2009 Content Newsletter Strategy 
Association Briefings
OCTOBER 22, 2020
Heck, in 2009 – 38 years after the first email was sent – the Wall Street Journal put its epitaph in print: “Email has had a good run as king of communications. Now, I would definitely agree that the email of 2009 is certainly dead. Now provide content based on that data “flag.” Deliver content based on those interests.
Association Briefings
MARCH 30, 2021
These newsletters are becoming more and more imperative in taking an association’s brand marketing to the next level, while consistently staying in front of industry professionals and becoming established informational authorities. Digital elitists have tried to “kill” email since 2009. That’s up from $39 last year!
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Membership Marketing
DECEMBER 10, 2009
Thursday, December 10, 2009. Improving Attendance using Content, Frequency and Multiple Channels instead of Marketing Bulk. The article focused on promoting an annual conference, but as we have discussed in previous posts the concepts of content, frequency and channels are applicable to most all marketing efforts. Publications.
Idea Architects
JUNE 23, 2012
Beginning in 2013, I hope to change that by repurposing a portion of my work to provide even more content-rich learning experiences coupled with compelling conversation over a sustained period of time. Ill be doing so in the following new effort: Refresh Strategy Labs. Dec 2009 (12). Oct 2009 (2). Sep 2009 (10).
GlowGlobally
JULY 29, 2010
global association strategy, regional planning and local infrastructure to grow your business. The following post was written by Ajay Bhojwani, MCI director of association management, consulting and congresses for MCI Middle East in Dubai and published in ASAE’s Global Link newsletter, July 2010. GrowGlobally.org. Membership.
Association Subculture
SEPTEMBER 8, 2011
What if it wasnt vision "and then" membership "and then" programs" and then "newsletter" but was vision "therefore" ???? She worked her way up from receptionist to executive director, switched directions to passionately pursue developing her skills as an educational content specialist and is now a consultant. strategy. (5).
AMR Management Services
JUNE 27, 2011
3 Keys to a Successful Webinar – Expert Speaker, Good Content and Lots of Promotion. With a good promotional strategy, the webinar hit its target audience and provided valuable information to improve DCHA members’ profits. promotion in association e-newsletters. promotion in association e-newsletters.
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