Trending Articles

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The Rise (and Fall) of Twitter

Spark Consulting

And other social media platforms, for organizational use. Thanks to the efforts of my web firm, the Spark blog has posts that go back to 2008, when I first started association blogging at Thanks For Playing. Over the past six months or so, I’ve been reviewing ALL of them, deleting posts that are badly outdated (which led to the removal of 100 posts, about 43% of the total) and identifying posts that might benefit from updating and reposting, which I’ve been doing over the last severa

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Gen Z Entrepreneurs: How Associations Can Attract & Support the Next Wave of Business Owners

WBT Systems

Gen Z has gusto. In an Adobe survey, 64% of them said they intend to start a business in the next three years. How will their entrepreneurial spirit affect your association and industry?

Survey 165
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How Associations Rituals Encourage Learning, Engagement and Belonging

WBT Systems

Do you have daily or weekly rituals? Maybe a morning walk, journaling, or a quiet moment with coffee. Or an evening run or bath. Saturday night dinner with your best friends or movie night with the kids.

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Association Brain Food: 4.26.24

Reid All About it

The weekly list of free educational events and resources for the association community… Association boards. Impexium and Jeff De Cagna of Foresight First invite you to participate in The Future of Association Boards (FAB) Survey , our community’s first comprehensive tracking survey of board composition, practices and performance. The survey results will give association staff and volunteer leaders a deeper understanding of how to strengthen board effectiveness for the long term.

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How To Cultivate Community Affinity Throughout The Generosity Journey

Speaker: Tim Sarrantonio, Director of Corporate Brand

This session will dive into how to create rich generosity experiences that foster long-lasting relationships. You’ll walk away with actionable insights to redefine how you engage with your supporters—emphasizing trust, engagement, and community over transactional giving models. 🤝 Industry expert Tim Sarrantonio will explore data-backed strategies to engage supporters as active participants in a community that values their contributions and shared ideals.

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How to Choose the Right Event Technology Provider for Your Association: 16 Essential Questions for Vendors

EventMobi: Association Events

Selecting the best event technology for your association is crucial for creating engaging events and meetings for your members. But with so many different vendors on the market, trying to make sense of all your options is often overwhelming. That’s why asking the right questions upfront is essential to finding a provider that aligns with the goals and objectives of your events program.

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Focus in a Distracted Era

Spark Consulting

I recently had the opportunity to attend my first Prometheus Retreat (more on that in a minute), and it got me thinking about the concepts of connection, distraction, unplugging, and focus, issues I’ve written about here before. Twenty association executives (CEOs and EDs, AMC leaders, and consultants) gathered at a lovely resort in Pennsylvania to ponder some Big Issues together: AI, DEI, nurturing the next generation of association leaders, the role of voluntary membership associations i

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Offer Workforce Development Programs to Attract Gen Z to Your Association & Industry

WBT Systems

You probably know someone like my cousin. He graduated from college several years back, worked in marketing at a radio station and nonprofit, but decided not to pursue that path.

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Becoming Excellent at Post-Event Follow-Up: 5 Tested Tips

NXUnite

It can take six months or longer to plan a nonprofit event and market it effectively. Then, the event itself requires careful management and will inevitably face a few challenges. When it’s all said and done, an event planning team may be (understandably) ready for a break, but one final step is always needed: post-event follow-up. Follow-up is an indispensable aspect of donor engagement for solidifying supporter relationships after they’ve attended an event.

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Measuring PR success: essential metrics for associations

The Association 100

In my recent Association Insights video , I dive into the crucial metrics for measuring PR success. It’s not just about media coverage; it’s the quality that counts. You can assess the reach and alignment with your target audience, plus the overall tone of the coverage. Engagement and sentiment on social media and online articles are also key indicators, showing public perception in real time.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Strategic Planning for Nonprofits

Wild Apricot

Define your nonprofit's mission and your goals through a strategic plan! Show others how you'll achieve this with our tips, tricks and template.

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Key Strategies for a Successful Strategic Plan (Part 2)

Aaron Wolowiec

Whether you're a seasoned strategist or just embarking on your strategic planning journey, these key steps will help you navigate the complexities of organizational strategy with confidence.

Strategy 130
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Sustainable Fundraising: Strategies for Long-Term Viability

NXUnite

Your mission statement is the ultimate declaration of what your organization stands for and hopes to accomplish in the long run. For instance, the American Heart Association’s mission is to “be a relentless force for a world of longer, healthier lives. As we move into the second century of our work, we are advancing health and hope for everyone, everywhere.

