Thanks For Playing

JANUARY 16, 2013

KiKi L'Italien encourages us to live dangerously in 2013. Jeff Hurt identifies conference trends to watch for 2013. Marketing schaudenfreude , or even companies that can afford top-notch help make dumb mistakes (and recover from them), so what are you so worried about? Bold" marketing predictions for 2013.

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Associations Now

JUNE 25, 2014

Despite the more than $5 billion dollars spent on marketing campaigns in social media spaces in 2013, new research from Gallup found that consumers’ purchasing decisions are more influenced by friends and TV commercials. Instead of selling, Gallup says, brands should use social to build community.

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YourMembership

MARCH 8, 2013

The same result occurs when individuals or organization take even the slightest interest we show them as an invitation to unleash their full marketing cavalcade. 3) Are you Walking a Tightrope When it Comes to Your Association’s Membership Marketing? Three millennials (two males and one female) also served on the committee.

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Associations Now

DECEMBER 6, 2013

That tip, and more, in today’s Social Media Roundup: Company Courting. — Tammi Tatro (@TammiTatro) December 6, 2013. Twofold track: The smarts invested in your brand-marketing strategy translate when looking to improve the employee experience, writes CMS Wire’s Marissa Peacock. ht @ TammiTatro ). Friday Mojo.

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Associations Now

AUGUST 5, 2013

80 Percentage of young donors who said they preferred nonprofits with mobile device-friendly websites, according to the 2013 Millennial Impact Report. Millennials especially liked mobile websites that offered links to news and related information. Also, your organization’s digital presence makes a difference.

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SCD Group

JANUARY 6, 2013

During 2012, I listened to the issues facing associations at local and national association and marketing meetings: “Should we move all our publications online and if we do, what does that do for our (older) members who don’t have access to internet media?”. How do we keep up with all the changes?”. This worked/works great!

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Associations Now

AUGUST 11, 2014

According to a 2013 report by the U.S. ” That seems like a pitch perfectly tailored to millennials, so it comes as no surprise that younger consumers have been a target of the council’s campaign. But it’s not all about traditional media coverage.

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Association Adviser

DECEMBER 17, 2013

What surprised us most in 2013? ” Naylor Marketing Manager Dana Plotke said she’s surprised by the number of associations that are still grappling with the print versus digital question. Year-round, 365-day engagement through technology and social media is one of the biggest trends she has observed.

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Beth Kanter

DECEMBER 23, 2013

But if you want to get even deeper insights, do an in-depth review of a similar nonprofit’s practice – whether it be broad – such as digital marketing techniques or narrow such as analyzing specific techniques as part of a content strategy. Identify Your Unique Value Proposition & Broadcast it to Your Audience.

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Associations Now

JUNE 6, 2014

As senior vice president of Reed Exhibitions, he’s responsible for its fastest-growing events division, ReedPop , which includes such shows as New York Comic Con and Star Wars Celebration that drew more than 600,000 fans in 2013. Social media and digital platforms are increasing reach. Share your story in the comments.

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Association Adviser

MARCH 17, 2014

The economy, financial markets and labor market are greatly improved (see chart below). In response to this challenge, some associations have made impressive gains in their adoption of technology, particularly in the areas of mobile, social media, video, online learning, connectivity and more. Stock Market #.

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SCD Group

OCTOBER 30, 2012

One way to celebrate Halloween and recruit younger members may be to combine it with a cause marketing effort and/or fund-raising for a local or national cause. (By By the way, Millennials love cause campaigns and would flock to your organization if you let them.) Fund-raiser / Cause Marketing effort. Great stuff.

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SCD Group

OCTOBER 7, 2014

By Maddie Grant via Social Fish There is a spectrum of factors that contribute towards making your content marketing strategy a success instead of a complete flop. Healthier Association, Higher Membership Performance By Joe Rominiecki via AssociationsNow NAADAC’s major symptom circa April 2013 was declining membership, Storie says.

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Association Adviser

MAY 14, 2013

” Thanks to social media, 4G, iProducts, broadband, wireless, the cloud, Big Data, Skype and apps, we’re now more connected than ever. You don’t have to be the first to market or the earliest adopter of new technology. “You don’t have to be the first to market or the earliest adopter.

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Association Adviser

JUNE 27, 2018

Since becoming Director, Membership for the American Speech-Language-Hearing Association (ASHA) in 2013, Mike Skiados, CAE has enjoyed a 98 percent member retention rate. That’s not just a Millennial thing; that’s a societal thing. You couldn’t identify them based on age. They want to see value. MS: Everywhere!

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Beth Kanter

AUGUST 12, 2015

Why Facebook is a Fundraising Game Changer: John Haydon, blogger and author of Facebook Marketing for Dummies , believes that without Facebook pushing the limits of how people use social media, fundraising wouldn’t be as social. Disrupting Fundraising Since: 2013. Booster launched its first campaign in 2013.

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Beth Kanter

NOVEMBER 13, 2012

It was the last keynote of the day and it was a long day, so I improvised a movement exercise that involved some Samba movements to keep them engaged (see my post over at the Chronicle ). Now, I can’t wait for my international projects in 2013! Teens As Free Agents. ” Philantroteens. The Power of Networks and Flip Flops.

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Beth Kanter

AUGUST 7, 2014

Jamie is an expert in online engagement and giving, inspiring Millennial donors, and the force behind BMore Gives More, the movement to raise $5.7 million in a day on #GivingTuesday 2013. Get Business Business Support: This is something that a Giving Day host may do as part of the overall marketing and sponsorship of the event.

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