AssociationChat
JANUARY 17, 2024
The unpredictability of sports outcomes is like the dynamic nature of association marketing – just as sports fans can’t predict game outcomes, associations often face challenges in predicting member engagement and market trends. Teams use data and technology to understand their weaknesses and strategize for future games.
Associations Now
FEBRUARY 14, 2017
David Brunelli of Philadelphia walked away from the National Bagel Association ’s second-annual National Bagel Eating Contest in New York with a $500 cash prize and the title of “National Bagel Eating Champion” for gobbling down 11 bagels in eight minutes. Its CEO wants the contest to one day bookend the group’s annual conference.
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Leading Learning
AUGUST 26, 2021
Technology has a way of making us think that some things are brand-new when really what’s new is the gadget and not the basic methodology. Matt has served on the board of the Greater Philadelphia Chapter of the Association of Fundraising Professionals, the Nonprofit Career Network of Philadelphia, and several nonprofits.
Associations Now
AUGUST 3, 2016
Founder and CEO Ama Marfo, a native of Ghana, told the Chicago Tribune that she was inspired to start the business because of her own trouble getting tickets home when she was a student at Philadelphia’s Drexel University. Know Your Own Bone blogger Colleen Dilenschneider, the chief market engagement officer for IMPACTS, thinks so.
Associations Now
OCTOBER 31, 2014
The taxi industry has plenty of reason to be upset about the rise of the upstart Uber—for one thing, it’s eating into the industry’s long-held market. “It combines class-winning and -leading, um, you know, technology and stuff,” he said of the truck. “It is exactly the same menace.”
Reid All About it
JUNE 24, 2022
It’s a good start, for sure, but you know your market segments best. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. Hosts: Association Women Technology Champions and ASAE.
Associations Now
FEBRUARY 27, 2014
The larger your operating budget, the more confident you probably are in this market. Technology Management. For more on the technology-related findings, check out Ernie Smith’s blog post from this week. Laura Otten, director of The Nonprofit Center in Philadelphia, made a similar point in Associations Now several years ago.
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