Reid All About it

DECEMBER 8, 2023

Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. Host: Impexium MC: Donna Gandt, Chief Revenue Officer, Impexium & Billhighway Tue 12/12 at 10:30 a.m. – Connect with fellow event professionals from across the globe. More info/register.

Strategy 272

Strategy Video Technology Innovation 272

Reid All About it

MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Learning business. Membership tiers. Newsletters. to 2:45 p.m.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

JULY 7, 2023

Because “people will continue to crave true and honest connection with actual living and breathing people,” you should resolve to keep the human aspects of your marketing intact. AI and event planning. Host: Professionals for Association Revenue Wed 7/12 at 1 p.m. More info/register. 1 CAE credit. . – CAE credit.

Tools 195

Tools Education Newsletter Chicago 195

Elevating Engagement

SEPTEMBER 6, 2023

Fresh off of her recently published book, Elevating Engagement , Kaiser draws upon her experience as an association leader to offer expertise on engagement strategies , member experiences , leadership growth , event planning , and more. A selection of articles featured in the Elevating Engagement newsletter: Are You Time Starved?

Newsletter 52

Newsletter Case Study Library Member Engagement 52

Reid All About it

JUNE 2, 2023

The weekly list of free educational events and resources for the association community… “Almost everything will work again if you unplug it for a few minutes, including you.” Anne Lamott If I could teach one marketing lesson. Listen up, my sales and marketing friends. They’re interested in the content, that’s it. 1 CMP credit.

Technology 195

Technology Chicago Education System 195

Reid All About it

SEPTEMBER 25, 2020

He describes what attendees are truly seeking from an event—and it’s not a passive session-watching experience. At the NTEN blog, Jarrett Way from Mighty Citizen explains how to improve diversity and inclusion in your marketing and communications. Marketing Manager, Aptify. Dawn DiLorenzo, Director of Marketing, Web Scribble.

Case Study 285

Case Study Content Montana Price 285

MemberClicks

FEBRUARY 2, 2024

Relationships are at the core of all associations and chambers of commerce, paving the way for essential revenue that maintains their long-term success. Some of the key reasons to invest in this software include: Revenue maximization. Event marketing. Email marketing. eCommerce store tool.

Membership Management 52

Membership Management Software Directory Revenue 52

Reid All About it

FEBRUARY 26, 2021

It’s time to assess your technology stack and partners because you can’t afford to continue settling for “good enough” technology , not if you want to take advantage of emerging opportunities and meet the changing needs of your members and market. Tony Rossell, Marketing General, Inc. ). The State of Association Marketing.

Recruiting 329

Recruiting Recruitment Project Technology 329

Reid All About it

MAY 29, 2020

They described it as “a drop-in forum that will bring business events professionals together for authentic connections and topical conversation” in a virtual format. Participants posted their topics on e180’s Topic Market and sent invitations for one-on-one or group Braindates—video chat discussions on the Braindate platform.

San Diego 259

San Diego Strategy North Carolina Conference 259

Higher Logic

APRIL 25, 2019

You can update information at any time and notify attendees instantly, ensuring a smoother experience in the event of a cancelled session or last minute location change. Despite all the hard work and event planning in the world, someone is bound to run into a hiccup with the logistics of their event registration.

Massachusetts 226

Massachusetts Newsletter Social Media Conference 226

Forj

APRIL 22, 2021

So, you’ve decided to invest in growing your association’s learning business to provide more value to members and bring in non-dues revenue. A consultant can create a roadmap to reach your goals from your eLearning pricing strategy, to the content you’ll provide, to how you’ll market those offerings. That’s great! Environmental Scan.

LMS 172

LMS Course Price Team 172

MemberClicks

JULY 31, 2023

Relationships are at the core of all associations and chambers of commerce, paving the way for essential revenue that maintains their long-term success. Some of the key reasons to invest in this software include: Revenue maximization. Event marketing. Email marketing. eCommerce store tool.

