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Association Brain Food: 1.26.24

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Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders. Higher Logic explains what email marketers and their IT colleagues need to do. 1 CAE credit. More info/register. More info/register.

Survey 256
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Association Brain Food Weekly: 1.4.19

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The first step to developing a 2019 member engagement plan is looking back at 2018’s engagement metrics. Mon 1/8 at 1 p.m.* – 10 Website and Email Marketing Best Practices for Small Nonprofits. How close is your association’s IT leader to his description?

Video 285
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Association Brain Food Weekly: 5.21.21

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Hooking members. Mary Cahalane at Hands On Fundraising interviewed Francesco Ambrogetti about his book, Hooked on a Feeling. Although their conversation is focused on donors, everything he says about emotions, feelings, experiences, memories and identity relate to members, attendees and learners too. Tue 5/25 at 11 a.m. –

San Jose 369
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Association Brain Food Weekly: 1.7.22

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Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular email marketing automation software. Based upon the book Where’s the Office?

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Association Brain Food: 5.12.23

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I’m tired of experiencing FOMO for this one, so I’ve already got my flight booked for Denver. Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community (Book Discussion) Members’ needs are changing—they require more than value to engage with your association; they also want memorable, positive experiences.

Chicago 200
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Association Brain Food: 7.7.23

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. – Ascend Author Talk: A Conversation with Amith Nagarajan (Washington DC) Let’s get together to talk about AI for Associations specifically through the lens of Amith Nagarajan’s new book, Ascend: Unlocking the Power of AI for Associations? That’s why marketing often falls prey to the classic spray and pray model.

Tools 195
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Association Brain Food Weekly: 4.30.21

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How to Ask the Right Questions to Improve Your Content and Drive Member Engagement. Find out how to make sure you’re asking your members all the right questions. These are just a few of the key questions Tony will discuss during this conversation about his new book. Host: Marketing General Inc. CAE credits.

Education 354