Freestone

APRIL 11, 2024

It can be costly, time-consuming, and overwhelming to develop a content strategy from scratch. Giving life to your newly created marketing piece in multiple channels goes a long way. Scaling is so important for small organizations with limited marketing resources. Check out these sixteen strategies to repurpose your content: 1.

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Content Revenue How To Social Media 52

Elevating Engagement

SEPTEMBER 6, 2023

Amanda Lea Kaiser A version of this article was originally published by Lead Marvels. Fresh off of her recently published book, Elevating Engagement , Kaiser draws upon her experience as an association leader to offer expertise on engagement strategies , member experiences , leadership growth , event planning , and more.

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Newsletter Case Study Library Member Engagement 52

Higher Logic

FEBRUARY 27, 2018

Each community has its own discussions, email, and resource library filled with relevant content. To encourage employees to engage , Nancy and Chelsea held promotions, educational webinars, and developed a strategy that balances critical information with culture-building content. Individual Communities for Individual Brands.

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Kansas City Library Kansas Team 180

Association Success

NOVEMBER 10, 2020

If you’re feeling stuck, read on for inspiration you can use for seven key marketing channels. Effective social media marketing will spark conversation not just among your followers, but within your industry. But a great webinar can spark new ideas and inspire better strategies. Conversation-sparking social media.

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Content Social Media Newsletter Video 134

AMR Management Services

JULY 25, 2011

How to Create a Content Marketing Strategy. Joe Pulizzi did an excellent job of breaking down the meaning of content marketing and how to maximize your organizations content during The Drake Forum. ” are two great questions to start your strategy. Content Marketing for Associations and Non-Profits.

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Higher Logic

FEBRUARY 27, 2018

Each community has its own discussions, email, and resource library filled with relevant content. To encourage employees to engage , Nancy and Chelsea held promotions, educational webinars, and developed a strategy that balances critical information with culture-building content. Individual Communities for Individual Brands.

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Kansas City Library Kansas Team 136

Reid All About it

DECEMBER 7, 2018

Sounds like the perfect match in the competitive lifelong learning market. “ New member engagement programs work , and they don’t have to be big or expensive,” says Lisa Vivinetto in an Association Success article. 71% of marketers use personalization in marketing, and 8 in 10 of them see results. Marketing Charts ).

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Washington DC Library Tips 186

Disciple Media

DECEMBER 27, 2023

Content library This approach offers access to a pre-existing library of content. Whether it’s video tutorials, interactive workshops, or insightful articles, your content should educate, inspire, and engage. Some platforms come with extra bells and whistles like community forums and marketing tools.

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GrowthZone

APRIL 23, 2020

Lucidchart : Free single user account with access to Lucidchart introductory library and basic templates. Ubersuggest : Free plan for Neil Patel’s Ubersuggest, to generate keywords for content marketing strategy and production. DOWNLOAD] 4, free, white-labeled articles you can send. SALES AND MARKETING.

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Resources Software Video Class 158

Nimble AMS

FEBRUARY 3, 2022

You can think of your AMS as a foundational program, and it often links with supporting platforms such as advanced event management or marketing tools. For instance, Nimble AMS has Salesforce, one of the leading CRMs on the market. Below are some tools that can help your membership engagement and growth strategies.

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Tools Software System Library 141

WBT Systems

NOVEMBER 28, 2017

First, you have to understand the needs of the different segments of your market. Then, inventory your existing content to see where you fit in the market and what approach you should take. Don’t rely solely on your volunteer leaders for information about market needs. Is there a segment of the market they’re not serving?

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How To LMS Video Class 202

WBT Systems

FEBRUARY 13, 2018

46 percent more likely to be first to market. Embed learning into strategy. Dedicate library space in the office where employees can read, find books, and gather for book club discussions. Tag resources, such as articles, videos, on-demand webinars, podcasts, and your own online courses, by topic.

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How To LMS Learning Management System Course 155

Reid All About it

JANUARY 19, 2018

Marketing General Inc. is inviting associations to participate in their 10th annual Membership Marketing Benchmarking Survey. Do yourself a favor and read this article by Michael Simmons at Quartz about the necessity for lifelong learning. 3 Strategies to Future-Proof Your Association. The deadline is February 2.

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LMS Price Revenue Technology 174

Association Adviser

NOVEMBER 13, 2013

With digital document distribution, attendees don’t have to carry around outdated printed materials and presenters can provide access to a document library during—or after—the presentation. You will gain the competitive edge by using these 10 powerful tablet strategies for your meetings and events: 1. Powerful and Practical.

