Freestone

MARCH 4, 2024

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy? Learner acquisition.

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Strategy Marketing How To LMS 52

Higher Logic

JUNE 14, 2018

That’s a little harder to do when it comes to resources, so we wanted to make it easier for you and create a trusty list of blogs and podcasts that we follow for updates about communities and marketing automation. Their blog will also often highlight findings from their detailed reports, such as the State of Community Management 2018.

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Marketing Social Media Houston Resources 116

Associations Now

APRIL 3, 2020

And keeping social media accounts safe is as important as protecting other arms of your organization. Social media security risks for businesses and organizations can’t be taken lightly,” says John Colburn of Sprout Social. “A — Content Marketing Institute (@CMIContent) April 3, 2020.

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Social Media Content Examples Tips 93

WBT Systems

FEBRUARY 27, 2018

But, informational or educational content is another story—and that’s why content marketing is the best marketing strategy for educational programs. Why content marketing is effective. The best kind of marketing is content marketing because it helps you develop a relationship with your readers.

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Content Marketing Education Course 150

Forj

AUGUST 7, 2017

Associations and nonprofits share a marketing dilemma unlike traditional for-profit businesses. The target market and demographics for a business are centered around prospective clients and existing clients. Tips for Marketing to Association Members. Include your network in marketing efforts. Go off-line, too.

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Course Tips Marketing Class 98

Achieve

DECEMBER 8, 2022

Social media can be an extremely effective way to reach new audiences for your nonprofit and secure more donations for your cause. Nonprofit outreach should balance donor acquisition with donor engagement, so how do you utilize social media for both efforts? Create connections between your site and social profiles.

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Social Media How To Newsletter Content 52

Higher Logic

MAY 17, 2016

Blogging is writing with a dual purpose. Effective blog posts both educate the reader and benefit the writers -- or the writer’s organization. What you’ll read here comes not just from my study of blogging over the years, but from personal experience. A little over a year ago, I started a blog about clear business writing.

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Tips Content Education Social Media 185

Associations Now

JULY 8, 2019

People trust word-of-mouth marketing over company messaging. Consider a social media ambassador program to bridge the gap. That’s where a social media ambassador program comes in. Your ideal social media ambassador is someone with a passion for your cause who naturally emanates your brand,” Russom says.

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Social Media Content Tips Strategy 66

Reid All About it

APRIL 26, 2024

The outlook for associations, as described in Marketing General Inc.’s They explain how AI enhances marketing campaigns, personalizes the attendee experience, improves event security, and assists sustainability initiatives. Content marketing. Association trends. s 2024 Association Economic Outlook Report , is optimistic.

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Content Survey Education Strategy 266

Higher Logic

MAY 8, 2019

Follow our tips to improve your association’s email open rate and boost member engagement, building a stronger communications strategy along the way. Tip #1: Allow for Email Opt-in + Topic Selection. Resource: Email Marketing vs. Marketing Automation [Explained]. Tip #2: Let Association Members Choose Email Frequency.

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Tips Email Marketing Newsletter Communications 166

GrowthZone

MAY 21, 2018

Engage your members and prospects with dozens of motivational quotes that can be used in blog articles, newsletters, and across social media. They’re perfect for: Social media posts (think #MondayMotivation). Blog articles. SEE MORE: A Simple Social Media Tip for Association Pros .

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Marketing Social Media Newsletter Tips 79

Freestone

DECEMBER 16, 2023

Read our blog for three helpful tips. Follow these tips to refine your program in 2024: 1. Do you leverage a learning management system (LMS), association management software (AMS), social media, or more? TECH TIP: Choose Freestone LMS to deliver interactive live and on-demand learning content.

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Education Tips LMS Learning Management System 57

Beth Kanter

SEPTEMBER 26, 2017

It is not too early to start thinking about your nonprofit’s social media strategy for 2018, including how you want to capitalize on social media trends that will have maximum impact in 2018. According to Lee Odom , influencer marketing is one of those trends. There are Mega-Influencers and Micro-Influencers.

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Social Media Strategy Marketing Content 64

Reid All About it

OCTOBER 20, 2023

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

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Maryland LMS Revenue Strategy 272

Nimble AMS

JULY 18, 2023

Read our blog to discover how Nimble AMS works with associations to provide members with an amazing, personalized experience. Social media integration. Learn more about personalizing the member experience with Nimble AMS Discover more tips to personalize your member experience! User-generated personalization.

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Member Experience Technology Social Media Software 130

Association Adviser

MAY 14, 2013

When it comes to social media interaction, gamifaction is the new norm. Promote your contest on third party media. While your target audience will most likely be fans of your social media, don’t rely on these platforms to reach your entire potential audience. For example, our blog is featured on AllTop.com.

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Social Media Tips Case Study Communications 60

Reid All About it

JUNE 23, 2011

I know that you’re all on the edge of your seats waiting for the next installment of the Writing for the Web series, but first I want to catch you up on some of my blog posts elsewhere. I’m not ready to declare the end of traditional marketing. However, with the rise of social media, marketing has forever changed.

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Social Media Case Study Video Conference 150

Aptify

JULY 1, 2020

If you provide valuable content – such as industry news and job seeker articles, tips, and recommendations – prospects will begin to think of you as a reliable source of information and a partner who helps them reach their goals. Promote the incentive on your home page, in your blog sidebar, in email campaigns, and on social media. .

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Recruiting Recruitment Tips Price 72

Reid All About it

DECEMBER 9, 2010

Admit it, you like reading blogs, don’t you? You receive tips and advice, read about hot issues and learn about resources that help you do your job or get ahead in your profession. A blog provides news, information and thought-provoking ideas – a professional development trifecta. Google loves blogs and their keyword-rich pages.

