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Social Media and Shiny Object Syndrome

Associations Now

Resist the urge to jump head first into social media. Find out how two association marketers developed a streamlined social media strategy for their national and affiliate offices to complement and enhance their overall marketing plan.

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Association Marketing: 4 Ways to Promote Your Professional Association Wins

Virtual

So if your association announcement is really worth sharing, be sure to tell your members more than once. Take an integrated approach, and reframe the story for your newsletter, your blog, and other communication channels, which we’ll discuss below. Increasingly, people are getting their news online.

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Get More Out of AI, Start Chatting

.orgSource

IT, communications, marketing, membership, and finance will likely be involved. It might live on your website, social media, product center or be integrated with one, or all of, your association management systems. The tone and flow of the conversation should be consistent with other organizational communications.

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Association Brain Food Weekly: 11.13.20

Reid All About it

AIANYS, CAE, executive vice president, American Institute of Architects, New York State. After a long career in higher education, association management, and organizational development consulting, Jeffrey Cufaude has one purpose and passion as he begins his final career chapter: helping people facilitate better.

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6 Ways To Build An Effective Digital Marketing Plan With Google Trends

CMA Solutions

So, we made the case to large media outlets—like the New York Times, Wall Street Journal, Associated Press and CBS News—that they couldn’t tell the story accurately without including a financial institution, such as First Bank. million to be exact. Directly or indirectly, you are in sales. Do you know why?

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3 Topics for Medical Society Execs to Watch

Forj

Trucil, MA, MPH , Communications Manager, American Geriatrics Society. Taking time to ask—and building engagement around responses—can bolster everything from your association’s sense of belonging to your role in helping members convey what they do. AAMSE Sessions on the Topic. What three words describe your profession?”

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7 Secrets of a Master Digital Story Teller

Vanguard Tech

Today''s guest post is written by Susan Young, CEO at Get In Front Communications. Any association or nonprofit interested in tapping social media to promote its services and members must understand the far-reaching influence of this marketing model, known as Brand Journalism. Associations and the Human Factor.