Reid All About it

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. Seems like a good place to start. Lessons from the podcast world. Blue ocean strategy. 1 CAE credit.

Revenue 256
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Need More Non-Dues Revenue?

Association Adviser

Smart associations maintain a year-round dialogue with sponsors and partners, helping them solve marketing challenges and reach business objectives. Tom Hood, CEO of the influential Maryland CPA Society (MACPA) said his organization has adopted the formula of L > C. Improving revenue consistency and forecasting.

Revenue 60
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Association Brain Food Weekly: 3.12.21

Reid All About it

This investment can produce great returns to retention and revenue.”. The Three C’s of Digital Marketing Success: How to Simply Create, Co-Create and Curate Content to Engage Your Audience and Drive Real Results. The world of digital marketing is becoming increasingly sophisticated but achieving success doesn’t have to be daunting.

Nashville 370
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Reads of the Week: April 19, 2013

Reid All About it

Maggie McGary is exasperated with the disconnect she witnessed during social media presentations by association execs at digitalNOW. When she examined one association’s programs, she discovered that social media was helping them create value and revenue, yet the exec said just the opposite. Why the disconnect?

Boston 150
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Association Brain Food Weekly: 4.24.20

Reid All About it

If you are hungry for more information about hosting virtual events, check out Matchbox Virtual Media’s blog. Your non-dues revenue doesn’t have to suffer when you move to virtual. Learn how to navigate the myriad tools available on the market and choose the one that is right for your organization. Virtual event sponsorships.