2017 Document Marketing Strategy 
Associations Now
AUGUST 25, 2017
Many organizations are diversifying their marketing strategies beyond email, but they have much progress to make to maximize the tools they use, according to a new report from the Content Marketing Institute. Interestingly, marketers generally aren’t satisfied with their current use of content marketing technology.
Associations Now
FEBRUARY 6, 2020
“For example, if hiring managers can rapidly sign off on dozens of new hires with just a few clicks, your approval process instantly drops from several weeks to mere hours,” writes Craig Peasley, the director for marketing at Adobe Document Cloud, in an article for Digital Commerce 360. Tools and Strategies. Why It Matters.
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Reid All About it
JUNE 23, 2023
Marketing benchmarks. Mighty Citizen assessed the marketing maturity of 450 mission-driven organizations. Host: Fonteva Speakers: Michelle Brien, Vice President, Marketing, Matchbox Virtual Media Arianna Rehak, CEO, Matchbox Virtual Media Wed 6/28 at 1 p.m. – Event apps. 1 CMP credit. More info/register. More info/register.
.orgSource
OCTOBER 1, 2023
Customize is the marketing mantra of the hour. Post-pandemic, we’re seeing more businesses realize the value of conversational marketing, or actually talking with their customers and letting them respond. These statistics highlight the value and impact of conversational marketing.
Reid All About it
NOVEMBER 10, 2017
If you work in an association, I encourage you to think about content strategy for five minutes because the American Society of Association Executives (ASAE) Foundation is studying how associations use content strategy. This research will: Document which associations are developing and implementing content strategies.
WBT Systems
APRIL 25, 2017
million open jobs in this country and only 98,000 were added in March 2017. But because they were printed paper documents, they were typically hidden from the world — tucked away in file drawers or framed on office walls. How To Design a Digital Badge Strategy. Key elements of a viable badge-based learning strategy.
Associations Now
NOVEMBER 15, 2018
In 2017, 269 billion consumer emails were sent and received each day—a number that is projected to jump to 319.6 They say planners need to do a better job setting security policies and training their teams, password-protecting every platform, and encrypting documents that contain attendee information before emailing them.
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