Association Success

MARCH 12, 2019

The teams are: strategy, content, acquisition and retention. Associations traditionally build their organizational structures around products like: membership, events, education, certifications, publications, research, and more. This translates to the core primary outcome for all of us on staff: member and customer retention.

Certificate 109

Certificate Discount Team Content 109

Reid All About it

JANUARY 21, 2022

The member experience. Too much has changed in our world to keep assuming the member experience you provided pre-pandemic is the experience your members and prospective members want, need, and expect now. MemberSuite suggests how to reevaluate the member experience and apply what you learn.

Survey 195

Survey Newsletter Price Technology 195

Higher Logic

AUGUST 15, 2017

You can make the event even more special by including your conference’s keynote speakers, industry experts, and your own leadership and board members. Take plenty of photos and highlight them in slideshows in your online community or an article in your print newsletter to extend post-event engagement. Want to do even better?

North Carolina 343

North Carolina Project Discount Leadership 343

Reid All About it

JANUARY 15, 2021

They explain why it’s not a good idea to pine for the past and suggest a different mindset to cultivate, one that will help you take advantage of “a perhaps once-in-a-lifetime opportunity to experiment with new ideas—ideas that could turn into programs that position you, your association and your members for future success.”.

Innovation 359

Innovation Las Vegas Communications Education 359

Reid All About it

JUNE 16, 2023

Thanks to subscribing to god-knows-how-many newsletters, my inbox is full of AI articles. – Knowledge Transfer and Succession Planning Strategies for Your Event Tech Don’t wait until people start resigning to implement a knowledge transfer strategy. Hear how these new technologies might change our ways of working.

Project 195

Project Tools Revenue Metro 195

Higher Logic

MARCH 19, 2019

Say they want to advertise a certification program – you could target this ad only to those members who’ve indicated interest in this type of certification (which you know from their past data), and then show them the ad where they’re most likely to see it: Your website, automated emails, or online community.

Revenue 191

Revenue Tips Massachusetts Newsletter 191

Associations Now

MAY 3, 2017

What do you know about your lapsed members? Some associations are taking time to analyze and develop strategies to bring members they’ve lost back into the fold. Last week, we talked about engaging new members with meaningful experiences. Her strategy for reinstatement: Think like a doctor.

Discount 96

Discount Class Newsletter Survey 96

Higher Logic

OCTOBER 25, 2017

Use what you learn to improve each strategy so you’re consistently bringing in more income. Advertising or sponsored articles in your print magazine or e-newsletter. Professional development eCourses and certifications. Evaluate the opportunities on this list as well as new ideas that your staff or members think of.

Revenue 159

Revenue Tips Social Media Newsletter 159

Reid All About it

JUNE 5, 2020

Then I lose myself reading articles on Twitter or in newsletters, and, one of my favorite activities, compiling a list of more things to read. Future of Meetings: Creative New Strategies from Hotels, AV Companies & Design Agencies. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Fri 6/5 at 12 p.m.

Innovation 273

Innovation Conference FAQ Industry 273

Reid All About it

FEBRUARY 11, 2022

Member experience. Amanda Kaiser says member experience must be the new blueprint for engagement. What stands out in the 33 research studies she’s conducted is how much members not just think but also feel about their membership. Strategy development and facilitation are not the same thing. Quick hits.

Content 39

Content Strategy Technology Analysis 39

MemberClicks

FEBRUARY 9, 2023

To articulate your value proposition to current and prospective members, you need to build a membership marketing strategy to spread the word. Targeted marketing for your association can help you reach and connect with new members, as well as better engage your current ones. But that’s where a marketing plan can help.

Marketing 98

Marketing Strategy Tips Email Marketing 98

Reid All About it

NOVEMBER 4, 2022

WBT Systems explains how the strategy behind shows about the Wrexham soccer club and Formula 1 can help your association sell your industry to career changers and job seekers. Community strategy. The team at Mobilize published a community strategy playbook based on the blueprint they developed for creating their own user community.

Arlington 39

Arlington Technology Case Study Revenue 39

Protech

MARCH 30, 2023

Whatever the reason, exploring different solutions to support your association management strategy can help you find a platform to make your operations more efficient. Protech’s membership management features create positive member experiences and free up your staff’s time.

Software 52

Software Association Management Directory Discount 52

Reid All About it

SEPTEMBER 30, 2022

Amanda Kaiser says, “ Members don’t have the time to devote to their association anymore.” She has a strategy for tackling this problem, but unfortunately the cohort she’s hosting with the Associations Societies Alliance started yesterday. Newsletter engagement. Host: PCMA Digital Event Strategist Certification.

Blended Learning 41

Blended Learning Software Education Marketing 41

Reid All About it

JANUARY 8, 2021

17 non-negotiable things your email newsletter needs right now. ( Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Joe Post, Vice President Strategy & Experience Design at Adage Technologies. Explore what taking on a modern mobile strategy can look like in 2021.

Las Vegas 370

Las Vegas Case Study Conference LMS 370