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Association Brain Food Weekly: 1.7.22

Reid All About it

First, she asks you to review 2021 and then think about your life in 2022 and beyond. Stowe Boyd shares excerpts from a Harvard Business Review article about three creativity fallacies , including practical advice for preventing brainstorming sessions from going off the rails. Email marketing automation software.

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Association Brain Food: 1.26.24

Reid All About it

Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders. Higher Logic explains what email marketers and their IT colleagues need to do. If it intrigues you, check it out—12 CAE credits too.

Survey 259
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3 Ways to Improve Membership Acquisition at Your Association

Higher Logic

69% of associations report that word-of-mouth recommendations get their organization the most new members (Membership Marketing Benchmarking Report, 2019). People trust reviews, which is why it shouldn't be surprising that the most effective channel for increasing member acquisition is recommendations. Word-of-Mouth Recommendations.

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Association Brain Food Weekly: 5.21.21

Reid All About it

Niche conferences. They make an argument for adding smaller, niche virtual conferences to your event lineup. Conference design. He suggests five changes to conference design that are long overdue. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

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Association Brain Food: 5.12.23

Reid All About it

I love the idea of a small, focused conference where you can actually get to know people, so I hope to meet many of you there. Conferences and meetings are vital to our arsenal to inspire change, to advance mission, and to support the individuals and organizations we serve. It’s not until early September, but put NDP on your radar.

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Association Brain Food Weekly: 8.6.21

Reid All About it

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. AWTC Salon: Degrees, Certifications, and Your Career. Participate in an interactive discussion about the value of advanced degrees and certifications. Do degrees and certifications help your career? 1 CMP credit.

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13 Membership Drive Ideas for Events & More (Plus How to Run a Campaign!)

EventMobi: Association Events

Step 2: Assess your current membership program Before you send out invitations to your membership program, take some time to review the value you’re currently bringing to the table. Annual conference For many organizations (especially associations!), running a solid annual conference is the backbone of what drives membership.

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