Marketing Press Release Project Team 
CMA Solutions
JULY 21, 2022
Welcome to email marketing. And that number is projected to increase to 376.4 And that number is projected to increase to 376.4 Email marketing has the highest penetration rate than any other marketing channel. Email marketing begins and ends with subject lines. According to Statista, 333.2
Reid All About it
OCTOBER 11, 2011
This is such a cool idea from Mike Brown at Brainzooming: assign extreme creativity makeover roles to everyone on your project team. Standard press releases are often misdirected, irrelevant and boring. Here are some creative alternatives to sending a press release from Claire Celsi at Ragan’s PR Daily.
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Protech
MAY 28, 2020
By Heather Hughes, Marketing Communications Specialist. Once your leadership team has decided to go virtual, there’s one group of people that must be looped in immediately : your staff. . In your weekly event team meetings, high l ight the announcements that are pertinent to the entire association, the n follow-up on the specifics.
Reid All About it
JUNE 11, 2014
For many years now, Mitch Joel, president of marketing agency Twist Image, has been manning the lookout post for the rest of us. Mitch dedicates each podcast to a conversation with someone interesting from marketing, media or another connected world. But you want them on your team. Press releases don’t belong on Facebook.
AMR Management Services
JULY 6, 2011
Implementing a Successful Cause Marketing Campaign. Drake & Company recently donated 100 hours of staff time to build a cause marketing program for the Chesterfield Arts “Make Your Mark” levee mural project, held June 4. Jill Mahoney and I were the project managers. Enter Cause Marketing.
CMA Solutions
SEPTEMBER 30, 2022
Last year, 62% of surveyed associations either endured a membership decline or remained flat, according to MGI’s 2022 Marketing Membership Benchmarking Report. Our in-house marketing team has built an impressive record helping associations grow over the last 35 years. In recent years, the struggle has become even more difficult.
Association Adviser
AUGUST 30, 2016
Santo Domingo said to think about research in terms of a continuous ecosystem, not as a linear project that just ends when research is completed. It’s very important to get your marketing, promotion and membership teams involved from day one. The ecosystem, he said, is made up of five steps: 1. Conduct the research. Promote it.
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