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Association Marketers Choose Ca$h to Power Membership Marketing

Association Adviser

For our November poll, we asked Association Adviser readers if they’d rather have more staff to help with membership marketing or more money to help power their membership marketing plans. The results are in: By a slim majority, readers responded that they’d rather have a larger budget for membership marketing.

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How to make your association dashboards work for you

Association Success

I love information: How it can be several things, and one thing all at the same time, and how it can have different meanings to different people in different ways! If you are a movie buff, information is now beginning to sound a little more like “Inception,” but stay with me. . Data is an infinitely evolving chameleon.

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Higher Logic Acquires Vanilla

AssociationChat

This acquisition brings together market-leading platforms in the association and corporate markets to serve more customers than any other community solution. At a time when human connection is more important than ever, Higher Logic will expand its offering to customers across new markets and geographies.

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Association Brain Food Weekly: 1.7.22

Reid All About it

Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular email marketing automation software. Quick hits. The essential guide to SEO for associations. Nice, huh?

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Changing Behavior and Creating Value

Higher Logic

information sharing? Or for information sharing, you want a broad network. With comprehensive dashboards and tools like Google Analytics, we’re now awash with information. During her career Rachel has served in analyst, product management, product marketing and executive roles. networking?

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Association Brain Food Weekly: 8.6.21

Reid All About it

Billhighway, Mariner Management and Whorton Marketing & Research are conducting The State of Chapters 2021 Benchmarking Survey. Does your association want to understand the needs and interests of different segments of your membership and market? I’ll see you back here on Friday, August 20. Chapter benchmarking survey. in Education.

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Association Brain Food Weekly: 3.31.17

Reid All About it

And finally, for my fellow content marketers, check out the five key insights from the Content Marketing Institute/MarketingProfs annual survey of B2B content marketers. How Marketers Can Unlock the Power of Event Data. Presenter: David Epstein, content marketing manager, Bizzabo. Conference in Newport Beach, CA.

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