Membership Management 52

Membership Management Software Directory Revenue 52

Reid All About it

MARCH 30, 2018

Presenter: Peggy Hoffman, CAE, Co-Founder & President, Mariner Management & Marketing LLC. Presenter: Jenny Stanfield, Director, Sales and Marketing, Engagement Unlimited. Innovation and Events. Learn about event technology trends suited for events large or small and on any budget. 1 CAE credit. Host: PCMA.

Project 150

Project Resources Software eBook 150

Reid All About it

FEBRUARY 17, 2023

The weekly list of free educational events and resources for the association community… Program marketing. A justification toolkit helps prospective learners make a case for attending your online courses. Non-dues revenue. When the student is ready, the teacher appears… but is the boss willing to pay? More info/register.

Revenue 39

Revenue Strategy Education Technology 39

Reid All About it

NOVEMBER 11, 2016

Brainstorm ways to start planning for the uncertain future with case studies and best practices from around the globe. Brandt Krueger, educator, speaker and consultant specializing in the field of event technology. Kelly Treadway, marketing and social media strategist, EventCurious. More info/register. Host: ON24.

Handbook 237

Handbook Washington eBook DC 237

Reid All About it

MARCH 15, 2019

. – Beyond the Logo: Building Real Partnerships to Grow Non-Dues Revenue (virtual and Washington DC). They’re seeking more ROI as they compare the value of association sponsorships with other marketing opportunities. The I Am IH Campaign – Leveraging Membership Marketing into Public Awareness. Wed 3/20 at 11 a.m. – 1 CAE credit.

DC 150

DC Washington Denver Sacramento 150

Reid All About it

MAY 27, 2022

Marketing automation. Once a pipe dream for small and mid-size associations, marketing automation is now within any organization’s reach. GrowthZone describes the benefits of marketing automation and how it differs from email marketing. – Live Q&A: Introduction to the Metaverse for Business Events.

Technology 41

Technology Case Study Education System 41

Reid All About it

FEBRUARY 10, 2023

Impexium describes the eight elements of an association marketing strategy that will help you recruit more members, such as developing personas, leveraging data, nurturing leads, and more. You put a ton of effort into planning, promoting and hosting a conference, but once it’s over, you watch as attendees drift away. CMP credit.

Blended Learning 39

Blended Learning LMS Ohio Technology 39

Reid All About it

APRIL 10, 2020

Event communications. MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. They also suggest ideas for communicating with people who registered for your cancelled event and other event stakeholders and provide advice on event FAQ page content.

North Carolina 74

North Carolina Content Montana Social Media 74

Reid All About it

MARCH 16, 2018

Own Post-Event Planning! How to Hit the Ground Running After Your Event. Learn how you can recover from the toll of your event, what you do on your first day back in the office, how to analyze your event and then use that to start the next planning process. Lunch provided. 1 CAE credit. More info/register.

eBook 46

eBook Social Media DC Content 46

Reid All About it

APRIL 6, 2018

The weekly list of free educational events and resources for the association community… With so many event apps on the market, how do you even begin to find one? It works on the pay-it-forward model: when you submit a review of an event app, you can see all the reviews on the site. Focusing on Resource Planning.

DC 39

DC Washington Review Resources 39

Reid All About it

MAY 11, 2018

If done right, inbound marketing has the ability to accelerate growth and in turn, drive revenue. Learn what it means to make your website sales-ready, how to use clearly defined buyer personas, and why you need a properly configured marketing automation. Host: American Marketing Association. GDPR: Is Your Event Ready?

DC 30

DC Washington Project Member Engagement 30

Expo Logic

FEBRUARY 28, 2020

In the last two years, the SHOT Show increased their event app sponsorship revenue by 169%, and then achieved another impressive doubling after that! They changed their entire sponsorship approach , bundling booth sales with event app and digital packages that are a winning combination for organizers, exhibitors and sponsors.

How To 36

How To Revenue Cost Tips 36