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SNMMI Rekindles and Sparks Recruitment Among Their Lapsed Member Base [Case Study]

Higher Logic

SNMMI invested in strategic services for marketing automation with Higher Logic in 2017 to develop a lapsed member campaign to support their goals. Kaitlin said, “It’s been really encouraging that our leadership has liked the direction we’re going in, from the new look to our approach to strategic planning.

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Event Cancellations: An Unexpected Case Study Happens at MPI WEC

Association Adviser

That was just one of the lessons learned when a major speaker cancellation turned into a teaching experience for attendees at the Meeting Professional International 2017 World Education Congress (MPI WEC), which took place earlier this month in Las Vegas. About The Author. Email her at bthompson@naylor.com.

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Make 2017 a Home Run for Your Association: TPG's Not-to-Miss Association Learning Opportunities

Portage Group

This interactive session will challenge participants to address a case study derived from true association examples of transformational change. Building upon the inaugural event on the future of associations in Toronto, Association 2025 is now coming to Vancouver on April 3, 2017. See you there!

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Help Your Members Find the Signal in the Noise

Spark Consulting

A case study with the Institute of Food Technologists. Steal Like a Fundraiser: Innovations in Cause-Oriented Fundraising for Associations (PDF), co-authored with Sohini Baliga, December 2017. The whitepaper includes: An association content curation maturity model.

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Replacing the Engine While Flying the Plane: The Association Executive’s Guide to 21st Century Change

Portage Group

Research should be internal (consultation with members, staff, directors and other constituents) and external (sector better practices and research, case studies and literature). You can help draw attention to the need for change but it needs champions and leadership from the board and, if possible, other influential members.

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How to Motivate Participation in Wellness Programs

Associations Now

Here are a few thoughts on turning things around in 2017. Yet, let’s be honest: For many New Year’s resolution makers, 2017 will likely look much the same as 2016, especially in regards to resolutions like these: Lose weight and get fit. A case study. Never a truer word penned, right?

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3 Topics for Medical Society Execs to Watch

Forj

2017 marks the first performance measurement period under Medicare’s new Quality Payment Program (QPP), created by the Medicare Access and CHIP Reauthorization Act (MACRA). Professional Development: Focus on Leadership. Diversity in Leadership Development Programs: Assessing Needs, Opportunities, and Options .