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Strategy Library Content Revenue 60

MemberClicks

JANUARY 18, 2024

WordPress membership plugins are a crucial tool for organizations to restrict content and build exclusive member experiences that build your member retention strategy and grow your organization and increase its impact. To see what’s available, browse their library of free WordPress membership plugins.

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Price Membership Management Software LMS 52

Disciple Media

JANUARY 10, 2024

In this article, we’ll explore the key features of the platform and how our community app builder works. Manage and share your courses and content: Easily create and manage content and courses, including building a library of resources that will aid your members on their transformation journey.

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AMR Management Services

JULY 19, 2011

Angie Reese-Hawkins, President and CEO of the Metropolitan YMCA of Washington and Steve Drake, President and CEO of Drake &; Company will talk about communications and marketing in a social media age during the Association of YMCA Professionals convention July 21 in Dallas. it’s a very interesting article for all. Newer Post.

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Communications Kentucky Library Dallas 64

AMR Management Services

APRIL 6, 2011

In preparation for The Drake , Ive been reading anything I can get my hands on that deals with content marketing and management. So I figured Id share some of these articles and resources here - look for more on a weekly basis. What is Content Marketing? Heres a reminder from Content Marketing Today that hits home.

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Library Kentucky Content Marketing 64

Higher Logic

DECEMBER 14, 2015

Different strategies will work for different communities. Once you drill down on your strategy, you can start to create a plan for how to achieve it. This doesn't mean re-posting articles from your blog or magazine to the community; you have to take advantage of the interactive and collaborative nature of community to make it shine.

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Georgia Library Content Recruiting 120

AMR Management Services

JANUARY 20, 2012

Heres a message board members need to understand: Once youre excited about the mission and strategic direction of the organization, its up to YOU to help fund the strategy to achieve the objectives. Association for Rural and Small Libraries. Chief Officers of State Library Agencies. Email This BlogThis! Animal Health Foundation.

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Kentucky Library Analysis Recruiting 64

AMR Management Services

APRIL 15, 2011

With our CEO Steve out of the office today, Ive finally had time to catch up on all the articles and links hes sent me this week. This piece from eMarketer shows some of the research about how and why marketers are using content. As he points out, content marketing isnt new. Content marketing is not just another campaign.

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Library Kentucky Content Analysis 64

Disciple Media

MARCH 8, 2023

Most established brands already have comprehensive marketing strategies in place and Bettermode was not designed to replace those efforts, but rather to augment them. You also have the ability to ask questions, generate polls, create articles and share different types of content to help get the message out. Bettermode (cough!),

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Association Adviser

JANUARY 2, 2019

The content (inclusive of articles, tips, tools, and other resources) you need to maximize your career center’s success will be found across the organization. We had to restructure our team to support our new content goals,” said Gwen Fortune-Blakely, director, enterprise-wide marketing at ASHA. “We

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How To Project Content Recruiting 79

AMR Management Services

JULY 18, 2011

Make sure to keep the site up-to-date by using milestones to recognize members and provide other organizational news and articles they would find interesting. How to Create a Content Marketing Strategy. Implementing a Successful Cause Marketing Campaign. Association for Rural and Small Libraries. ▼ July. (6).

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Library Kentucky Analysis Content 64

Achieve

JUNE 11, 2020

Press Release: Nonprofits First set the stage for a great peer-to-peer campaign by sharing a press release across multiple social media platforms (and asking their board to share across their channels), emailing the press release article to supporters, and posting the release within each peer-to-peer Facebook fundraiser. . Achieve is a.

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Florida Press Release Social Media Education 52

Reid All About it

NOVEMBER 2, 2018

Besides having a strategy for how your association will use the data in your care, you should follow these six principles for collecting and updating member data. Many of my content marketer friends, acquaintances, and clients will appreciate this one. Marketing Trends to Watch for in 2019. Host: American Marketing Association.

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Chicago DC Tools Content 38

AMR Management Services

OCTOBER 2, 2012

HBR reorganized into a customer-centric model that united editorial, sales, and marketing for HBR, book publisher Harvard Business Press, and its websites. ” To improve the value of overall publication, HBR unified the print, magazine, and website by creating one editorial team and one marketing team. How do you access it?

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Case Study Library Content Kentucky 64

Reid All About it

OCTOBER 26, 2018

His advice and insights make this one of the better articles about innovation I’ve read. Does your association have a learning strategy? If not, you’ll want to check out this post from WBT Systems about the benefits of a learning strategy , including an integrated approach to education. The same strategies that U.S.

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Support Services Unlimited

NOVEMBER 19, 2012

I came across this article on CNN Tech about a new study from the University of Massachusetts Amherst and Akamai Technologies which says you’ll lose 40% of your audience if you don’t start playing video before 10 seconds after landing on your page. And now… the big finish… What would I do?

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