Social Media 150

Social Media Content Review Newsletter 150

Membership Marketing

MARCH 8, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Fundraising with Social Media. Labels: Social Media. And give your remarks on email marketing book.

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Social Media Marketing Price Survey 40

Membership Marketing

APRIL 12, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. News on Social Media and Membership Marketing. Labels: 2012 Benchmarking Survey , Social Media , Social Networking.

Social Media 40

Social Media Marketing Price Survey 40

WBT Systems

AUGUST 29, 2017

Your association can leverage the power of social proof when marketing your online learning programs. The behavioral science behind social proof. Social proof is the driver behind the growth of influencer marketing campaigns on Instagram and other digital platforms. 1 – Social Proof from Industry Influencers.

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Marketing How To Course Discount 192

YourMembership

MARCH 6, 2012

YourMembership.com Blog. Content Recycling Tip. March 6th, 2012 | Posted in Social Media and Business Trends. The common ways to recycle content such as elongating blog posts into articles, or using a whitepaper for the basis of a video, merely changes the medium. Social Media and Business Trends.

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Content Tips Software Social Media 150

Higher Logic

MARCH 19, 2019

You ready for those four tips? You may not have to bring outside people in for help with email design: We’ve got 17 tips for the non-designer on how to make your emails appealing and totally clickable. On top of that, you can use marketing automation to retarget advertisements. Invest in quality digital advertising space.

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Revenue Tips Massachusetts Newsletter 191

Arc 3 Communications

JULY 21, 2021

From social media to email, blogs to newsletters, many of your association’s marketing efforts are most likely digital. Both communicating with and providing value for your members, while also bringing in new members is achieved through digital marketing efforts.

Marketing 52

Marketing United States Tips Email Marketing 52

Associations Now

AUGUST 20, 2019

Switch up your social media routine and let members take over for a day. Fizzling out on social media inspiration? Let members take the wheel with a social media takeover. “By As for content, Walker says posts can center around virtually anything, from member pro tips to their favorite industry books.

Social Media 49

Social Media Washington Maine Team 49

Reid All About it

JUNE 25, 2021

Amanda Milligan, Content Marketing Institute ). If you’re a home cook, check out the irregularly published In The Kitchen posts on my Grabbing the Gusto blog. Subscribe to Blog via Email. Enter your email address to subscribe to this blog and receive notifications of new posts by email. Quick hits. This is so me.

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LMS Revenue Tips America 361

MemberClicks

SEPTEMBER 27, 2023

Within your page, you can either link to helpful sites or to topical, high-value content on your blog that’s relevant to your event. Take advantage of this by leveraging ads on the social media channels your members and ideal member profile frequent the most. Be sure to use tracked links to measure engagement.

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Tools Tips How To Software 52

Nimble AMS

FEBRUARY 6, 2023

Read our blog for more tips. Six p roven strategies and marketing tactics to boost future event registration It’s time to boost your event attendance and improve your member experience too! TECH TIP: Boost event registration buzz when you leverage the Nimble AMS online platform, Nimble Communities. Leverage social media.

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How To Discount Member Engagement Social Media 113

Higher Logic

JANUARY 31, 2019

In its 2018 Membership Marketing Benchmark Report, Marketing General reveals that: 27% of individual member organizations have trouble attracting and/or maintaining younger members. And not just because, like, you assume all young folks love wasting away on social media ). Invest in Your Online Presence.

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Communications millennials Tips Software 184

GrowthZone

JUNE 27, 2017

The best of the best in email marketing will sometimes fall victim to SPAM filters. Add Social Media Buttons . Ask members to follow your association on social media. See the more tips for creating an effective Welcome Email including: Reinforcing their decision to join.

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Tips Social Media Email Marketing Strategy 89

EventMobi: Association Events

OCTOBER 19, 2023

We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. No matter which membership drive ideas you lead with, a huge part of these campaigns comes down to marketing! Step 7: Market, market, market! What is a Membership Drive?

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How To Discount Social Media Software 130

GrowthZone

SEPTEMBER 11, 2017

We’ve streamlined the process and rounded up three of our most popular blog posts. Association Marketing Plan Basics. When creating a marketing plan, many associations miss the opportunity to clearly differentiate between a strategy and other necessary plan components. Finding Association Event Speakers. It’s a great resource.

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Survey Social Media Tips Strategy 83

EventMobi: Association Events

SEPTEMBER 21, 2023

In this blog post, we’ll cover: How to increase membership retention The best member retention strategies Tips on creating an event strategy for member retention What Is Membership Retention and Why Does It Matter? Acquiring new members comes with upfront costs, especially those tied to marketing. Engage your members.

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Strategy Software Social Media Discount 130

Associations Now

JUNE 14, 2017

Also: Tips for delivering a perfect pep talk. Social media platforms introduce and update features seemingly almost daily. Social Media Examiner reveals how to leverage the latest in Facebook and Instagram features to connect and engage with millennials. Have you considered posting a job opeon Facebook?

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Social Media millennials Email Marketing Recruiting 53

Higher Logic

SEPTEMBER 21, 2017

Expert Tip: Don’t make your community’s Terms of Use optional. From courses to professional tips, how-tos to behind-the-scenes tours, be creative in your approach to video. Work hard on a few great pieces of content, then reshape them into new pieces for different areas in your community and public website or social media accounts.

Social Media 189

Social Media Software Video Content 189

Nimble AMS

MAY 10, 2022

According to the Edelman and Linkedin study, 64% of respondents said thought leadership content was a more trustworthy means of determining an organization’s expertise than marketing materials or product sheets. . Ensure you develop a variety of pieces for your association like whitepapers, blogs, videos, podcasts, or webinars.

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Leadership Content Social Media Sample 180