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Association Brain Food: 12.8.23

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. โ€“ Membership Mondays Winter Celebration (Washington DC) Enjoy beer, wine, soft drinks, and a light nosh to celebrate a great 2023. The Data Bunch This groundbreaking virtual event brings together exceptional minds in data management, analytics, and innovation. Location: Washington DC. More info/register. to 4:30 p.m. โ€“ 2 CMP credits.

Strategy 272
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Association Brain Food: 12.1.23

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Member recruitment. To attract young members , you must recruit in ways that make sense to them. 6 Event Trends for 2024 You Won’t Discover By Googling Event marketers, what do you do during the event โ€œoff-season,โ€ the last two months of the year? 1 CAE credit. More info/register. 1 CMP credit. More info/register.

Arlington 266
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Association Brain Food: 1.26.24

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s 2023 Membership Marketing Benchmarking Report in many of the posts Iโ€™ve written for clients. Last year, 814 associations participated in MGIโ€™s survey, which benchmarks the practices used by associations to recruit, engage and renew members. The 2024 survey is now open. Iโ€™ve used data from Marketing General Inc.โ€™s 1 CAE credit.

Survey 256
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Association Brain Food: 10.20.23

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Equip yourself with innovative approaches to adapt community engagement strategies in an AI-augmented landscape. Explore how immersive technologies, interactive displays and innovative soundscapes are redefining engagement and transforming the event landscape. Learn innovative engagement strategies for this digitally native generation.

Maryland 272
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Association Brain Food: 9.1.23

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MGIโ€™s 2023 Membership Marketing Benchmarking Report is ready for download. This is essential reading for understanding trends in membership recruitment, engagement, renewal, dues, value propositions, and more. Brace Yourself for 2024 No one knows what 2024 will bring to the events industry. Membership trends.

Revenue 227
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Association Brain Food: 10.6.23

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Association education in 2024. associations) plan to focus their efforts in 2024. Another take on the young professional recruitment challenge comes from James Young of Product Community. This page from SEMI about the semiconductor industry is an example of what I mean. Please send me links if you have one or know of a good one.

Revenue 256
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Association Brain Food: 1.12.24

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Bill Conforti at Association Analytics shares six tips to transform your association’s dirty data in 2024. Starting in 2024, Google will require bulk senders to authenticate their emails, allow for easy unsubscribes and stay under a reported spam threshold. . โ€“ Wait, thereโ€™s more WTF is the fediverse? 1 CAE credit.

LMS 266