Strategy 130
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Empower your board with media training

The Association 100

In this edition of my Association Insights video series , I address a crucial aspect of association management: the necessity of media training for board members. Often finding themselves as the spokespersons for your association, it’s vital that board members are well-prepared to handle media interactions with finesse. The video covers essential training techniques to ensure they communicate effectively, maintaining the association’s reputation and advancing its objectives.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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How To Create a Nonprofit SWOT Analysis

Wild Apricot

Being able to check in with your nonprofit and evaluate your strengths, weaknesses, opportunities and threats is key for success. Here's how you can complete your own SWOT analysis.

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5 reasons to attend Xperience 2024

Nimble AMS

Have you registered for one of the most exciting events in the association industry? You won’t want to miss Xperience 2024 in Las Vegas on September 23-26! Join Community Brands experts and industry peers to explore exciting product features and the latest technological innovations designed for associations and event professionals. During our three-day event, you’ll hear powerful stories and gain interactive product training to enhance your organization’s efficiency and amplify your mission.

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Why the Board’s Duty of Foresight Remains a Radical Idea Ten Years Later: Part II

Association Adviser

AUTHOR’S ATTESTATION: This article was written entirely by Jeff De Cagna AIMP FRSA FASAE, a human author, without using generative AI. In Part I, in addition to an overview of its origin story, I shared why I believe the board’s duty of foresight was a radical idea when it first emerged in 2014.

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5 Most Popular Association Events and How to Host Them

AMR Management Services

An increasing number of associations are recognizing the value of engaging with existing and prospective members by hosting events. Thanks to event and membership management tools, associations of all sizes and resources can put together an event calendar that excites their members. In this article, we’ll discuss the benefits of hosting association events, what type… The post 5 Most Popular Association Events and How to Host Them first appeared on AMR Management Services.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Podcast: mastering tech partnerships

The Association 100

On the A100 podcast , Sharon Pare of HighRoad Solutions delves into the dynamics of forging successful tech partnerships. With her extensive background in MarTech and strategic planning, Pare offers invaluable advice on creating synergistic relationships between associations and technology vendors. She highlights the importance of alignment, transparency and adding mutual value, ensuring both parties benefit significantly.

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Associations Partner to Address Vaccine Uptake

Associations Now

The National Foundation for Infectious Diseases plans to gather community-level data to address vaccine resistance. Two associations and a leading nonprofit have partnered with industry on a pilot program to identify reasons why U.S. adults avoid vaccination for respiratory diseases. Last month the National Foundation for Infectious Diseases, a nonprofit that educates the public and healthcare industry about the illnesses, announced the initiative as a partnership with two associations : The As

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Still Confused About AI, Learn the Facts A-Bot Us!

.orgSource

How many articles about AI have you read? Too many? Despite all the information, are you still a little confused about where this adventure is going? Let me begin with a disclaimer. Generative AI is not a gift that lends itself to neat packaging. The beauty of this technology is its limitless potential. Exploring those possibilities can take you on a trip down a deep and twisty rabbit hole.

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Unleashing Collective Intelligence: Part 1 – Empowering Association Memberships and Corporate Affiliates

Association Adviser

In the rapidly evolving landscape of business and technology, organizations are constantly seeking innovative ways to gain a competitive edge. One such strategy that has gained significant traction in recent years is harnessing the power of collective intelligence.

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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The Importance of Data Analytics for Fundraising Events

Achieve

When hosting a fundraising event, such as a Math-A-Thon , silent auction , or charity gala, closely tracking data and adapting your event based on that data can drive higher engagement, participation, and donations. Let's explore how data analytics can be strategically applied to crucial components of your fundraising event, helping guide you towards making more informed decisions and impactful outcomes.

Survey 98
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Podcast: transforming associations with strategic leadership and global impact

The Association 100

On the A100 podcast , Chris Michaels, CEO of the American Association for Marriage and Family Therapy, shares transformative strategies for advancing global reach and advocacy in associations. Celebrating Mental Health Awareness Month, this episode delves into the launch of AAMFT’s Systemic Ethics Textbook, illustrating its profound impact on setting professional standards worldwide.

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Inside an Association’s Long-Term Strategy

Associations Now

When the American Society of Landscape Architects decided to look ten years ahead, it asked: What will it look like when it reaches its goals? “Begin with the end in mind” is a common catchphrase in boardrooms and offices—as one of Stephen Covey’s famous seven habits, it’s meant as a prompt to figure out your destination before setting to work. But when it comes to strategy-setting, the end isn’t always a consideration.

Strategy 100
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You need a Project Management Tool

Achurch

Regardless of your team’s or your organization’s size, you need a project management tool. In addition to having an acute awareness of a team’s skillset, we believe the key to an organization’s success is having a structured project management protocol in place. Below we outline 5 reasons your team or organization needs a project management tool. Create a Single Source of Truth To meet goals and deadlines, organizations and teams need visibility into how, when, who, and what needs to get done.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.