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YMCA of Austin Gets Buy-In, Results With “Big Data” Push

Associations Now

The YMCA of Austin, Texas, boosted by the tech savvy of its hometown, has learned to embrace the use of big data in its day-to-day work. James Finck, president and CEO of the YMCA of Austin, believes that his organization could soon serve as the prime example of how nonprofits can benefit from embracing big data.

Austin 40
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Association Brain Food: 10.20.23

Reid All About it

TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference. Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members. Bulletin describes several ways a member app can enhance and foster member engagement.

Maryland 272
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Association Brain Food: 3.17.23

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Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Don’t let the word “assessments” scare you off with SAT flashbacks, we’ll have some ideas about what you can use and how to get started with utilizing them to improve your volunteer experience and program.1

Revenue 205
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Association Brain Food Weekly: 7.9.21

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Member engagement. Anne McCarthy at Sidecar recaps a panel discussion at SURGE Forward about the new approaches to member engagement taken by associations during the pandemic. Improve Your Email Engagement with a Conversational Email Strategy. How to Breakthrough to New Audiences Using Virtual Events.

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Add Chapters to Make an Old Association Feel New

Associations Now

Launching a chapter network has helped PEN America, a literary organization with almost 100 years of history, recruit new members and reinvent opportunities for member engagement at the local level. Last month, PEN America announced a member expansion plan to create regional chapters for the first time in its history.

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Association Brain Food Weekly: 2.10.17

Reid All About it

Learn how to plan and execute a video marketing plan for your next event. Learn how to implement new membership models, marketing methods, and analytics tools to boost the performance of your membership marketing programs. How to Report Live from Nonprofit Conferences and Events. More info/register. Tue 2/14 at 1 p.m.

Raleigh 150
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Association Brain Food Weekly: 2.10.17

Reid All About it

Learn how to plan and execute a video marketing plan for your next event. Learn how to implement new membership models, marketing methods, and analytics tools to boost the performance of your membership marketing programs. How to Report Live from Nonprofit Conferences and Events. More info/register. Tue 2/14 at 1 p.m.

Raleigh 150