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Membership Marketing: Ten Year Retrospective

Membership Marketing

2018 marks the tenth anniversary of the Membership Marketing Benchmarking Report. However, this has not represented a changeless marketing environment. Here are some of the major changes associations have put in place in their membership marketing efforts. In 2009, the top reason to join was access to specialized information.

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Best of Association Jam: Association Links for November 2009

Wild Apricot

Here are the Top 10 association stories voted up by Association Jam readers in November 2009 — one for each of the topic categories, and one bonus link that came in a close second, just for fun! read more ).

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Best of Association Jam: Association Links for December 2009

Wild Apricot

Here, by topic, are the top stories voted up by Association Jam readers for December 2009.( Tags: Associations Non-profit technology Fundraising nptech Marketing Volunteers Google Social networking Non-profit Communications membership websites event managment Membership management social media Association Jam. read more ).

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Your Membership Marketing Playbook for Turbulent Times

Membership Marketing

For over a decade the Membership Marketing Benchmarking Report has captured association membership best practices and statistics. One of the major disruptions impacting association membership was the Great Recession in 2009. In either case, what should your membership marketing playbook look like for right now?

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Meet your association-specific needs with Nimble AMS and Fíonta’s powerful partnership

Nimble AMS

Patterson: Nimble AMS has an excellent reputation in the market as a Salesforce solution that is feature-rich and easy to use for association staff. Many Fíonta employees have direct association experience, and Fíonta’s CEO, Mark Patterson, has worked in the association space since 2009.

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Three Challenges – Three Opportunities

Spark Consulting

Per Marketing General’s annual Membership Marketing Benchmarking Report , the Q4 2007 economic crash didn’t fully show up in association metrics until 2009. As we look to 2021, I see three main membership challenges for associations: Remember that membership is a lagging indicator.

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Association Subculture: It's a Question of Your Honesty - ERC 2009.

Association Subculture

Monday, December 14, 2009. Its a Question of Your Honesty - ERC 2009 Ethics Report. The Ethics Resource Center published its 2009 Ethics in Business Report in November 2009. marketing. (2). ▼ 2009. (14). It's a Question of Your Honesty - ERC 2009 Ethics. skip to main | skip to sidebar.

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