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3 steps to drive student membership growth.

YourMembership

Do you have a strategy in place to grow your association’s pipeline of younger members? At The Ohio Society of CPAs (OSCPA), we’ve taken a proactive approach to building our membership and growing the future CPA workforce in Ohio. Strategies to expand your association’s younger membership base.

Ohio 150
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What 3 things will your association do well this year?

YourMembership

That’s why at The Ohio Society of CPAs (OSCPA), we’re “focusing on focusing,” a not-so-strategic term for being more […]. Be selective with where and how you spend your time and resources. As association executives, we all know we must evolve our business models to remain relevant. It’s not enough to do what’s always been done.

Ohio 210
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Association Brain Food Weekly: 9.18.20

Reid All About it

The weekly list of free educational events and resources for the association community… Association marketing. WBT Systems explains how to market your association’s credentialing programs in a crappy economy. Member engagement. I especially love the first one because members are craving that—heck, we all are.

Montana 350
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Association Brain Food Weekly: 8.27.21

Reid All About it

80% of the education offered by the Ohio Society of CPAs (OSCPA) used to be in-person, but the pandemic changed all that, of course. Here’s the surprise: even when in-person returns, their members and attendees say they prefer virtual conferences. Craft the Perfect Member Journey to Keep Your Members Engaged.

Tampa 200
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Association Brain Food Weekly: 5.26.17

Reid All About it

Learn what questions you must ask event tech salespeople, when to think about switching providers, where to look for unbiased platform reviews, and why the event tech market is poised for big changes. Presenter: David Epstein, marketing director, Bizzabo. Wiley, FASAE, CAE, president and CEO, Ohio Society of CPAs. Host: Bizzabo.

Raleigh 150
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Association Brain Food Weekly: 8.14.20

Reid All About it

and discussions by topic (sponsorships, DEI, marketing automation, advocacy, components, etc.). Your supplier members are selling year-round so why not help them out, for a price, year-round. Hear about some major considerations for online engagement. Monica Cox, Professor at The Ohio State University. More info/register.

Montana 370
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Association Brain Food Weekly: 9.11.20

Reid All About it

Learn how to take events online in a way that will deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Paulina Curto, Senior Marketing Manager at Cvent. More info/register. Host: Cvent.

LMS 329